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Results of the Apache OpenOffice 4.0 Logo Survey
[Posted May 10, 2013 by n8willis]
Rob Weir has posted an analysis of the logo contest recently held for Apache OpenOffice. The main blog post showcases the leading vote-getters, but the real meat comes in the detailed report, which breaks down the survey by demographics and examines various ways of interpreting what boils down to a set of individual personal preferences. "With an ordinal interpretation we can look at histograms (counts of scores), at the mode (most frequent response), median (the middle value) and the variation ratio (fraction of scores not in the mode). With an interval interpretation we would assign each point on the scale a numeric value, e.g., 1 for Strongly Dislike to 5 for Strongly Like. Then we could take these scores and calculate means and standard deviations." The logo-selection process now moves to revisions by the leading candidates, aiming for the upcoming 4.0 release.
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But even if there seems to be a downward trend, a lot of projects would be thrilled to have 18 active contributors a month.
Projects of similar size? I doubt it. Size does matter. For a tiny project like zlib 18 active contributors will be somewhat unusual huge number (what all these people can do with such a tiny library?), but for a project of Chromium/Firefox/OpenOffice/LibreOffice size 18 are way, way, way not enough. Heck, Gimp has about half of that and as everyone knows it's woefully understaffed and glacially-moving project!
You're kidding.
Of course, we all hope that some in the long tail progress, gain experience and spend more time hacking. It sometimes happens also. But not as often as it does in open source fairy tales.
OK, you're not kidding. You're just disconnected from what happens in non-corporate-operated Open Source projects.
We learned all of this way back when the Open Source Applications Foundation brought professional development processes and the commitment of full-time employees to Open Source, along with the management of known top-performer Mitch Kapor and his hand-picked team. That didn't work out so well. But they were very good at eating money that should have gone to more worthy projects.
The 15-year-experienced guy who works 40 hours a week has a queue of things to work on that's written by someone in management and he doesn't get a chance to do much that's serendipitous or even innovative. He started with StarDivision and he's been through so many ownership changes and general corporate nonsense on the way that motivation isn't easy any longer.
The 50 inexperienced people put in more than an hour, some of them much more. They are full of fresh ideas and they have their own agendas. They come up with things that nobody expected, but which gain a following rapidly.
We're all waiting for IBM and Oracle to return to their own kernels because Linux development just can't keep up :-)
Funny how those committers who are writing twice as much code as the other project aren't actually keeping up when it comes to user-desirable features. Are they doing stuff that IBM and Oracle want and nobody else cares about? Are they writing for a living and not for love the way the other guys are? Or is this just what should be expected from corporate-run Open Source?
Perhaps those Open Source folks are not the only ones who have bought into fairy tales.
You wouldn't have an election about your memory allocation scheme, you'd have a qualified person make a proposal and develop consensus based on discussion.
But Open Source projects, even reasonably large ones, have such complete ignorance of marketing that they give one of the most critical decisions, the selection of the project's visual trademark, to a vote of amateurs. Most of the voters have no concept of the relevant factors in selecting a mark that will help to draw attention to the product and communicate its important features, and will cement an association in the user's mind of the image and the product.
This happens over and over.
The only consolation this time is that Apache OpenOffice is irrelevant except perhaps as a source of code to be folded into LibreOffice.
Bruce
The entire point of "given enough eyeballs" is that the eyeballs belong to competent programmers who are engaged in modifying the code, or at least developing an understanding of the code with the intent of modifying it.
The equivalent would be having a great many qualified marketers work collaboratively. I'm sure you have some, but no so many that "many eyes" applies.
Many eyes with no concept of marketing principles would work on a marketing problem about as well as a roomful of monkeys do at typing out Shakespeare.
It is always fun to hear from the free software cult, where juvenile males give us names like the Gimp and LibreOffice, and then have them complain about poor brand recognition.
I don't see that playful names have seriously hurt adoption of Linux (named after its definitely juvenile developer), git (not so juvenile developer but definitely stupid name), Red Hat (named for the hat of its founder), or for that matter Apache (play on "a-patchy server").
On the other hand, I can't see anything juvenile in LibreOffice, just an office suite which is free (libre in Spanish and French). Care to elaborate?
I'll be charitable and assume this is entirely because OpenOffice is (in their estimation) the more credible threat to their market position, and that this has nothing to do with Microsoft's longstanding partnership with the primary corporate sponsor of LibreOffice, with whom they have a long-standing alliance.
Thanks for letting us know where you come from. And with that sort of attitude, good luck persuading any LibreOffice users to switch.
Yet Rob accuses the LO people of exactly what he is guilty of, relentlessly banging the we are better than that lot over there drum.
Amusing to see the logo of the first Icelandic radio channel, albeit overlaid with OpenOffice birds, voted for.
You talk about contribution working for those corporation yet omitted the fact some of them were the original OpenOffice developers. You omitted the fact OpenOffice under Sun and Oracle disallowed external patches hence Go-OpenOffice at that time and it seems Apache OpenOffice want to continue the old tradition.
The only argument you have is branding but no detailed information about the development.
For me, it becomes clear the problem with Apache OpenOffice is you.
Yes, I've seen people who have a fair awareness of Free Software being confused about what LibreOffice is, not knowing that it is related to Apache OpenOffice (or whatever it's called at the moment), but they pretty much accept it when they hear that it's not some new or niche office suite, and it doesn't mean that they are clamouring for AOO to be put back on their desktops.
I use HTTPS Everywhere, and the analysis doesn't render properly for me, because the images are all drawn from http://survey.openoffice.org (which would result in a so-called "mixed-content warning") and so are re-written to use https://survey.openoffice.org/. But the web server at survey.openoffice.org does not implement TLS properly. It appears that the web server (something on hostmonster?) is doing standard HTTP on port 443.
Hopefully someone from AOO can get this fixed (hopefully by properly implementing TLS on survey.openoffice.org). Thanks to the AOO team for documenting the process you used to gather this feedback from the community.
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