Jump to content
 







Main menu
   


Navigation  



Main page
Contents
Current events
Random article
About Wikipedia
Contact us
Donate
 




Contribute  



Help
Learn to edit
Community portal
Recent changes
Upload file
 








Search  

































Create account

Log in
 









Create account
 Log in
 




Pages for logged out editors learn more  



Contributions
Talk
 



















Contents

   



(Top)
 


1 History  





2 Products  





3 Marketing and awards  





4 See also  





5 References  





6 External links  














Consumer Cellular: Difference between revisions






Italiano
 

Edit links
 









Article
Talk
 

















Read
Edit
View history
 








Tools
   


Actions  



Read
Edit
View history
 




General  



What links here
Related changes
Upload file
Special pages
Permanent link
Page information
Cite this page
Get shortened URL
Download QR code
Wikidata item
 




Print/export  



Download as PDF
Printable version
 




Print/export  



















Appearance
   

 





Coordinates: 33°3812N 111°5247W / 33.636666°N 111.879729°W / 33.636666; -111.879729

Help
 

From Wikipedia, the free encyclopedia
 


Browse history interactively
 Previous editNext edit 
Content deleted Content added
Citation bot (talk | contribs)
5,019,620 edits
Add: date, title. Changed bare reference to CS1/2. | Use this bot. Report bugs. | Suggested by BrownHairedGirl | Linked from User:BrownHairedGirl/Articles_with_bare_links | #UCB_webform_linked 346/2189
Ric Turley (talk | contribs)
56 edits
more facts from new factsheet updated
(32 intermediate revisions by 21 users not shown)
Line 1: Line 1:

{{short description|American postpaid mobile virtual network operator}}

{{Short description|American postpaid mobile virtual network operator}}

{{COI|date=October 2017}}

{{COI|date=October 2017}}

{{Infobox company

{{Infobox company

| name = Consumer Cellular

| name = Consumer Cellular, Inc.

| logo = Consumer Cellular logo.svg

| logo = Consumer Cellular logo.svg

| type = Private

| type = [[Privately held company|Private]]

| foundation = 1995

| parent =

| foundation = {{start date and age|1995}}

| owners = [[GTCR]]

| founder = John Marick and Greg Pryor

| founder = John Marick and Greg Pryor

| location = [[Tigard, Oregon]], [[United States|USA]]<br />{{Coord|45.3984|-122.7499|type:landmark_region:US-OR|display=inline,title}}<!-- geolocated off address of 7204 Southwest Durham Road # 300 Tigard, OR 97224-->

| location = [[Scottsdale, Arizona]], US<br />{{Coord|33.636666|-111.879729|type:landmark_region:US-AZ|display=inline,title}}<!-- geolocated off address of 7204 Southwest Durham Road # 300 Tigard, OR 97224-->

| area_served = [[United States]]<ref>{{cite web|url=https://www.consumercellular.com/coverage|title=Coverage Map {{!}} Consumer Cellular|website=www.consumercellular.com|language=en|access-date=2017-12-18}}</ref>

| area_served = [[United States]]<ref>{{cite web|url=https://www.consumercellular.com/coverage|title=Coverage Map {{!}} Consumer Cellular|website=www.consumercellular.com|language=en|access-date=2017-12-18}}</ref>

| industry = [[Telecommunications]]

| industry = [[Telecommunications]]

| owner = [[GTCR]]

| num_employees = 2,400<ref>[[Consumer Cellular Fact Sheet, www.consumercellular.com|Consumer Cellular Fact Sheet]], www.consumercellular.com</ref>

| num_employees = 3,100<ref name=factsheet />

| homepage = {{official}}

| homepage = {{url|https://consumercellular.com}}

}}

}}



'''Consumer Cellular''' is an American [[postpaid mobile phone|postpaid]] [[mobile virtual network operator]] founded by John Marick and Greg Pryor in October 1995.<ref>{{cite web|url=https://www.usatoday.com/story/tech/columnist/baig/2017/07/03/cell-phone-plans-seniors-offer-more-service-lighter-data/103037490/|title=Cellphone plans for seniors offer more service, lighter data|website=USA TODAY}}</ref> The company offers cellphones, no-contract cellphone plans, and accessories with a focus on users age 50-plus. Including its corporate headquarters in Portland, Oregon, Consumer Cellular is completely U.S. based, employing more than 2,400 people at three additional locations in Phoenix, Arizona,<ref>[https://www.consumercellular.com/Assets/Press/Consumer_Cellular_Fact_Sheet-8-6-2019.pdf Consumer Cellular Fact Sheet], www.consumercellular.com</ref> and a support center in Redmond, Oregon.<ref>{{cite web|url=https://www.ktvz.com/news/consumer-cellular-still-growing-in-redmond/68712619|title=Consumer Cellular still growing in Redmond|date=27 May 2014|website=KTVZ}}</ref>

'''Consumer Cellular, Inc.''' is an American [[postpaid mobile phone|postpaid]] [[mobile virtual network operator]] founded by John Marick and Greg Pryor in Portland, Oregon in October 1995.<ref>{{cite web|url=https://www.usatoday.com/story/tech/columnist/baig/2017/07/03/cell-phone-plans-seniors-offer-more-service-lighter-data/103037490/|title=Cellphone plans for seniors offer more service, lighter data|website=USA TODAY}}</ref> The company offers cellphones, no-contract cellphone plans, and accessories with a focus on users over age 50. Including its corporate headquarters in Scottsdale, Arizona, Consumer Cellular is completely U.S. based, employing more than 3,100 people in Arizona, Oregon, Oklahoma, Kentucky and Texas.<ref name=factsheet>[https://www.consumercellular.com/content/dam/consumercellularincprogram/web/pages/press/PR%20Fact%20Sheet%202024.pdf Consumer Cellular Fact Sheet], www.consumercellular.com</ref>



Consumer Cellular provides wireless service using network capacity from AT&T and T-Mobile and also resells AT&T wholesale wireless services to other virtual operators. The company has been included on the Inc 5000 list as one of America’s fastest growing companies every year since 2009.<ref>{{cite web|url=https://www.inc.com/profile/consumer-cellular|title=Consumer Cellular is on the Private Titans|website=Inc.com}}</ref> {{As of|2020}}, the company has close to 4 million subscribers.<ref>{{Cite web|url=https://www.lightreading.com/services/consumer-cellular-fielding-interest-from-buyers---sources/d/d-id/763109?|title = Consumer Cellular fielding interest from buyers - sources}}</ref>

Consumer Cellular provides wireless service using network capacity from [[AT&T]] and [[T-Mobile US|T Mobile]] (conversation with Consumer Cellular Support in May 2022 confirmed that only the AT&T network is being used at this time for new subscribers phones){{Citation needed|date=September 2022}} and also resells AT&T wholesale wireless services to other virtual operators. The company was included on the Inc 5000 list as one of America's fastest growing companies every year between 2009 and 2020.<ref>{{cite web|url=https://www.inc.com/profile/consumer-cellular|title=Consumer Cellular is on the Private Titans|website=Inc.com}}</ref> {{As of| August 2020}}, when it put itself up for sale, the company had close to 4&nbsp;million subscribers.<ref>{{Cite web|work=[[Light Reading]]|first=Mike|last=Dano|url=https://www.lightreading.com/services/consumer-cellular-fielding-interest-from-buyers---sources/d/d-id/763109?|title = Consumer Cellular fielding interest from buyers - sources|date=August 11, 2020|access-date=November 15, 2023}}</ref> In October 2020, Chicago private equity company [[GTCR]] purchased Consumer Cellular for about $2.3 billion.<ref>{{Citation|work=[[Light Reading]]|first=Mike|last=Dano|title=Consumer Cellular sold to private equity firm for around $2.3B|url=https://www.lightreading.com/oss-bss-cx/consumer-cellular-sold-to-private-equity-firm-for-around-2-3b|date=October 27, 2020|access-date=November 15, 2023}}</ref>



==History==

==History==

Line 24: Line 25:

The company's first retail presence was established in 2011 with a partnership with [[Sears]] stores. In 2014, Consumer Cellular was introduced in [[Target Corporation|Target]] stores,<ref>{{cite web|url=https://www.oregonlive.com/silicon-forest/2014/03/consumer_cellular_approaching_1.html|title=Consumer Cellular, approaching a half-billion dollars in annual sales, gets tryout with Target|first=Mike|last=Rogoway |date=30 March 2014|website=oregonlive.com}}</ref> and in 2018 became available at select U.S. [[Best Buy]] stores.<ref>{{cite web|url=https://bestmvno.com/consumer-cellular/consumer-cellular-now-available-at-best-buy-on-track-for-3-million-subscribers/|title=Consumer Cellular Now Available At Best Buy, On Track For 3 Million Subscribers|date=10 August 2018|publisher=}}</ref> In 2013, the company introduced a smartphone financing program called EasyPay that is available to consumers purchasing smartphones that cost $200 and up.<ref>{{cite web|url=https://www.phonescoop.com/articles/article.php?a=12705|title=Consumer Cellular Intros EasyPay Financing Program|website=Phone Scoop}}</ref> That same year, the company partnered with [[SquareTrade]] to begin providing cellphone protection plans.<ref>{{cite web |url=https://www.telecompaper.com/news/consumer-cellular-adds-squaretrade-protection-plans--964821 |title=Consumer Cellular adds SquareTrade protection plans |website=www.telecompaper.com}}</ref>

The company's first retail presence was established in 2011 with a partnership with [[Sears]] stores. In 2014, Consumer Cellular was introduced in [[Target Corporation|Target]] stores,<ref>{{cite web|url=https://www.oregonlive.com/silicon-forest/2014/03/consumer_cellular_approaching_1.html|title=Consumer Cellular, approaching a half-billion dollars in annual sales, gets tryout with Target|first=Mike|last=Rogoway |date=30 March 2014|website=oregonlive.com}}</ref> and in 2018 became available at select U.S. [[Best Buy]] stores.<ref>{{cite web|url=https://bestmvno.com/consumer-cellular/consumer-cellular-now-available-at-best-buy-on-track-for-3-million-subscribers/|title=Consumer Cellular Now Available At Best Buy, On Track For 3 Million Subscribers|date=10 August 2018|publisher=}}</ref> In 2013, the company introduced a smartphone financing program called EasyPay that is available to consumers purchasing smartphones that cost $200 and up.<ref>{{cite web|url=https://www.phonescoop.com/articles/article.php?a=12705|title=Consumer Cellular Intros EasyPay Financing Program|website=Phone Scoop}}</ref> That same year, the company partnered with [[SquareTrade]] to begin providing cellphone protection plans.<ref>{{cite web |url=https://www.telecompaper.com/news/consumer-cellular-adds-squaretrade-protection-plans--964821 |title=Consumer Cellular adds SquareTrade protection plans |website=www.telecompaper.com}}</ref>



In February 2013, in celebration of its one millionth customer, Consumer Cellular donated $1&nbsp;million: $100,000 to each of five non-profit partners, and the remainder to its employees. To celebrate its 20th anniversary and its milestone of 2&nbsp;million customers, it donated $2&nbsp;million to the Knight Cancer Challenge on behalf of their customers in 2015.<ref>{{cite web|url=https://www.bizjournals.com/portland/blog/health-care-inc/2015/06/portland-company-gives-2m-to-knight-cancer.html|title=Portland company gives $2M to Knight Cancer Challenge|website=Portland Business Journal}}</ref> After reaching 2.5&nbsp;million customers in the summer of 2017, it donated 2.5&nbsp;million meals via [[Feeding America]],<ref>{{cite web|url=https://1859oregonmagazine.com/think-oregon/business/consumer-cellular-gives-back-to-fight-hunger/|title=Consumer Cellular Gives Back to Fight Hunger|date=24 May 2017|publisher=}}</ref> and to mark the addition of its 3&nbsp;millionth customer in October 2018, the company donated $500,000 to each of three charities selected by its employees.<ref>{{cite web|url=https://www.einnews.com/pr_news/464481279/consumer-cellular-commemorates-three-millionth-customer-by-gifting-three-million-dollars |title=Consumer Cellular Commemorates Three Millionth Customer by Gifting Three Million Dollars |publisher=EIN News |date=2018-10-09 |accessdate=2019-04-03}}</ref>InAugust 2019, the company celebrated its 3.5 millionth customer by donating $350,000 to the American Red Cross through the Disaster Responder Program.<ref>[https://www.redcross.org/about-us/news-and-events/press-release/2019/consumer-cellular-celebrates-3-5-millionth-customer-by-gifting-350000-to-the-american-red-cross.html Consumer Cellular Celebrates 3.5 Millionth Customer by Gifting $350,000 to the American Red Cross]</ref> In the fallof2020, to honor its 25th anniversary, Consumer Cellular donated $2.5&nbsp;million to [[Toys for Tots]].<ref>https://www.bizjournals.com/portland/news/2020/10/15/consumer-cellular-gives-2-5m-to-toys-for-tots.html {{Bare URL inline|date=November 2021}}</ref>

In February 2013, in celebration of its one millionth customer, Consumer Cellular donated $1&nbsp;million: $100,000 to each of five non-profit partners, and the remainder to its employees. To celebrate its 20th anniversary and its milestone of 2&nbsp;million customers, it donated $2&nbsp;million to the Knight Cancer Challenge on behalf of their customers in 2015.<ref>{{cite web|url=https://www.bizjournals.com/portland/blog/health-care-inc/2015/06/portland-company-gives-2m-to-knight-cancer.html|title=Portland company gives $2M to Knight Cancer Challenge|website=Portland Business Journal}}</ref> After reaching 2.5&nbsp;million customers in the summer of 2017, it donated 2.5&nbsp;million meals via [[Feeding America]],<ref>{{cite web|url=https://1859oregonmagazine.com/think-oregon/business/consumer-cellular-gives-back-to-fight-hunger/|title=Consumer Cellular Gives Back to Fight Hunger|date=24 May 2017|publisher=}}</ref> and to mark the addition of its 3&nbsp;millionth customer in October 2018, the company donated $500,000 to each of three charities selected by its employees.<ref>{{cite web|url=https://www.einnews.com/pr_news/464481279/consumer-cellular-commemorates-three-millionth-customer-by-gifting-three-million-dollars |title=Consumer Cellular Commemorates Three Millionth Customer by Gifting Three Million Dollars |publisher=EIN News |date=2018-10-09 |accessdate=2019-04-03}}</ref>InMay 2018, Consumer Cellular announced an investment in GrandPad<ref name="biz">{{cite news |last=Spencer |first=Malia |title=Consumer Cellular invests in senior-aimed tablet startup |url=https://www.bizjournals.com/portland/news/2018/05/21/consumer-cellular-invests-in-senior-focused-tablet.html |date=May 21, 2018 |newspaper=Portland Business Journal |access-date=May 13, 2020 }}</ref> and also became a distributorofthe GrandPad tablet in the United States.<ref name="seattle">{{cite news |last=Kharif |first=Olga |title=An iPad for 80-year-olds: Senior-citizen carrier Consumer Cellular bets on tablets |url=https://www.seattletimes.com/business/an-ipad-for-80-year-olds-senior-citizen-carrier-consumer-cellular-bets-on-tablets/ |date=May 13, 2018 |newspaper=The Seattle Times |access-date=May 13, 2020 }}</ref>



InOctober 2020, upon the decision of Marick and Pryor to retire, Consumer Cellular history was sold to the Chicago-based venture capital firm [[GTCR]] for a reported $2.3&nbsp;billion. Ed Evans was installed as CEO, replacing Marick.<ref>{{Cite web|url=https://www.oregonlive.com/silicon-forest/2020/10/consumer-cellular-one-of-oregons-biggest-tech-companies-sold-to-private-equity-firm-for-more-than-2-billion.html|title=Consumer Cellular sells in deal pegged at $2.3B|date=28 October 2020}}</ref>

InAugust 2019, the company celebrated its 3.5 millionth customer by donating $350,000 to the American Red Cross through the Disaster Responder Program.<ref>[https://www.redcross.org/about-us/news-and-events/press-release/2019/consumer-cellular-celebrates-3-5-millionth-customer-by-gifting-350000-to-the-american-red-cross.html Consumer Cellular Celebrates 3.5 Millionth Customer by Gifting $350,000 to the American Red Cross]</ref> In the fall of 2020, to honor its 25th anniversary, Consumer Cellular donated $2.5&nbsp;million to [[Toys for Tots]].<ref>[https://www.bizjournals.com/portland/news/2020/10/15/consumer-cellular-gives-2-5m-to-toys-for-tots.html Consumer Cellular gives $2.5M to Toys for Tots] Portland Business Journal. October 15, 2020</ref> In October 2020, upon the decision of Marick and Pryor to retire, Ed Evans was installed as CEO, replacing Marick.<ref>{{Cite web|url=https://www.oregonlive.com/silicon-forest/2020/10/consumer-cellular-one-of-oregons-biggest-tech-companies-sold-to-private-equity-firm-for-more-than-2-billion.html|title=Consumer Cellular sells in deal pegged at $2.3B|date=28 October 2020}}</ref>


==GrandPad==

In 2018 it acquired the American rights to [[GrandPad]], a touch-screen tablet designed for older people. The interface is designed for users to video chat with family members, view photos or check up on news. It can be connected to a network of motion sensors and a wireless hub.<ref>{{cite news |title=An iPad for 80-Year-Olds: Senior-Citizen Carrier Bets on Tablets |url=https://www.bloomberg.com/news/articles/2018-05-07/an-ipad-for-80-year-olds-senior-citizen-carrier-bets-on-tablets |accessdate=30 March 2019 |publisher=Bloomberg |date=7 May 2018}}</ref>



==Products==

==Products==

Consumer Cellular offers low-cost,<ref name="auto">{{cite web|url=https://www.consumerreports.org/smartphones/how-to-save-money-with-cheap-cell-phone-service/|title=How to Save Money With a Cheap Cell-Phone Service|first=Bree|last=Fowler|website=Consumer Reports}}</ref> no-contract monthly cellphone plans with simple cutoff points to offer flexibility.<ref>{{cite web|url=https://lifehacker.com/why-i-love-this-mobile-carrier-for-old-people-1823732082|title=Why I Love This Mobile Carrier for Old People [Updated]|first=Nick|last=Douglas|website=Lifehacker}}</ref> Its cellphone selections include basic flip phones from Doro (of which the provider is the exclusive U.S. carrier) aimed toward seniors<ref>{{cite web|url=https://gadgetwise.blogs.nytimes.com/2009/11/03/more-tech-for-seniors/|title=More Tech for Older People|first=Eric A.|last=Taub|date=3 November 2009|publisher=}}</ref> as well as budget and premium Android smartphones from Motorola and Samsung.<ref>{{cite web|url=https://www.consumercellular.com/blog/go-day-motorola-moto-e4-plus/|title=Go All Day and More with the Motorola Moto E4 Plus|publisher=}}</ref><ref>{{cite web|url=https://www.consumercellular.com/blog/experience-innovation-step-up-to-the-samsung-galaxy-note9/|title=Experience Innovation with the Samsung Galaxy Note9 Smartphone|publisher=}}</ref> In 2015, Consumer Cellular also began supporting the iPhone.<ref>{{cite web|url=https://www.consumercellular.com/blog/our-best-deal-ever-on-your-next-iphone/|title=Our best deal ever on your next iPhone.|publisher=}}</ref> The company expanded beyond cellphones in 2018 with the introduction of GrandPad,<ref>{{Cite news|date=2018-05-07|title=An iPad for 80-Year-Olds: Senior-Citizen Carrier Bets on Tablets|language=en|work=Bloomberg.com|url=https://www.bloomberg.com/news/articles/2018-05-07/an-ipad-for-80-year-olds-senior-citizen-carrier-bets-on-tablets|access-date=2020-09-09}}</ref> a simplified tablet designed for older users.

Consumer Cellular offers low-cost,<ref name="auto">{{cite web|url=https://www.consumerreports.org/smartphones/how-to-save-money-with-cheap-cell-phone-service/|title=How to Save Money With a Cheap Cell-Phone Service|first=Bree|last=Fowler|website=Consumer Reports|date=19 February 2022 }}</ref> no-contract monthly cellphone plans with simple cutoff points to offer flexibility.<ref>{{cite web|url=https://lifehacker.com/why-i-love-this-mobile-carrier-for-old-people-1823732082|title=Why I Love This Mobile Carrier for Old People [Updated]|first=Nick|last=Douglas|website=Lifehacker|date=13 March 2018 }}</ref> Its cellphone selections include basic flip phones from Doro (of which the provider is the exclusive U.S. carrier) aimed toward seniors<ref>{{cite web|url=https://gadgetwise.blogs.nytimes.com/2009/11/03/more-tech-for-seniors/|title=More Tech for Older People|first=Eric A.|last=Taub|date=3 November 2009|publisher=}}</ref> as well as budget and premium Android smartphones from Motorola and Samsung.<ref>{{cite web|url=https://www.consumercellular.com/blog/go-day-motorola-moto-e4-plus/|title=Go All Day and More with the Motorola Moto E4 Plus|publisher=}}</ref><ref>{{cite web|url=https://www.consumercellular.com/blog/experience-innovation-step-up-to-the-samsung-galaxy-note9/|title=Experience Innovation with the Samsung Galaxy Note9 Smartphone|publisher=}}</ref> In 2015, Consumer Cellular also began supporting the iPhone.<ref>{{cite web|url=https://www.consumercellular.com/blog/our-best-deal-ever-on-your-next-iphone/|title=Our best deal ever on your next iPhone.|publisher=}}</ref> The company expanded beyond cellphones in 2018 with the introduction of GrandPad,<ref>{{Cite news|date=2018-05-07|title=An iPad for 80-Year-Olds: Senior-Citizen Carrier Bets on Tablets|language=en|work=Bloomberg.com|url=https://www.bloomberg.com/news/articles/2018-05-07/an-ipad-for-80-year-olds-senior-citizen-carrier-bets-on-tablets|access-date=2020-09-09}}</ref> a simplified tablet designed for older users.



==Marketing and awards==

==Marketing and awards==

''Consumer Reports'' subscribers have rated Consumer Cellular highest in the magazine's annual review of cellphone service providers seven times. The magazine’s rankings are compiled from a survey of subscribers who grade carriers in eight different categories including value, voice and text quality, and customer support.<ref>[https://www.consumerreports.org/cell-phone-service-providers/best-cell-phone-companies-is-bigger-better/ Best Cell-Phone Companies: Is Bigger Better?], Consumer Reports</ref>

''Consumer Reports'' subscribers have rated Consumer Cellular highest in the magazine's annual review of cellphone service providers seven times. The magazine’s rankings are compiled from a survey of subscribers who grade carriers in eight different categories including value, voice and text quality, and customer support.<ref>[https://www.consumerreports.org/cell-phone-service-providers/best-cell-phone-companies-is-bigger-better/ Best Cell-Phone Companies: Is Bigger Better?], Consumer Reports</ref>



Consumer Cellular has been ranked by J.D. Power as #1 in Customer Service among Non-Contract Value Wireless Providers, 10 Times in a Row. The awards are based on the results of the J.D. Power 2016 V2 - 2020 V2 U.S. Wireless Non-Contract Customer Care Performance Studies and 2021 (V1) Wireless Customer Care Mobile Virtual Network Operator Performance Study, which focus on the experiences of wireless service customers who made a sales transaction with their current carrier.<ref>https://www.jdpower.com/business/press-releases/2021-us-wireless-customer-care-studies-volume-1</ref>

Consumer Cellular has been ranked by J.D. Power as "#1 in Customer Service among Non-Contract Value Wireless Providers, 10 Times in a Row". The awards are based on the results of the J.D. Power 2016 V2 - 2020 V2 U.S. Wireless Non-Contract Customer Care Performance Studies and 2021 (V1) Wireless Customer Care Mobile Virtual Network Operator Performance Study, which focus on the experiences of wireless service customers who made a sales transaction with their current carrier.<ref>{{Cite web|url=https://www.jdpower.com/business/press-releases/2021-us-wireless-customer-care-studies-volume-1|title = 2021 U.S. Wireless Customer Care Studies - Volume 1}}</ref>



In June 2017, a consumer survey conducted by the customer experience firm Market Force Information named Consumer Cellular the favorite wireless cellphone carrier among non-contract providers for the second year in a row. Carriers were ranked in multiple categories to determine customer satisfaction and loyalty. Consumer Cellular came out on top for best value, best coverage, fewest dropped calls, easiest to change plan, and best flexibility, among others.<ref>{{cite web|url=https://www.marketforce.com/2017-study-on-americas-favorite-wireless-carriers|title=New Market Force Study Finds T-Mobile and Consumer Cellular Are America's Favorite Wireless Carriers - Market Force Information, Inc.|website=www.marketforce.com}}</ref>

In June 2017, a consumer survey conducted by the customer experience firm Market Force Information named Consumer Cellular the favorite wireless cellphone carrier among non-contract providers for the second year in a row. Carriers were ranked in multiple categories to determine customer satisfaction and loyalty. Consumer Cellular came out on top for best value, best coverage, fewest dropped calls, easiest to change plan, and best flexibility, among others.<ref>{{cite web|url=https://www.marketforce.com/2017-study-on-americas-favorite-wireless-carriers|title=New Market Force Study Finds T-Mobile and Consumer Cellular Are America's Favorite Wireless Carriers - Market Force Information, Inc.|website=www.marketforce.com}}</ref>



Readers polled by ''PC Magazine'' ranked Consumer Cellular as top mobile carrier in its annual “Consumer Recommended” list for 2018. The rankings were based on a company’s net promoter score, with Consumer Cellular’s score of 87 out of 100 being described by the magazine as “user love that is almost unheard of in the tech world.<ref>{{cite web|url=https://www.pcmag.com/news/365392/consumer-recommended-2018-the-tech-brands-you-love-most|title=Consumer Recommended 2018: The Tech Brands You Love Most|first=Eric|last=Griffith|date=December 12, 2018|website=PC Magazine}}</ref> Consumer Cellular has also been selected as “Favorite Wireless Carrier” by PC Magazine readers 6 years in a row in its “Reader’s Choice” survey.<ref>[https://www.pcmag.com/news/367381/buying-a-new-phone-these-are-the-brands-carriers-and-oses Buying a New Phone? These Are the Brands, Carriers, and OSes to Pick]</ref>

Readers polled by ''PC Magazine'' ranked Consumer Cellular as top mobile carrier in its annual "Consumer Recommended" list for 2018. The rankings were based on a company’s net promoter score, with Consumer Cellular’s score of 87 out of 100 being described by the magazine as "user love that is almost unheard of in the tech world."<ref>{{cite web|url=https://www.pcmag.com/news/365392/consumer-recommended-2018-the-tech-brands-you-love-most|title=Consumer Recommended 2018: The Tech Brands You Love Most|first=Eric|last=Griffith|date=December 12, 2018|website=PC Magazine}}</ref> Consumer Cellular has also been selected as "Favorite Wireless Carrier"by''PC Magazine'' readers six years in a row in its "Reader’s Choice" survey.<ref>[https://www.pcmag.com/news/367381/buying-a-new-phone-these-are-the-brands-carriers-and-oses Buying a New Phone? These Are the Brands, Carriers, and OSes to Pick]</ref>



==See also==

==See also==

Line 56: Line 54:

{{Oregon Companies|state=autocollapse}}

{{Oregon Companies|state=autocollapse}}



[[Category:1995 establishments in Oregon]]

[[Category:American companies established in 1995]]

[[Category:Companies based in Tigard, Oregon]]

[[Category:Mobile virtual network operators]]

[[Category:Mobile virtual network operators]]

[[Category:Companies based in Tigard, Oregon]]

[[Category:American companies established in 1995]]

[[Category:Telecommunications companies established in 1995]]

[[Category:Telecommunications companies established in 1995]]

[[Category:Privately held companies based in Oregon]]

[[Category:Privately held companies based in Oregon]]

[[Category:1995 establishments in Oregon]]


Revision as of 18:10, 1 June 2024

Consumer Cellular, Inc.
Company typePrivate
IndustryTelecommunications
Founded1995; 29 years ago (1995)
FounderJohn Marick and Greg Pryor
HeadquartersScottsdale, Arizona, US
33°38′12N 111°52′47W / 33.636666°N 111.879729°W / 33.636666; -111.879729

Area served

United States[1]
OwnerGTCR

Number of employees

3,100[2]
Websiteconsumercellular.com

Consumer Cellular, Inc. is an American postpaid mobile virtual network operator founded by John Marick and Greg Pryor in Portland, Oregon in October 1995.[3] The company offers cellphones, no-contract cellphone plans, and accessories with a focus on users over age 50. Including its corporate headquarters in Scottsdale, Arizona, Consumer Cellular is completely U.S. based, employing more than 3,100 people in Arizona, Oregon, Oklahoma, Kentucky and Texas.[2]

Consumer Cellular provides wireless service using network capacity from AT&T and T Mobile (conversation with Consumer Cellular Support in May 2022 confirmed that only the AT&T network is being used at this time for new subscribers phones)[citation needed] and also resells AT&T wholesale wireless services to other virtual operators. The company was included on the Inc 5000 list as one of America's fastest growing companies every year between 2009 and 2020.[4] As of August 2020, when it put itself up for sale, the company had close to 4 million subscribers.[5] In October 2020, Chicago private equity company GTCR purchased Consumer Cellular for about $2.3 billion.[6]

History

John Marick and Greg Pryor founded Consumer Cellular in 1995 with a goal of providing low-cost service to casual mobile users of all ages.[7] In 2008, Consumer Cellular became a preferred provider for AARP members, becoming the first cellphone company to market extensively to the over-50 demographic.[8]

The company's first retail presence was established in 2011 with a partnership with Sears stores. In 2014, Consumer Cellular was introduced in Target stores,[9] and in 2018 became available at select U.S. Best Buy stores.[10] In 2013, the company introduced a smartphone financing program called EasyPay that is available to consumers purchasing smartphones that cost $200 and up.[11] That same year, the company partnered with SquareTrade to begin providing cellphone protection plans.[12]

In February 2013, in celebration of its one millionth customer, Consumer Cellular donated $1 million: $100,000 to each of five non-profit partners, and the remainder to its employees. To celebrate its 20th anniversary and its milestone of 2 million customers, it donated $2 million to the Knight Cancer Challenge on behalf of their customers in 2015.[13] After reaching 2.5 million customers in the summer of 2017, it donated 2.5 million meals via Feeding America,[14] and to mark the addition of its 3 millionth customer in October 2018, the company donated $500,000 to each of three charities selected by its employees.[15] In May 2018, Consumer Cellular announced an investment in GrandPad[16] and also became a distributor of the GrandPad tablet in the United States.[17]

In August 2019, the company celebrated its 3.5 millionth customer by donating $350,000 to the American Red Cross through the Disaster Responder Program.[18] In the fall of 2020, to honor its 25th anniversary, Consumer Cellular donated $2.5 million to Toys for Tots.[19] In October 2020, upon the decision of Marick and Pryor to retire, Ed Evans was installed as CEO, replacing Marick.[20]

Products

Consumer Cellular offers low-cost,[21] no-contract monthly cellphone plans with simple cutoff points to offer flexibility.[22] Its cellphone selections include basic flip phones from Doro (of which the provider is the exclusive U.S. carrier) aimed toward seniors[23] as well as budget and premium Android smartphones from Motorola and Samsung.[24][25] In 2015, Consumer Cellular also began supporting the iPhone.[26] The company expanded beyond cellphones in 2018 with the introduction of GrandPad,[27] a simplified tablet designed for older users.

Marketing and awards

Consumer Reports subscribers have rated Consumer Cellular highest in the magazine's annual review of cellphone service providers seven times. The magazine’s rankings are compiled from a survey of subscribers who grade carriers in eight different categories including value, voice and text quality, and customer support.[28]

Consumer Cellular has been ranked by J.D. Power as "#1 in Customer Service among Non-Contract Value Wireless Providers, 10 Times in a Row". The awards are based on the results of the J.D. Power 2016 V2 - 2020 V2 U.S. Wireless Non-Contract Customer Care Performance Studies and 2021 (V1) Wireless Customer Care Mobile Virtual Network Operator Performance Study, which focus on the experiences of wireless service customers who made a sales transaction with their current carrier.[29]

In June 2017, a consumer survey conducted by the customer experience firm Market Force Information named Consumer Cellular the favorite wireless cellphone carrier among non-contract providers for the second year in a row. Carriers were ranked in multiple categories to determine customer satisfaction and loyalty. Consumer Cellular came out on top for best value, best coverage, fewest dropped calls, easiest to change plan, and best flexibility, among others.[30]

Readers polled by PC Magazine ranked Consumer Cellular as top mobile carrier in its annual "Consumer Recommended" list for 2018. The rankings were based on a company’s net promoter score, with Consumer Cellular’s score of 87 out of 100 being described by the magazine as "user love that is almost unheard of in the tech world."[31] Consumer Cellular has also been selected as "Favorite Wireless Carrier" by PC Magazine readers six years in a row in its『Reader’s Choice』survey.[32]

See also

References

  1. ^ "Coverage Map | Consumer Cellular". www.consumercellular.com. Retrieved 2017-12-18.
  • ^ a b Consumer Cellular Fact Sheet, www.consumercellular.com
  • ^ "Cellphone plans for seniors offer more service, lighter data". USA TODAY.
  • ^ "Consumer Cellular is on the Private Titans". Inc.com.
  • ^ Dano, Mike (August 11, 2020). "Consumer Cellular fielding interest from buyers - sources". Light Reading. Retrieved November 15, 2023.
  • ^ Dano, Mike (October 27, 2020), "Consumer Cellular sold to private equity firm for around $2.3B", Light Reading, retrieved November 15, 2023
  • ^ Max, Sarah (30 July 2013). "Catering to Boomers, a Cell Phone Company Takes Off". Entrepreneur.
  • ^ Springer, Pete. "Small Portland Cellular Provider Teams Up With AARP". www.opb.org.
  • ^ Rogoway, Mike (30 March 2014). "Consumer Cellular, approaching a half-billion dollars in annual sales, gets tryout with Target". oregonlive.com.
  • ^ "Consumer Cellular Now Available At Best Buy, On Track For 3 Million Subscribers". 10 August 2018.
  • ^ "Consumer Cellular Intros EasyPay Financing Program". Phone Scoop.
  • ^ "Consumer Cellular adds SquareTrade protection plans". www.telecompaper.com.
  • ^ "Portland company gives $2M to Knight Cancer Challenge". Portland Business Journal.
  • ^ "Consumer Cellular Gives Back to Fight Hunger". 24 May 2017.
  • ^ "Consumer Cellular Commemorates Three Millionth Customer by Gifting Three Million Dollars". EIN News. 2018-10-09. Retrieved 2019-04-03.
  • ^ Spencer, Malia (May 21, 2018). "Consumer Cellular invests in senior-aimed tablet startup". Portland Business Journal. Retrieved May 13, 2020.
  • ^ Kharif, Olga (May 13, 2018). "An iPad for 80-year-olds: Senior-citizen carrier Consumer Cellular bets on tablets". The Seattle Times. Retrieved May 13, 2020.
  • ^ Consumer Cellular Celebrates 3.5 Millionth Customer by Gifting $350,000 to the American Red Cross
  • ^ Consumer Cellular gives $2.5M to Toys for Tots Portland Business Journal. October 15, 2020
  • ^ "Consumer Cellular sells in deal pegged at $2.3B". 28 October 2020.
  • ^ Fowler, Bree (19 February 2022). "How to Save Money With a Cheap Cell-Phone Service". Consumer Reports.
  • ^ Douglas, Nick (13 March 2018). "Why I Love This Mobile Carrier for Old People [Updated]". Lifehacker.
  • ^ Taub, Eric A. (3 November 2009). "More Tech for Older People".
  • ^ "Go All Day and More with the Motorola Moto E4 Plus".
  • ^ "Experience Innovation with the Samsung Galaxy Note9 Smartphone".
  • ^ "Our best deal ever on your next iPhone".
  • ^ "An iPad for 80-Year-Olds: Senior-Citizen Carrier Bets on Tablets". Bloomberg.com. 2018-05-07. Retrieved 2020-09-09.
  • ^ Best Cell-Phone Companies: Is Bigger Better?, Consumer Reports
  • ^ "2021 U.S. Wireless Customer Care Studies - Volume 1".
  • ^ "New Market Force Study Finds T-Mobile and Consumer Cellular Are America's Favorite Wireless Carriers - Market Force Information, Inc". www.marketforce.com.
  • ^ Griffith, Eric (December 12, 2018). "Consumer Recommended 2018: The Tech Brands You Love Most". PC Magazine.
  • ^ Buying a New Phone? These Are the Brands, Carriers, and OSes to Pick
  • External links


    Retrieved from "https://en.wikipedia.org/w/index.php?title=Consumer_Cellular&oldid=1226767229"

    Categories: 
    1995 establishments in Oregon
    American companies established in 1995
    Companies based in Tigard, Oregon
    Mobile virtual network operators
    Telecommunications companies established in 1995
    Privately held companies based in Oregon
    Hidden categories: 
    Pages using gadget WikiMiniAtlas
    Articles with short description
    Short description matches Wikidata
    Wikipedia articles with possible conflicts of interest from October 2017
    Coordinates not on Wikidata
    All articles with unsourced statements
    Articles with unsourced statements from September 2022
    Articles containing potentially dated statements from August 2020
    All articles containing potentially dated statements
     



    This page was last edited on 1 June 2024, at 18:10 (UTC).

    This version of the page has been revised. Besides normal editing, the reason for revision may have been that this version contains factual inaccuracies, vandalism, or material not compatible with the Creative Commons Attribution-ShareAlike License.



    Privacy policy

    About Wikipedia

    Disclaimers

    Contact Wikipedia

    Code of Conduct

    Developers

    Statistics

    Cookie statement

    Mobile view



    Wikimedia Foundation
    Powered by MediaWiki