 | |
| Industry |
|
|---|---|
| Founded | 1931; 93 years ago (1931) |
| Founder | Kedarnath Anand |
| Headquarters | Meerut, Uttar Pradesh, India |
Area served | Worldwide |
Key people | Kailash C. Anand (Chairman) Paras Anand (CEO) |
| Products |
|
| Website | teamsg.in |
Sanspareils Greenlands abbreviated as SG is an Indian cricket equipment manufacturer. The company was founded in 1931 in SialkotinIndia before moving to the current location in Meerut, Uttar Pradesh, India in 1950. It specializes in manufacturing various equipment used for cricket and the company manufactures the red ball used in all Test cricket and First-class cricket matches in India.
The company was founded by brothers Kedarnath and Dwarakanath Anand in Sialkot, India in 1931.[1] They were originally from Lahore where they apprenticed in their uncle's sports shop before establishing the company to facilitate export of their products. After the partition of India, the family moved to Agra and later settled in Meerut in 1950.[2]
The company manufactures cricket clothing and equipment including bats, balls and other equipment. The company manufactures the red balls used in all Test cricket in India since 1994.[3][4][5] The ball is hand-stitched with a more prominent seam resulting from the thicker thread used for stitching.[6] While its pronounced seam makes it last longer, the ball does not swing earlier but starts swinging later. The protruding seam gives more control for the fast bowlers and a firm grip for the spinners.[7]
