File:Snapwrap.jpgCactus Iced Tea Snapple label, a flavor of Snapple that has been retired
Snapple is the company based in Rye Brook, New York that produces a variety of natural beverages which are sold in glass bottles, soda-style cans, and plastic bottles.
Snapple was founded by Hyman Golden, Arnold Greenberg and Leonard Marsh. The word "Snapple" is derived from a carbonated apple soda. Currently, there are four different types of Snapple: Tea, Juice Drinks, Lemonade, and Diet.
It is easy to recognize the different varieties because each type of drink has a differently colored cap:
Teas: blue caps
Diets: white caps
Juice drinks: green caps
Lemonades: yellow caps
Snapple's motto is "made from the best stuff on earth," a reference to its all-natural ingredient usage.
Flavors
Teas
Lemon Tea
Caffine Free Lemon Tea
Raspberry Tea
Peach Tea
Just Plain Unsweetened
Very Cherry
Lime Green
Mint Tea
Kiwi Teawi
Juice Drinks
Fruit Punch
Snapple Apple
Snapricot Orange
Cranberry Raspberry
Grapeade
Kiwi Strawberry
Mango Madness
Orangeade
Summer Peach
Raspberry Peach
Go Bananas
What-a-Melon
Diet
Lemon Tea
Raspberry Tea
Peack Tea
Snapple Apple
Orange Carrot
Lime Green Tea
Pink Lemonade
Kiwi Strawberry
Cranberry Raspberry
Lemonades
Lemonade
Lemonade Iced Tea
Pink Lemonade
Super Sour Lemonade
Lemonade Iced Tea is also known as '"1/2 lemonade, 1/2 Iced Tea" and is the only flavor that fits into 2 categories.
Discontinued flavors
There are 68 discontinued Snapple flavors, many of which were part of unsuccessful franchises, such as Snapple Sodas, Refreshers, and Seltzers. These discontinued flavors include Cactus Tea (see photo above, Pink Grapefruit, Grape Watermelon, Canteloupe and diet Mango Madness.
Snapple and Education
Snapple has recently agreed to sponsor the New York City school system, which is desperately strapped for cash. In return, Snapple vending machines are placed ubiquitously throughout schools in the city. It is interesting to note that Snapple was able to acquire the deal in part because New York City officials did not want to encourage the consumption of high-calorie sodas, which have been linked to childhood obesity and are considered unhealthful.
Snapple Caps
Snapple is also known for putting facts about the world on the underside of the bottle caps. A full listing of these "Real Facts" (as they are called) is available on their website. (See link below).
Advertising/Spokespersons
In 1993 Wendy Kaufman, an employee for the Snapple corporation, was recruited to be the commercial spokesperson for the drink. This was because she had taken it upon herself to answer letters that were coming into the company RE: the product. Kaufman's advertisements centered around her reading letters out-loud and delivering comedic responses; she was dubbed "The Snapple Lady." These commercials ran until 1997 when she was unceremoniously fired from the company, but fan response was so huge that she was brought back in 2002.
