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The Talk of the Town
The New Yorker, February 19, 1938 P. 13
Long talk story about Rudolf Modley, head of the firm of Pictorial Statistics, Inc. The firm produces pictographs, the trade term for graphs in which the medium of expression is pictures--bags of gold for wealth. He and his staff will take on any sort of research of graphs. He is also working with Pictographs, three dimensional graphs, made by posing plaster dolls and photographing them; Telefact, a feature which he is preparing for newspaper syndication. Modley came here from Austria in 1930. His first work was for the government, now he does work for Auto Mfg. Ass'n., This Week, Mount Vernon Seminary, Asia Survey Graphic and Nat. Cane Sugar Refiner's Ass'n.
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f the February 19, 1938, issue.
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