51 Minds Entertainment (orFifty One Minds Entertainment) is a production company specializing in reality TV, known for their "celebreality" programs on VH1.[2][3] It was created in 2004 as a merger between Cris Abrego's 51 Pictures (formerly Brass Ring Entertainment) and Mark Cronin's Mindless Entertainment. In 2005, the company signed a two-year, seven series production deal with VH1.[4] The company has been credited in helping revive VH1 ratings during this time.[5] In 2008, the company was purchased by Endemol (later Endemol Shine Group, now Banijay).[1]
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| Company type | Private |
|---|---|
| Industry | Television |
| Genre | Reality Television |
| Predecessor | 51 Pictures Mindless Entertainment |
| Founded | 2004 |
| Founders | Cris Abrego Mark Cronin |
| Headquarters | , |
Key people | Cris Abrego Mark Cronin |
| Products | Flavor of Love Below Deck |
| Owner | Banijay |
Number of employees | 200+ (2008) |
| Parent | Endemol Shine North America |
| Website | 51minds |
| Footnotes / references [1] | |
In 2010, the company branched out in Internet distributed programming, producing The Tester for the PlayStation Network.[6] Other popular shows include Below Deck and their franchises on the NBCUniversal network, BravoTV.
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