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The Global Language Monitor (GLM) is a company based in Austin, Texas, that analyzes trends in the English language.
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| Company type | Media Analytics |
|---|---|
| Industry | High Technology |
| Founded | 1999 (1999) |
| Founder | Paul JJ Payack [2] |
| Headquarters | , |
| Products | Olympics and World Cup Brand and Ambush Marketing Analyses, annual Top Fashion Capitals, TrendTopper MediaBuzz College Guide, Annual Top Word of the Year (#WOTY) for International and Global English), Top Business Buzzwords, Top Political Buzzwords, Top Politically(in)Correct Words |
Founded in Silicon Valley in 2003 by Paul J.J. Payack, the GLM describes its role as "a media analytics company that documents, analyzes and tracks cultural trends in language the world over, with a particular emphasis upon International and Global English". In April 2008, GLM moved its headquarters from San DiegotoAustin.[1]
In July 2020, GLM announced that the word covid was the Top Word of 2020 for English.[2]