Dear Bill, I understand that you work in multi channel retailing and are interested in the article Multichannel retailing. Your posting seems to reflect a too-fast reading of my comments. You wrote, "I beg to differ with your assessment that omni channel retailing is merely 'triviality and jargon of its content'." I did not say that and I do not believe that. My comments have nothing to do with omni channel retailing, but are specifically about the article on that topic. I am an editor here, and editors do not censor Wikipedia on content, but only on the WP policies for what comprises a good article. This particular article had certain problems which I criticized. Again, I criticized the article and recommended improvements; I did not criticize the topic of the article. WP is here to present information, and to present that information in reliable, readable, and accurate ways.
Concerning writing a separate article on Omni channel retailing (replacing the current redirection page), you are welcome to do so. Just be sure that you clearly explain the difference between omni channel retailing and multichannel retailing, and that you include several specific references to Reliable Sources defining omni channel retailing, to show that it is, indeed, a standard field within marketing. Please avoid jargon and vagueness, and be very specific and accurate, to ensure that the new article won't also be deleted. David Spector (talk) 02:00, 8 April 2015 (UTC)Reply
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Your next step is just to keep working on it. That's all. I skimmed it, and decided it didn't need to be deleted on sight (which is the fate of about 5% of the pages I find, for various reasons). It doesn't mean that the draft immediately qualifies to be an article. DS (talk) 00:06, 29 June 2015 (UTC)Reply