9to5Mac is a website covering news and rumors about Apple Inc. and its products.[1] Founded by Seth Weintraub, the website is the oldest in Weintraub's 9to5 network of tech blogs,[citation needed] which also includes 9to5Google, 9to5Toys, DroneDJ, and Electrek.[2][3]
As one of many Apple news websites, the site drastically rose in traffic in its earlier years for publishing the first photos of the third-generation iPod Nano, the original iPod Touch, early images of the first iPhone, etc.[2]9to5Mac has developed and implemented its affiliate program for freelance writers to earn from advertising banners being shown on their articles' pages.[1]
9to5Mac was founded in 2007 by Seth Weintraub as an Apple news website initially focused on Macs in the enterprise.[2] In June 2016, Mark Gurman, one of the world's most influential Apple reporters, left 9to5Mac for Bloomberg News. He has been writing articles for 9to5Mac for seven years.[4][5] Gurman has had major scoops, such as uncovering iSlate.com, confirming a tablet was coming from Apple back in 2009, while he’s also leaked news about Siri, iOS 7, the first Retina iMacs, and last year’s 12-inch MacBook before the company’s special events.[6]
In 2012, in a research paper entitled The Outreach of Digital Libraries: A Globalized Resource Network (Taipei) 9to5Mac was ranked as having the highest Jaccard index among Mac-related websites, including MacRumors.[7]
In 2018, Guilherme Rambo paid a source around $500 in Bitcoin in exchange for leaked data from the company.[8] He wrote an article billed as an "exclusive" look at new features for the then-upcoming iPad Pro.[9] However, this approach contradicts the rules of the 9to5Mac. Later 9to5Mac updated the story, removing its content and replacing it with a disclaimer: "Update: This post has been removed due to 9to5mac's sourcing policies."[10]
