 | |
| Airtel digital TV | |
| Formerly | Airtel Digital (2006–2010) |
| Company type | Subsidiary |
| Industry | Satellite television |
| Founded | 30 November 2006; 17 years ago (2006-11-30) |
| Founder | Sunil Mittal |
| Headquarters | Bharti Crescent, 1 Nelson Mandela Road, Vasant Kunj,
,
India[1]
|
Area served | India |
Key people |
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| Services |
|
| Revenue |  ₹3,100 crore (US$370 million)[3] (FY22) |
 ₹2,100.6 crore (US$250 million)[3] (FY22) | |
| Parent | Bharti Airtel |
| Website | www |
Airtel Digital TV is an Indian subscription based satellite television provider owned by Bharti Telemedia Limited, a wholly-owned subsidiaryofBharti Airtel.[1] It launched DTH satellite television service in India on 9 October 2008.
Airtel Digital TV is India's second largest DTH operator second largest DTH operator in India by number of subscribers. As of 31 December 2022, it had a market share of 26.35%.[4]
Bharti Telemedia Limited was incorporated on 30 November 2006 as a subsidiary of Bharti Airtel.[5] The company announced plans to launch direct-to-home satellite television services across India on 7 August 2007.[6] The service was launched on 9 October 2008 under the brand name Airtel Digital TV.[7]
On 18 November 2010, Airtel Digital is rebranded in to Airtel Digital TV
On 4 May 2011, Airtel digital TV announced the launch of its first high-definition digital video recorder (HD-DVR) priced at ₹3,990 (equivalent to ₹8,200 or US$99 in 2023) and ₹4,490 (equivalent to ₹9,300 or US$110 in 2023) for existing and new customers respectively.[8] On 24 May 2011, Airtel announced that its HD and HD-DVR boxes were software-enabled to view standard-definition content up-scaledto1080i HD.[9] Airtel digital TV had a total subscriber base of 10.07 million as on 30 March 2015.[10][11]
On 12 December 2017, Bharti Airtel announced that it would sell a 20% stake in Bharti Telemedia to American private equity firm Warburg Pincus for US$350 million.[12][13] The sale received approval from the Ministry of Information and Broadcasting on 28 August 2018.[14]
On 17 February 2021, Bharti Airtel announced that it would buy back the 20% stake in Bharti Telemedia that it had sold to Warburg Pincus at a cost of ₹3,126 crore (US$370 million).[15] The transaction was completed on 22 March 2021.[16]
Airtel Digital TV's standard-definition broadcasts are in MPEG-4 with Interactive Service and 7-day Electronic Programmed Guide.[17] A universal remote is included in the package that can, over IR frequencies, control both the TV and the DTH box.[18][19] Airtel Digital TV HD provides channels of resolution 1080p pixel with a 16:9 aspect ratio. The set-top box is compatible with 7.1 Channel Dolby digital Plus surround sound and is the first HD set-top box in India to be compliant with the standard.[20]
Airtel Digital TV provides Pay-per-view on connected boxes that includes a catalog of movies, TV series and other programmed across English and various Indian languages.[21] It also offers interactive services such as iDarshan, iKidsworld, iMusicspace and games.[22][23]
{{cite web}}: CS1 maint: multiple names: authors list (link)
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