"Aye" (pronounced ah yay) is a song by Nigerian singer Davido. It was produced by TSpize, a record producer affiliated with Runtown.[2] The song peaked at number five on MTV Base's Official Naija Top 10 chart for the week of March 28 through April 3, 2014, and was primarily released to celebrate Valentine's Day.[3][4] "Aye" won several accolades, including Hottest Single of the Year at the 2014 Nigeria Entertainment Awards and Song of the Year at The Headies 2014.
"Aye" received positive reviews from music critics. Micheal Abimboye of Premium Times newspaper said the song's instrusmental is "reminiscent of beats made popular by kegite clubs" and that its "cool tempo makes it enjoyable and reminds one of an old school video of a generation past slow-grooving to high-life in a jazz club."[6] An editor for the website Fuse.com.ng characterized the melody of "Aye" as "charismatic" and said it "provides a sing along vibe that catches the lips of both old and young as they hold on to their head gear or do the Bata dance while singing happily".[7]
David Drake of Pitchfork said "Aye" is "perhaps the sweetest song of devotion yet written" and that its "thicket of rhythms eventually taking shape as clean, piercing guitar lines cut through to provide a melodic counterpoint."[8]
The music video for "Aye" was filmed in Nigeria by Clarence Peters. It was uploaded to YouTube on February 7, 2014, at a total length of 4 minutes and 11 seconds.[9] In the video, Davido plays a poor farmer who is physically attracted to a princess.[10] Davido took the unconventional route by shooting the video in a rural setting. The locality of the area where the video was shot complements the song's lyrics.[11][12][13] According to YouTube's first quarter report, the music video was the most watched video by Nigerians on the video sharing site.[14][15][16]
^"Aye: Test of staying power". National Mirror. 14 February 2014. Archived from the original on March 9, 2014. Retrieved 10 October 2014.{{cite web}}: CS1 maint: unfit URL (link)
