The game features new Cookies and over 200 levels. It tells the story of the cookies getting used to their new lives in their new Kingdom, after escaping from the witch that brought them to life. Cookie Run: Kingdom has an overarching narrative of the cookies setting out on an expedition to rediscover the lost Ancient Kingdoms, before Dark Enchantress Cookie possesses them.
Cookie Run: Kingdom is a free to play role-playing & city-building battle simulator. The game is mainly played by building the player's Cookie Kingdom and collecting Cookies using the game's gacha to fight in various game modes.
Gamemodes include PVP and Guild systems, Gauntlet Challenges in the form of the formerly Tower of Sweet Chaos and Cookie Alliance, the Tropical Soda Islands, which provides more resources for each island completed, seasonal gamemodes that add strategy to the team-building mechanics, and Special Episodes that feature stories that tie into major side characters. The main story mode, World Exploration, includes two worlds, Crispia and Beast-Yeast. Crispia includes 2 extra difficulties, Dark and Master, that provide rewards for late-game upgrades.
Illustration of the five Ancient cookies (from left to right): White Lily Cookie, Dark Cacao Cookie, Pure Vanilla Cookie, Hollyberry Cookie, and Golden Cheese Cookie
In a world populated with anthropomorphized dessert items (created by witches using cookie batter and Life Powder), the Five Ancient Cookies - Pure Vanilla cookie , White Lily cookie, Holly berry cookie, Dark Cacao cookie, and Golden Cheese cookie - created their own kingdoms and were given Soul Jams, which granted them special powers and immortality. One day, White Lily Cookie wanted to know about the origin and creation of cookies, so she tried to contact the witches to seek an answer. Upon learning the horrible truth that cookies were meant to be eaten, she fell into the ultimate dough and was re-baked as Dark Enchantress Cookie, who planned to use Cake Monsters to create a new world order. Pure Vanilla was forced to seal Dark Enchantress Cookie away and have the Ancient Cookies go into hiding, leaving their kingdoms in disarray.
A long time after Dark Enchantress Cookie was sealed away, GingerBrave was baked by a witch and escaped. He later befriended Wizard Cookie and Strawberry Cookie, who had escaped from the witch too. They were found by the Sugar Gnomes and they started to rebuild a long-forgotten kingdom and explore Earthbread, the Cookie world.
Gingerbrave, with the help of his friends Wizard cookie, Strawberry cookie , Chili Pepper cookie , Custard cookie III, and others, must travel to the various cookie kingdoms to find the Ancient Cookies to convince them to help defeat Dark Enchantress. In addition, other characters seek out the Elemental Guardians (Sea Fairy, Frost Queen, Fire Spirit, Wind Archer, Millennial Tree, Moonlight, and Stormbringer the latter of which was convinced to fight) and the Legendary Dragons, of which Pitaya Dragon Cookie was recruited by their rival Hollyberry.
Pure Vanilla, GingerBrave, Strawberry, and Wizard Cookie all travel to the continent of Beast-Yeast to find the last of the five ancients, White Lily Cookie, as she went there to uncover more about the origin of Cookies. There, they discover that the Soul Jams were once held by five primordial heroes before the current Ancients known as the Beasts (Shadow Milk, Eternal Sugar, Mystic Flour, Burning Spice, and Silent Salt), who became corrupted by its power and had to be sealed away by the Witches.
As of the 23rd of May 2024, there are a total of 129 playable cookies in the game. Each cookie can be categorized by their rarity, position, and type. Each cookie is split into ten rarities - Common, Rare, Special, Super Epic, Legendary, Dragon, Beast, Ancient, and Guest. Special Cookies cannot be obtained in the gacha, only through their special event gacha for limited time, or through the Solarium of Unity where 2 Special Cookies may be obtained. Guest Cookies can only be obtained through their own limited time gacha, are not playable in any gamemode, and cannot be used in any Kingdom activities.
Twizzly Gummy Cookie, a chaotic criminal who, along with a band of dimension-hopping misfits, wreak havoc across several universes and dimensions, wielding an Electrojelly gun.
Linzer Cookie, a well-known mystery novelist who along with Crème Brûlèe Cookie uncovered and solved a mystery on the Holiday Express heading towards the Cookie Kingdom.
White Lily Cookie, one of the ancient heroes, who eventually became Dark Enchantress Cookie.
Black Pearl Cookie, the ruler of the Duskgloom Sea and the Black Pearl Islands, an archipelago where anyone who enters the area will never leave alive.
The game had gained massive popularity in the wake of Genshin Impact's anniversary rewards controversy and the similar free-to-play gacha model featured in both of the games.[1]
Cookie Run: Kingdom is ranked 31st in the Free Role-Playing Game category in Thailand.[2] In terms of free games, Japan ranked 1st on the Apple App Store and Google Play[3] and 3rd in the Free Role-Playing game category in the United States.[4] It was also ranked 1st in South Korea, 2nd in Taiwan, 3rd in Thailand, and 5th in Hong Kong in the Free Game on Apple App Store category in January 2021.[5] In South Korea, Taiwan, and Thailand, the game's revenue is ranked 1st on the Apple App Store, and in Hong Kong and Singapore, it is ranked 3rd in January 2021.[3]Cookie Run: Kingdom had 10 million downloads in the first two months after its release[3][6] and has been downloaded over 150 million times as of June 2021.[3]
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