"De Ghumaa Ke" literally means "Swing It Hard". The song's lyrics were written by Manoj Yadav.[5]
"We were looking at various ideas to determine what direction we can take because we wanted to make a fun song, a dhamaal song on which people can dance, they can sing and we wanted to use more of a colloquial term, which was an idea that came in late. Initially, we were looking at a regular dance song and by chance we coined this phrase De Ghuma Ke. Everyone got excited and said why not make a song around the phrase," said Shankar.[6]
The song uses Hindi colloquialisms like aare paare ("this way or that") and juta hausla badla faisla ("buck up and change the game"), and has a rousing quality. It incorporates an array of Indian rhythms, as well as elements of rock and hip-hop. The song, according to the composers, avoids both the cliches of patriotism and run-of-the-mill Bollywood beats for a "fun and funky tune" with a "folksy feel and a hint of rustic Punjabi".[7]
Each member has brought in the song his own unique talent and experience, combining the Carnatic and Hindustani vocal tradition, Western rock, fusion and synthesiser techniques.[8]
There was a lot of buzz about the song before it was released. Within two days of its release, it received nearly 7,000 hits on YouTube.[9] In the next 30 days, over 0.5 million people listened to the song on YouTube.[10]
The song became quite popular among youths and cricket enthusiasts within days of its release.[11]
