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|  |
 | |
| Product type | Tea & Teaware |
|---|---|
| Owner | Thelux |
| Country | Canada |
| Introduced | 2014; 10 years ago (2014).[1] |
| Markets | Worldwide |
| Website | tealyra.com |
Tealyra is a beverage and teaware company brand introduced in 2014 [1].
The registered trademark of Thelux company [2]
The company was established by Dmytro Fedosyeyev.[3] and started in the tea trade with local retail stores in 2010 in Châteauguay, Quebec, Canada, and in 2014 switched to online sales worldwide using the Tealyra brand [1]
The brand name is a combination of the words Tea and Lyra, where the latter refers to a famous and bright constellation.[1]. Within the Lyra constellation lies the irregular galaxy NGC 6745, a de facto trio of galaxies in the midst of merging to form a new galaxy, similar to the process of blending different teas to create a unique new flavor. The brand's slogan is "Discover the best Galaxy of Teas" [1]
The brand's products were featured in the editorial lists of popular news sites and specialized blogs:
Often mentioned by authors of books about cooking, food and beverages [11][12][13][14], in global business reports [15] and university dissertation works [16][17] devoted to tea. Represented on popular retail and specialized platforms such as Walmart, Sips By, Amazon, Faire.
The official website offers a selection of over 300 types of loose tea and tea blends, as well as more than 30 different types of teaware under the Tealyra brand.[1]
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