It was founded in 1952 as the Dutch division of the Pelgrims Group. It also had divisions in Belgium and France.
By the early 1970s, it was selling 36 million records a year. Through its Sofrason company in France it was selling 22 million records and through Fonior in Belgium, it was selling 8 million.[2]
By 1972, it had its own 24-track studio. Its pressing plant had nine album pressing machines with a capacity to press 100,000 albums per week. They also had the capacity to press 100,000 singles per week with three double single pressing machines. At that time it had a staff of 110.
By 1980, the Belgian division which was started by Eddie Palmans had since gone into liquidation.[3]
It handled the distribution for Omega, another Netherlands based record label.[4]