Wilf married German journalist and television personality Richard Gutjahr in 2007. She gave birth to their son in 2010.[5] In 2019, Wilf was investigated by the police for physically assaulting a six-year old boy.[6][7]
Wilf served as a Foreign Policy Advisor to Vice Prime Minister Shimon Peres,[9] a strategic consultant with McKinsey & Company[10] in New York City, and a General Partner with Koor Corporate Venture Capital in Israel. Upon her return to Israel, Wilf worked as a Senior Fellow with the Jewish People Policy Planning Institute and a weekly columnist for the daily newspaper Israel HaYom. Wilf also taught social entrepreneurshipatSapir College, as well as being a frequent guest on Israeli radio and television talk shows and a member of the President's Conference Steering Committee.
In 2007, she ran for the presidency of the World Jewish Congress.[11] However, she withdrew before the actual vote, and Ronald Lauder was elected president.
A member of the Israeli Labor Party, Wilf was placed 39th on the party's list for the 2003 elections, but failed to win a seat.[12] She won fourteenth place on the party's list for the 2009 Knesset elections. Although Labor won only 13 seats, Wilf entered the Knesset on 10 January 2010 as a replacement for Ophir Pines-Paz,[13] who had retired from politics.[14] However, in January 2011, she was one of five MKs to leave the party to establish the new Independence party under the leadership of Ehud Barak.[15] She lost her Knesset seat in January 2013 when the party chose not to contest the elections.
Wilf advocates the legalization of soft drugs, citing the argument that the existing circumstances contribute to elevated levels of criminal activity.[16][17]
According to Wilf, the core of the Israel-Palestinian conflict is not primarily territorial, but revolves around the issue of Palestinian refugees. She claims that without addressing this matter, a resolution to the conflict remains elusive.[18] Wilf has consistently emphasized the imperative of taking action in the UN to dissolve UNRWA, contending that it perpetuates the Palestinian refugee problem.[19] During Operation Protective Edge Wilf frequently engaged with the media, expressing concerns about UNRWA's nature, characterizing it not as a humanitarian organization but as a "hostile Palestinian organization that work to perpetuate the dream of return".[20]
In the 2020 book The War of Return, Wilf and Adi Schwartz argue that the Palestinian right of return is not a right, but a thinly-veiled attempt for the destruction of Israel, and is the most salient reason there has not been peace between Israel and the Palestinians. Writing for Fathom Journal, Alexander Ryvchin praised the book's "calm, patient storytelling backed by histography and a depth of evidence." He also praises Eylon Levy's English translation.[21]
Winning the War of Words: Essays on Zionism and Israel, CreateSpace Independent Publishing Platform (November 3, 2015), ISBN978-1515072973
Perry Anderson's House of Zion: A Symposium, Fathom, Spring 2016
Telling Our Story: Essays on Zionism, the Middle East, and the Path to Peace, CreateSpace Independent Publishing Platform (March 19, 2018), ISBN978-1515072973
The War of Return: How Western Indulgence of the Palestinian Dream Has Obstructed the Path to Peace, with Adi Schwartz, St. Martin’s Publishing Group (2020), ISBN978-1250252760
