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| Formerly | Playbuzz |
|---|---|
| Founded | 2012 |
| Founders | Tom Pachys, Shaul Olmert, Shachar Orren |
| Headquarters |
New York City
|
Key people | Tom Pachys, CEO[1] Shachar Orren, CMO Maya Szutan-Azoulay, COO Yaniv Lubinski, CFO Oren Regev, Chief Product Officer Efrat Zohar Reisman, Chief People Officer |
| Website | ex |
EX.CO is a Disney-backed,[2] publisher-first video technology platform.[3] It is used by publishers to monetize video content on websites and to add interactive and media elements intended for a particular user base.
EX.CO was originally founded as Playbuzz in 2012 by Shaul Olmert and Tom Pachys. Pachys is a graduate of IDC and also the co-founder of Whimado.
Playbuzz originally raised $3 million in a Series A funding round from Carmel Ventures.[4]
In September 2017, the company announced it had raised an additional $35 million in a Series C funding round led by Viola Group with participation from existing investors including the Walt Disney Company and Saban Ventures.[5][6] This brought Playbuzz's total funding to $66 million.[7]
In November 2019, Playbuzz changed its company name to EX.CO.[8]
In 2021, EX.CO acquired video monetization technology company Cedato.[9]
In 2022, the company announced the acquisition of the machine-learning company Bibblio.[10]
EX.CO provides website development tools centered around interactive elements.
EX.CO also works with e-commerce businesses for website building, and modification of existing sites.[11]
