 | |
Type of site | Privately held company |
|---|---|
| Founded | 2013; 11 years ago (2013)[1]inBelgrade, Serbia |
| Headquarters | Belgrade, Serbia |
| Founder(s) | Vukan Simic |
| Key people | Vukan Simic (CEO) Dino Delic (COO) |
| Industry | Recreational fishing |
| Products | Online marketplace |
| URL | fishingbooker |
FishingBooker, headquartered in Belgrade, Serbia, is an online marketplace specializing in booking charter boats for recreational fishing.[2][3] The company was founded by CEO Vukan Simic.
The company has been described as an online travel agency for fishing charters,[4] “the world’s largest online community”[5] and marketplace for connecting fishers and charters around the world,[6] and “Airbnb for fishing charters”. It is cited among Serbia’s most successful tech startups.[7][8][9][10]
FishingBooker publishes an annual list of the best places in the United States for fishing,[11][12] and has boat listings in over 1,000 cities across more than 100 countries.[13]
FishingBooker was founded in 2013 by Vukan Simic in Belgrade, Serbia, after he had recently graduated from the University of Belgrade. The pair created the company to streamline boat chartering.[1]
In 2014, Simic invested US $60,000 into the company in two rounds. He is the company's sole investor.[14]
FishingBooker allows for comparison of charters which do not have any shared practices or independent ability to book online.[4] It is similar to other services that broker boat rentals, but the site is specialized for finding, comparing and booking fishing charters, including fishing gear and the services of a captain, as well as the boat itself.[15]
In 2014, FishingBooker won the Audience Choice award at TechCrunch Disrupt SF.[5] However, some technical writers criticized the company's site. While supporters focused on the large potential market, critics focused on the site's limited technical innovation.[2]
