Graphika is an American social network analysis company known for tracking online disinformation.[1][2] It was established in 2013.[3]
Graphika was founded in 2013 by John Kelly, a computational social scientist with a PhD from Columbia University.[3] It is based in New York.[4]
Graphika has identified disinformation campaigns by the Internet Research Agency, a Russian troll farm, targeting voters in the 2016 and 2020 United States presidential elections and the 2022 elections.[5][6][7] It has also uncovered Chinese-linked disinformation campaigns, such as a network of fake social media accounts promoting misinformation about COVID-19 vaccines in 2020[8] and deepfake news anchors promoting pro-China propaganda in 2023.[9]
In 2023, Graphika identified an influence operation targeting voters in the 2024 Taiwanese presidential election.[10] In 2024, it traced the creation of deepfake pornographic images of Taylor Swift back to a 4chan community.[11]
Graphika says it relies on artificial intelligence to analyze online communities and identify coordinated operations.[12]
Graphika works with companies such as Google, Facebook and Twitter.[1][3] It has stated that it provides intelligence to the companies it works with, so that they can make their own strategic decisions.[3]
