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Contents

   



(Top)
  


1 History  


1.1  Video player  




1.2  OTT platform  




1.3  International expansion  




1.4  Acquisition by Amazon  






2 List of original shows  




3 MX TakaTak  




4 References  













MX Player






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From Wikipedia, the free encyclopedia
  

MX Player
Type of businessPublic

Type of site

  • Music
  • Games
    • Available in11 languages
    List of languages
    Bengali, Bhojpuri, Tamil, English, Gujarati, Hindi, Kannada, Malayalam, Marathi, Punjabi, Telugu
    HeadquartersMumbai, India
    Area servedAs Video Player: Worldwide
    As OTT: Only in India
    OwnerTimes Internet,Amazon
    Created byMX Media & Entertainment
    Key people
  • Abhishek Joshi (SVP & head of marketing and business partnerships)
  • Nikhil Gandhi (chief operating officer)
  • Gautam Talwar (chief content officer)
  • $ 56 million earning
    • ParentThe Times Group
    URLwww.mxplayer.in
    LaunchedAs video player: 18 July 2011
    As OTT: 20 February 2019

    MX Player is an Indian video streaming and video on demand platform, developed by MX Media & Entertainment. The platform currently operates on an ad-supported model.

    In 2018, Times Internet acquired a majority stake in MX Player for $140 million.[1]

    In October 2019, MX Player raised $110.8 million in an investment led by Chinese conglomerate Tencent.[2][3]

    History[edit]

    Video player[edit]

    MX Player was launched as a video player on July 18, 2011. It featured subtitle support and offline video viewing capabilities.

    OTT platform[edit]

    On 20 February 2019, MX Player was relaunched as an OTT platform with original programming. It has also licensed contents from various Indian and International studios including FilmRise, Sonar Entertainment, Screen Media Films, Goldmine, Hungama, Shemaroo, Paramount Pictures, Sony Entertainment and Sun TV Network.[4][5] In 2020, it tied up with Ullu App for adult content.[6]

    International expansion[edit]

    Initially available only in India, in March 2020, MX Player announced the launch of its OTT service internationally to selected markets, including the United States, United Kingdom, Australia, New Zealand, Pakistan, Bangladesh and Nepal.[7] Elsewhere, it is still a video player.

    Acquisition by Amazon[edit]

    In February 2023, it was reported that Amazon was in talks to acquire MX Player as part of a broader effort to expand its presence in the Indian entertainment market.[8]

    Amazon acquired the company in June 2024, at $100 million.[9]

    List of original shows[edit]

    Year Title Genre(s) Premiere Seasons / Episodes Language(s)
    Original Dub
    2019 Famously Filmfare Season 2 (Bollywood) Talk Show 19 February 2019 1 Season, 10 Episodes Hindi
    2019 Famously Filmfare (Tollywood) Talk Show 19 February 2019 1 Season, 10 Episodes Telugu
    2019 Famously Filmfare (Kollywood) Talk Show 19 February 2019 1 Season, 5 Episodes Tamil
    2019 Famously Filmfare (Sandalwood) Talk Show 19 February 2019 1 Season, 6 Episodes Kannada
    2019 Famously Filmfare (Mollywood) Talk Show 19 February 2019 1 Season, 6 Episodes Malayalam
    2019 Famously Filmfare (Bengali) Talk Show 19 February 2019 1 Season, 11 Episodes Bengali
    2019 Famously Filmfare (Punjabi) Talk Show 19 February 2019 1 Season, 10 Episodes Punjabi
    2019 Famously Filmfare (Marathi) Talk Show 19 February 2019 1 Season, 12 Episodes Marathi
    2019 Aafat Comedy, Drama 19 February 2019 1 Season, 6 Episodes Hindi
    2019 F Buddies[10] Romance 25 March 2019 1 Season, 8 Episodes Tamil / English Telugu, Hindi
    2019 Love Ok Please Travel Reality Show 25 March 2019 1 Season, 14 Episodes
    2019 Kiski Sarkar Comedy 15 April 2019 1 Season, 5 Episodes Hindi
    2019 Express Yourself Music 26 April 2019 1 Season, 4 Episodes Hindi
    2019 Bollywood Buzzinga S1 Game Show 4 May 2019 1 Season, 10 Episodes Hindi
    2019 Thinkistan Drama 24 May 2019 1 Season, 23 Episodes Hindi
    2019 Aani Kay Hava Romantic Comedy 28 June 2019 2 Seasons, 12 Episodes Marathi Hindi
    2019 Bollywood Buzzinga S2 Game Show 16 August 2019 2 Seasons, 26 Episodes Hindi
    2019 Once A Year Romance 20 September 2019 1 Season, 6 Episodes Marathi
    2019 Pandu Comedy 20 September 2019 1 Season, 6 Episodes Marathi
    2019 Hello Mini Thriller 1 October 2019 3 Season, 35 Episodes Hindi
    2019 Shaadi Fit Reality 15 November 2019 1 Season, 11 Episodes Hindi
    2019 Hey Prabhu! Comedy, Drama 14 November 2019 1 Season, 6 Episodes Hindi Tamil
    2019 Cheesecake Drama 29 November 2019 1 Season, 5 Episodes Hindi
    2019 Queen[11] Historical Drama 14 December 2019 1 season, 11 episodes Tamil Telugu, Hindi, Bengali
    2019 The Untamed Historical, Drama, LGBT, Mysterise Adapted from : Mo Dao Zu Shi 50 Episodes Chinese Hindi
    2020 Pawan & Pooja Romance, Drama 14 February 2020 1 Season, 10 Episodes Hindi Telugu, Tamil
    2020 Ek Thi Begam Action, Thriller 15 April 2020 1 Season, 10 Episodes Marathi Hindi
    2020 Bhaukaal[12] Drama, Action 6 March 2020 2 Season, 20 Episodes Hindi Telugu, Tamil
    2020 Samantar[13] Suspense, Drama 13 March 2020 1 Season, 9 Episodes Marathi Hindi, Telugu and Tamil
    2020 Mastram Comedy, Fantasy 30 April 2020 1 Season, 10 Episodes Hindi Telugu, Tamil

    -

    2020 Raktanchal Crime 28 May 2020 1 Season, 9 Episodes Hindi Telugu
    2020 Times of Music Music, Reality Show 20 June 2020 1 Season, 11 Episodes Hindi
    2020 Dangerous[14] Crime, Drama 14 August 2020 1 Season, 7 Episodes Hindi Telugu, Tamil
    2020 Aashram[15] Crime, Drama 28 August 2020 3 Seasons, 28 Episodes Hindi Telugu, Tamil
    2020 Basement Company Web Series 19 February 2020 1 Season, 5 Episodes Hindi
    2020 High Crime 7 October 2020 1 Season Hindi
    2020 Bullets Action 30 October 2020 1 Season Hindi Telugu, Tamil
    2020 Beehad Ka Baghi Crime 27 November 2020 1 season,5 Episodes Hindi
    2020 Pati Patni Aur Panga Romance, Drama 12 December 2020 1 Season Hindi Telugu, Tamil
    2020 The Missing Stone Horror 25 December 2020 1 season, 5 episodes Hindi
    2021 Chakravyuh – An Inspector Virkar Crime Thriller Crime, Thriller 12 March 2021 1 Season, 8 Episodes Hindi Telugu
    2021 Bisaat Mystery, Thriller 15 April 2021 1 season, 8 episodes Hindi
    2021 Indori Ishq Romantic Comedy 10 June 2021 1 season, 9 episodes Hindi
    2021 Chhatrasal[16] Historical Drama, War 29 July 2021 1 Season, 20 Episodes Hindi
    2021 Nakaab Crime, Thriller 12 September 2021 1 season, 8 episodes Hindi Marathi, Tamil, Telugu
    2021 Sanak Ek Junoon Thriller 16 October 2021 1 season 8 episodes Hindi
    2021 Matsya Kaand Crime Thriller 18 November 2021 1 season Hindi Punjabi, Tamil, Telugu
    2022 Campus Diaries Comedy 7 January 2022 1 Season Hindi
    2022 Anamika Action, Thriller 10 March 2022 1 season, 8 episodes Hindi Malayalam, Tamil, Telugu, kannada, Bengali, Marathi
    2022 Roohaniyat Romance, Mystery, Thriller, Family 23 March 2022 2 Seasons, 40 Episodes Hindi
    2022 Miya, Biwi aur Murder Crime, Thriller 1 July 2022 1 season, 9 episodes Hindi
    2022 Shiksha Mandal Crime, Drama 9 September 2022 1 season Hindi
    2022 Tu Zakhm Hai Romantic, Thriller 15 October 2022 1 season Hindi
    2023 Tinders Romance, Drama, Web Series 27 March 2023 1 season Hindi

    MX TakaTak[edit]

    Main article: MX TakaTak

    In July 2020, MX Player launched the short video app MX TakaTak.[17][18] As of 24 March 2021, the app had more than 100 million active users.[citation needed] MX Takatak to merge with ShareChat's Moj to create India's largest short video platform [19]

    References[edit]

    1. ^ "India's Times Internet buys popular video app MX Player for $140M to get into streaming". TechCrunch. Retrieved 27 June 2020.
  • ^ "Tencent leads $111M investment in India's video streaming service MX Player". TechCrunch. Retrieved 30 June 2020.[permanent dead link]
  • ^ "Deal Street: Tencent Enters India's Video Streaming Space With $110-Million Investment". BloombergQuint. 4 November 2019. Retrieved 30 June 2020.
  • ^ "MX Player inks content deal with Paramount Pictures and Sony Pictures Television India". @businessline. 6 April 2020. Retrieved 30 June 2020.
  • ^ Bhushan, Nyay (31 October 2019). "China's Tencent, India's Times Internet Lead $110M Investment in Indian Streamer MX Player". The Hollywood Reporter. Retrieved 3 November 2020.
  • ^ "ओटीटी पर शुरू हुई एडल्ट कंटेंट की जंग, जी5 से मुकाबला करने को एमएक्स प्लेयर ने मिलाया उल्लू से हाथ". Amar Ujala (in Hindi).
  • ^ "India's MX Player expands to US, UK and other markets in international push". finance.yahoo.com. 26 March 2020. Retrieved 30 June 2020.
  • ^ Singh, Manish (10 February 2023). "Amazon in talks to buy Indian video giant MX Player". TechCrunch. Retrieved 13 February 2023.
  • ^ Singh, Manish (6 June 2024). "Amazon buys Indian video streaming service MX Player". TechCrunch. Retrieved 8 June 2024.
  • ^ MX Player launches the trailer of f*ck buddies - Mumbai Live
  • ^ "Teaser of 'Queen' released: Web series on Jayalalithaa starring Ramya Krishnan". www.thenewsminute.com. 1 December 2019. Retrieved 18 May 2020.
  • ^ "If you haven't seen MX Player's 'Bhaukaal' yet, here are 4 reasons that will make you binge-watch the series now!". The Economic Times.
  • ^ "All You Need To Know About Swwapnil Joshi and Tejaswini Pandit's Samantar – Times of India". The Times of India. 11 March 2020. Retrieved 31 March 2020.
  • ^ "Dangerous trailer: Bipasha Basu and Karan Singh Grover reunite for a sleek thriller". 6 August 2020.
  • ^ "Aashram trailer: Bobby Deol plays a spiritual leader who veers between 'aastha' and 'apraadh' in Prakash Jha's new series". Hindustan Times. 17 August 2020.
  • ^ "Chhatrasal trailer out. Ashutosh Rana, Jitin Gulati's web series to premiere on July 29". India Today. 21 July 2021. Retrieved 12 August 2021.
  • ^ Mittal, Aarzoo (9 July 2020). "Tencent-backed MX Player launches short video app MX TakaTak". Entrackr. Retrieved 24 January 2021.
  • ^ "What is TakaTak? Know all about it". The Economic Times. Retrieved 24 January 2021.
  • ^ "MX Takatak to merge with ShareChat's Moj to create India's largest short video platform". The Economic Times.

    • Retrieved from "https://en.wikipedia.org/w/index.php?title=MX_Player&oldid=1232981401"
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