The Monterey-Salinas metropolitan statistical (or service) area (MSA) is served by a variety of local television stations, and is the 124th largest designated market area (DMA) in the U.S. with 222,900 homes:
The Monterey-Salinas area lost its American Broadcasting Company broadcast affiliate in 2000, when KNTV was purchased, and then became the NBC station for the San Francisco Oakland San Jose metropolitan area. KNTV later moved its tower from Loma Prieta PeaktoSan Bruno Mountain, ceasing its coverage in Monterey. At that time, ABC reached an agreement with Comcast Cable to provide a slightly-customized feed of San Francisco ABC O&OKGO-TV for the Monterey area, branded simply as ABC 7 and occasionally referred to by the mock call letters AABC. On December 20, 2010, KSBW announced that they will carry ABC programming over on its second digital subchannel, which has already launched on April 18, 2011.