Momchilovtsi (Chinese: 莫斯利安; pinyin: Mòsīlìān) is a Chinese brand of drinkable yogurt produced by Bright Dairy & Food (光明乳业股份有限公司), a company in Shanghai. Made from Lactobacillus bulgaricus imported from Bulgaria, it was inspired by the yogurt in the village of Momchilovtsi, Bulgaria.[1]
In 2008, a group of people from Bright Dairy wishing to establish yogurt-making operations came to Momchilovtsi.[2]
Production of the yogurt began in December 2010. As of 2015, sales consisted of 3.22 billion renminbi and made up 20% of the total operating revenue of Bright Dairy & Food.[1]
Drink
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