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F r o m W i k i p e d i a , t h e f r e e e n c y c l o p e d i a
Rakuten Rewards (),[1] formerly known as Ebates ,[2] is a cash-back and shopping rewards company.[3] Its revenue comes from affiliate network links.[4] Members of the site click through affiliate links before shopping at a retailer's site.
History
[ edit ]
Rakuten Rewards was founded as Ebates in 1998 in Menlo Park, California , by two former deputy district attorneys, Alessandro Isolani and Paul Wasserman.[5] Funded by the venture capital firm Foundation Capital ,[6] Ebates.com was launched on 3 May 1999, offering up to 25% cash back from about 40 online retailers.[7]
In September 2014, Ebates was acquired by the Japanese e-commerce company Rakuten for US$1 billion.[8] In 2019, the Ebates brand was phased out and replaced with Rakuten Rewards.[9]
Acquisitions
[ edit ]
[ edit ]
Name
Description
References
Mobile app
Free application for Android and iOS allows users to shop and earn cash back on mobile devices
[18]
Hotels
Users can book hotels to earn cash back. All hotels on this section of the site are eligible for 10% cash back
[19]
Cash Back Button
Browser extension for Google Chrome, Edge, Firefox and Safari. Alerts users to cash-back possibilities on store sites and highlights offers in Google and Bing search results.
[20]
Marketplace
Formerly located at Rakuten.com , the marketplace is an e-commerce site where users can buy goods from third-party sellers
In-Store Cash Back
Users can earn cash back in stores by adding a credit or debit card to their accounts and using that card to pay in stores
Logos
[ edit ]
2017
2018
2019 (US, before renaming)
2019 (Canada, before renaming)
2019 (US and Canada, after renaming)
References
[ edit ]
^ "Ebates is Becoming Rakuten & Super Bowl Ad (How to Pronounce Rakuten)" . Travel with Grant . Retrieved 2 May 2019 .
^ Suknanan, Jasmin. "The Rakuten shopping portal gives you cash back for purchases you were already planning to make" . CNBC . Retrieved 2 April 2024 .
^ "Rakuten to Acquire Ebates for $1 Billion" . Business Wire (Press release). 9 September 2014. Retrieved 2 April 2015 .
^ Capital, Foundation (11 September 2014). "Remembering a Scrappy Little Startup Called Ebates" . Foundation Capital . Retrieved 2 April 2024 .
^ Kemp, Ted (17 May 1999). "ebates.com Pays Cash to Net Shoppers, Hopes to Lure Advertisers" . Direct Marketing News . Retrieved 25 March 2015 .
^ "Ebates.com launches discount rebate site" . Advertising Age . Crain Communications Inc. 3 May 1999. Retrieved 25 March 2015 .
^ Perez, Sarah (9 September 2014). "Rakuten Buys Ebates For $1 Billion" . TechCrunch . Retrieved 2 April 2015 .
^ "Rakuten Review: Rakuten vs. Ebates - What is Changing" . Dyer News . 8 March 2019. Retrieved 2 May 2019 .
^ "Backed By VCs, Ebates Buys FatWallet.com And AnyCoupons.com, Starts New Company" . TechCrunch . 9 September 2011. Retrieved 6 March 2019 .
^ "Ebates acquires BFAds" . StartupRanking . Retrieved 6 March 2019 .
^ "Performance Marketing Brands Announces Acquisition of OneReceipt" . Businesswire . 6 September 2012. Retrieved 6 March 2019 .
^ "Performance Marketing Brands Expands Into Grocery Retail Market with Acquisition of Pushpins" . Businesswire . 22 January 2013. Retrieved 6 March 2019 .
^ "Ebates Inc. Acquires Extrabux®" . Businesswire . 17 March 2014. Retrieved 6 March 2019 .
^ "Ebates Acquires Shopular" . Businesswire . 24 March 2016. Retrieved 6 March 2019 .
^ "Ebates Acquires Cartera Commerce" . Businesswire . 27 January 2017. Retrieved 6 March 2019 .
^ "Ebates Acquires ShopStyle From PopSugar Inc" . Businesswire . 24 February 2017. Retrieved 6 March 2019 .
^ "Rakuten Review: Rakuten vs. Ebates - What is Changing" . Dyer News . 8 March 2019. Retrieved 25 April 2019 .
^ "Ebates Hotels Review: Earn 10% Cash Back" . Hustler Money Blog . 22 August 2018. Retrieved 25 April 2019 .
^ "Rakuten Review: Rakuten vs. Ebates - What is Changing" . Dyer News . 8 March 2019. Retrieved 25 April 2019 .
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R e t r i e v e d f r o m " https://en.wikipedia.org/w/index.php?title=Rakuten_Rewards&oldid=1236712246 "
C a t e g o r i e s :
● A m e r i c a n c o m p a n i e s e s t a b l i s h e d i n 1 9 9 8
● I n t e r n e t p r o p e r t i e s e s t a b l i s h e d i n 1 9 9 8
● 1 9 9 8 e s t a b l i s h m e n t s i n C a l i f o r n i a
● C o m p a n i e s b a s e d i n S a n M a t e o , C a l i f o r n i a
● R a k u t e n
● 2 0 1 4 m e r g e r s a n d a c q u i s i t i o n s
● A m e r i c a n s u b s i d i a r i e s o f f o r e i g n c o m p a n i e s
● C a s h b a c k a n d r e b a t e
● R e w a r d , c a s h b a c k a n d c o m p a r i s o n - s h o p p i n g d i g i t a l p l a t f o r m s
● E - c o m m e r c e w e b s i t e s
H i d d e n c a t e g o r i e s :
● A r t i c l e s w i t h s h o r t d e s c r i p t i o n
● S h o r t d e s c r i p t i o n i s d i f f e r e n t f r o m W i k i d a t a
● A r t i c l e s w i t h a p r o m o t i o n a l t o n e f r o m J u l y 2 0 2 1
● A l l a r t i c l e s w i t h a p r o m o t i o n a l t o n e
● U s e d m y d a t e s f r o m O c t o b e r 2 0 2 1
● A l l a r t i c l e s w i t h u n s o u r c e d s t a t e m e n t s
● A r t i c l e s w i t h u n s o u r c e d s t a t e m e n t s f r o m J u l y 2 0 2 1
● T h i s p a g e w a s l a s t e d i t e d o n 2 6 J u l y 2 0 2 4 , a t 0 5 : 0 4 ( U T C ) .
● T e x t i s a v a i l a b l e u n d e r t h e C r e a t i v e C o m m o n s A t t r i b u t i o n - S h a r e A l i k e L i c e n s e 4 . 0 ;
a d d i t i o n a l t e r m s m a y a p p l y . B y u s i n g t h i s s i t e , y o u a g r e e t o t h e T e r m s o f U s e a n d P r i v a c y P o l i c y . W i k i p e d i a ® i s a r e g i s t e r e d t r a d e m a r k o f t h e W i k i m e d i a F o u n d a t i o n , I n c . , a n o n - p r o f i t o r g a n i z a t i o n .
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