 |
This article needs additional citations for verification. Please help improve this articlebyadding citations to reliable sources. Unsourced material may be challenged and removed.
Find sources: "Stimorol" – news · newspapers · books · scholar · JSTOR (February 2024) (Learn how and when to remove this message) |
Stimorol is a brand of chewing gum originally produced by the Danish company Dandy. The privately owned company was founded by Holger Sørensen in 1915 in Vejle, DenmarkasVejle Caramel- og Tabletfabrik, later renamed Dansk Tyggegummifabrik A/S. It is one of the world's largest producers of chewing gum.[1]
"Stimorol" is its primary brand of gum, which came onto the market in 1956. It was initially sold only in Scandinavia, but later became available in other countries throughout Europe, beginning with the Netherlands in 1959. In 1978, the company introduced a sugar-free gum, and by the 1990s it had various fruit and mint flavors.
In 2002, most of the company, including the well-known brands DANDY, STIMOROL, DIROL, and V6, were acquired by Cadbury-Schweppes, who rebranded it Trident. The remainder of the company was renamed Gumlink. Gumlink is owned by the Bagger-Sørensen family, who are the descendants of Holger Sørensen.
Stimorol is from 2023 owned by Italian-Dutch company Perfetti van Melle, headquartered in The Netherlands.
|
| ||
|---|---|---|
| Brands |
|
|
| Related |
| |
| ||
 | This Danish corporation or company article is a stub. You can help Wikipedia by expanding it. |
 | This food and/or confectionery corporation or company-related article is a stub. You can help Wikipedia by expanding it. |
