Trust and Safety (T&S) is a term commonly used in the context of online platforms, communities, and services. It refers to the policies, practices, products and teams dedicated to ensuring that users can trust and feel safe while using a service or participating in an online community.
Trust plays a key role in the daily encounters with the internet, primarily because individuals and customers heavily depend on online technologies for their communicative and commercial engagements. [1]
One of the core objectives of trust and safety[2] is to ensure that a web portalordigital platform is a trusted, safe environment, where personal identity, data and virtual assets are protected.
T&S helps achieve this by enforcing various measures and tools, such as policies and guidelines for what is an acceptable code of conduct/behaviour, monitoring data breaches and malicious or harmful activities, and by addressing incidents and cybercrimes quickly.
By investing in the trust and safety[3] of digital platforms, brands establish themselves, as safe and reliable online destinations, building strong relationships with their users,[4] thus, protecting their reputation.
Trust and safety encompasses a range of services, including:
Some companies in the Trust and Safety space include:
 | This Internet-related article is a stub. You can help Wikipedia by expanding it. |
