The film was launched under the title Jigina in July 2014, and carried on using that title through production, before being christened as Vanna Jigina before the film was censored.[2] The project received further media attention after director N. Linguswamy chose to buy the rights of the film and distribute it under his production studio's banner, Thirrupathi Brothers.[3][4] Featuring a theme involving social media, Jigina was promoted online through a series of memes, describing scenes from older Tamil films.[5]
The soundtrack was composed by John Peter.[6] The film's audio launch happened in July 2015, with Vignesh and Ramesh from the film Kaaka Muttai (2015) in attendance as the chief guests.[7]
The film opened to mixed reviews upon release in August 2015, with a critic from The Hindu labelling it as "backward" and criticizing the theme of portraying people with dark skin tones as inferior.[8] Likewise, the critic from the Times of India noted the film is "funny for all the wrong reasons".[9] A reviewer from the Deccan Chronicle gave a more favourable report, citing "the director has made a good attempt with a novel idea and even sends out a strong message", but "where he errs is in its execution" and adds had "he concentrated on an interesting screenplay with few more meaningful dialogues, the film would have been an engaging fare".[10]
