Varlow began her performance career after being attacked by a dog in December 2003. Determined to not condemn herself to a meaningless life, she left her cubicle life behind and started performing worldwide.[1]
Varlow has performed internationally as one of Emilie Autumn's Bloody Crumpets as "The Naughty Veronica" since 2007.[2] Varlow has performed for events held by designer Marc Jacobs, supermodel Heidi Klum, The Whitney Museum, and best-selling novelist Melissa de la Cruz.[1] The Gothamist said of her, "Veronica Varlow courts danger, or, at the very least, projects an image of a siren so alluring you simply can't resist her, even when you know you're headed straight for hell (or jail)."[citation needed] In 2013, she was named one of the 12 "Hottest Ladies of Burlesque" alongside performers such as Bettie Page, Lili St. Cyr, and Sherry Britton.[3]
Veronica Varlow is a witch descended from five generations of Czech-Romani witches. She calls upon the ancient and hidden Czech-Romani magic passed down from her grandmother Helen’s lineage and infuses it with her own signature sorcery to help people awaken and amplify their truest self.[4]
On November 2, 2021, Varlow released her first book, Bohemian Magick: Witchcraft and Secret Spells to Electrify Your Life, through HarperCollins.[4][5]
Bohemian Magick begins with a step-by-step course in Varlow’s method of spellcasting, The School of Spectaculus, and includes art, illustrations, and photography. It offers advice on setting the intention of a spell, how to imbue the words and spell itself with a personal signature, and how to send it out to the world with great power. The book offers a series of initiations, each devoted to a particular theme: self-confidence, healing self-empowerment, self-love, and romantic love. It’s filled with personal stories and tales from the Witch Camps she holds every summer. [4]
In the fall of 2008, Varlow participated as a coach for Andrea Martin in MTV's Emmy-winning show, MADE. She appeared in the 2009 film Exposed[6] and in the 2010 short documentary Dr Sketchy's Anti-Art School by Peter Bolte.[7]
On October 31, 2020, Varlow married David Garfinkel,[9] with whom she runs a coven at the Chelsea Hotel in NYC.[10]
She currently resides in Brooklyn[11] and also owns a house in Woodstock, NY called Curiosa (affectionately referred to as "Magic House")[12] where she runs yearly Witch Camp retreats.