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WUPK

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WUPK
Marquette, Michigan
Broadcast area	[1]
Frequency	94.1 MHz
Branding	94.1 The Breeze
Programming
Format	Soft AC
Ownership
Owner	Adam Bernier and Terry P. Holzmann (Marquette Radio, LLC)
Sister stations	WNGE
History
First air date	1992
Call sign meaning	WUPK: Upper Peninsula's K-Rock (previous branding)
Technical information
Facility ID	64025
Class	A
ERP	4,400 watts
HAAT	116 meters
Links
Webcast	Listen Live
Website	marquetteradiogroup.com

WUPK (94.1 FM) is a radio station based in the Upper PeninsulaofMichigan licensed to Marquette, Michigan. The stations broadcast a soft adult contemporary format brand as 94.1 The Breeze.

WUPK signed on as a simulcast of WIMK in the 1990s, and by the 2000s, the station adopted the name "Classic Rock: The Bear", joining Northern Star's existing group of Northern Michigan stations with this branding, though their programming was not part of that specific network of stations, and aired its own music rotation.

Following the stations' sale from Northern Star Broadcasting to Sovereign Communications in 2010, WUPK broke their simulcast and re-imaged as "94 Rock" accordingly, adopting similar identities, logos, and playlists as Rock 101, Sovereign's existing active rock station in Sault Ste. Marie, MichiganatWSUE 101.3 FM. WUPK/WIMK DJ Nikki "At Night" Peterson currently provides pre-recorded station bumpers for WSUE's nighttime music rotation.

In July 2020, WUPK changed their format from active rock to soft adult contemporary, branded as "94.1 The Breeze".^[1] The same year, Marquette Radio, LLC acquired WUPK and sister station WNGE from Sovereign Communications.