Aditya Jindal has a troubled marriage with his selfish wife, Nisha Jindal, but remains with her for the sake of their daughters, Chinni and Binni, as well as his family who think highly of Nisha. Later, Janvi Agarwal enters Aditya's life. As a deep bond develops between Janvi and Aditya, he turns to her for support, in ending his marital problems for good. Soon they expose Nisha's true colors and realize their feelings for each other. Aditya divorces Nisha. Janvi and Aditya get married. Chinni and Binni accept Janvi. However, Aditya and Janvi's happiness is short-lived as Nisha takes revenge by killing them near Kuldevi Temple.
Aditya and Janvi are reincarnated as Arjun and Jiya respectively. Jiya is a model who comes back to India and slowly regains her past life memories as Janvi. She develops a bond with Aditya's aunt, Sharada, and elder daughter, Chinni. Sharada and Chinni were thrown out of Aditya's house by Nisha, who has now married Samar Shukla. Soon, Arjun also regains his past life memories as Aditya. Arjun and Jiya save Aditya's father, Amrish, from Nisha. They both fight against Nisha and in the process, they fall in love. Nisha kills Samar. Nisha and Samar's son, Chirag returns and develops a bond with Sharada, Chinni, Arjun and Jiya. Chinni and Amrish are killed by Nisha. Nisha falls off a cliff and is presumed dead. Arjun and Jiya come to know that Aditya's younger daughter, Binni, is alive, but has grown into a rich spoilt brat. They bring back Binni, who refuses to accept them as her family after being manipulated by Nisha. Nisha is revealed to be alive and returns to destroy Arjun and Jiya.
Soon, Binni realizes the schemes of Nisha and gets her arrested, uniting with her family. She falls in love with Arjun's younger brother, Dr. Akash Sinha. Jiya-Arjun and Binni-Akash are arranged to marry on the same day. Unfortunately, Arjun and Akash's mother, Ambika, stops the marriage and reveals a woman, Rano, as Arjun's wife. Jiya feels Arjun has cheated on her and leaves him at the altar. Binni gets upset with Akash as he didn't reveal that he was Arjun's brother. Later, it's revealed that Arjun's marriage with Rano was incomplete as he had left her at the altar. Akash manages to persuade Binni. Ambika refuses to accept neither Jiya nor Binni cause of their western culture. Jiya discovers that Rano wants to seek revenge from Arjun's family and is just manipulating them. After several events, Jiya and Akash expose Rano who is thrown out. Arjun and Akash's father, Prakash, is saved from Rano. Ambika accepts both Jiya and Binni. Nisha escapes from prison and kills Arjun. Arjun's soul kills Nisha in an act of revenge. Binni and Akash are reunited while Jiya mourns for Arjun's death.
