No edit summary
Tags: Reverted missing file added
|
No edit summary
|
||
(36 intermediate revisions by 29 users not shown) | |||
Line 1: | Line 1: | ||
{{short description|American multinational restaurant chain}} |
{{short description|American multinational restaurant chain}} |
||
{{pp-semi-indef|small=yes}} |
{{pp-semi-indef|small=yes}} |
||
{{Use mdy dates|date= |
{{Use mdy dates|date=January 2024}} |
||
{{Use American English|date=October 2022}} |
{{Use American English|date=October 2022}} |
||
{{Infobox company |
{{Infobox company |
||
| name = Pizza Hut |
| name = Pizza Hut, LLC |
||
| logo = [[File:Pizza Hut 1967-1999 logo.svg|110px]] [[File:Pizza Hut international logo 2014.svg|110px]] |
| logo = [[File:Pizza Hut 1967-1999 logo.svg|110px]] [[File:Pizza Hut international logo 2014.svg|110px]] |
||
| logo_caption = Pizza Hut classic logo revived in United States since 2019, alongside different logo used for the international |
| logo_caption = Pizza Hut classic logo revived in the United States since 2019, alongside different logo used for the international markets since 2014 |
||
| image = Pizza Hut Athens OH USA.JPG |
| image = Pizza Hut Athens OH USA.JPG |
||
| image_caption = The distinctive roof shape and lettering style shown here were typical of U.S. Pizza Huts. |
| image_caption = The distinctive roof shape and lettering style shown here on this Pizza Hut in Athens, Ohio, were typical of U.S. Pizza Huts. |
||
| type = [[Subsidiary]] |
| type = [[Subsidiary]] |
||
| founders = [[Dan and Frank Carney|{{ubl|Dan Carney|Frank Carney}}]] |
| founders = [[Dan and Frank Carney|{{ubl|Dan Carney|Frank Carney}}]] |
||
Line 19: | Line 19: | ||
| genre = [[Casual dining]]<br />[[take-out]] |
| genre = [[Casual dining]]<br />[[take-out]] |
||
| services = [[Franchising]] |
| services = [[Franchising]] |
||
| products = [[Pizza]]<br>[[Fries]]<br>Italian |
| products = [[Pizza]]<br/>[[Fries]]<br/>Italian taco<br/>[[Pan pizza]]<br/>[[Pasta]]<br/>[[Buffalo wing|Chicken wings]]<br/>[[Breadsticks]] |
||
| parent = [[Yum! Brands]] |
| parent = [[Yum! Brands]] |
||
| foundation = {{start date and age|1958|5|31}}<br />[[Wichita, Kansas]], U.S. |
| foundation = {{start date and age|1958|5|31}}<br />[[Wichita, Kansas]], U.S. |
||
| locations = 18,703 restaurants worldwide (2020)<ref name=form10k>[https://www.sec.gov/ix?doc=/Archives/edgar/data/1041061/000104106120000015/yum10k12312019.htm Yum! Brands Form 10-K 2019] {{Webarchive|url=https://web.archive.org/web/20200615082823/https://www.sec.gov/ix?doc=/Archives/edgar/data/1041061/000104106120000015/yum10k12312019.htm |date=June 15, 2020 }} Yum! Brands. Form 10-K. Retrieved |
| locations = 18,703 restaurants worldwide (2020)<ref name=form10k>[https://www.sec.gov/ix?doc=/Archives/edgar/data/1041061/000104106120000015/yum10k12312019.htm Yum! Brands Form 10-K 2019] {{Webarchive|url=https://web.archive.org/web/20200615082823/https://www.sec.gov/ix?doc=/Archives/edgar/data/1041061/000104106120000015/yum10k12312019.htm |date=June 15, 2020 }} Yum! Brands. Form 10-K. Retrieved May 13, 2020.</ref> |
||
| location = 7100 Corporate Dr., [[Plano, Texas]]<ref>{{cite web|url=http://www.wfaa.com/news/daybreak/Instant-Live-8--117521198.html |title=Inside Pizza Hut's new headquarters in Plano |publisher=Wfaa.com |access-date=March 10, 2011 |url-status=dead |archive-url=https://web.archive.org/web/20110308163804/http://www.wfaa.com/news/daybreak/Instant-Live-8--117521198.html |archive-date=March 8, 2011 }}</ref> |
| location = 7100 Corporate Dr., [[Plano, Texas]]<ref>{{cite web|url=http://www.wfaa.com/news/daybreak/Instant-Live-8--117521198.html |title=Inside Pizza Hut's new headquarters in Plano |publisher=Wfaa.com |access-date=March 10, 2011 |url-status=dead |archive-url=https://web.archive.org/web/20110308163804/http://www.wfaa.com/news/daybreak/Instant-Live-8--117521198.html |archive-date=March 8, 2011 }}</ref> |
||
| revenue = {{increase}} US$1.091 billion (2016)<ref name="Wfaa.com" /> |
|||
| revenue = {{increase}} US$1.091 billion (2016)<ref name="Wfaa.com">{{cite web |url=https://www.cnbc.com/2020/08/17/pizza-hut-to-close-up-to-300-locations-operated-by-bankrupt-franchisee.html#:~:text=The%20closing%20Pizza%20Huts%20underperform%20the%20rest%20of,chain%20and%20its%20largest%20U.S.%20franchisee%2C%20NPC%20International. |title=Pizza Hut to close up to 300 locations operated by bankrupt franchisee |date=August 17, 2020 |publisher=Wfaa.com |access-date=September 3, 2021 |archive-date=September 3, 2021 |archive-url=https://web.archive.org/web/20210903171124/https://www.cnbc.com/2020/08/17/pizza-hut-to-close-up-to-300-locations-operated-by-bankrupt-franchisee.html#:~:text=The%20closing%20Pizza%20Huts%20underperform%20the%20rest%20of, chain%20and%20its%20largest%20U.S.%20franchisee%2C%20NPC%20International. |url-status=live }}</ref> |
|||
| num_employees = About 350,000<ref name="Wfaa.com">{{cite web |url=https://www.cnbc.com/2020/08/17/pizza-hut-to-close-up-to-300-locations-operated-by-bankrupt-franchisee.html#:~:text=The%20closing%20Pizza%20Huts%20underperform%20the%20rest%20of,chain%20and%20its%20largest%20U.S.%20franchisee%2C%20NPC%20International. |title=Pizza Hut to close up to 300 locations operated by bankrupt franchisee |date=August 17, 2020 |publisher=Wfaa.com |access-date=September 3, |
| num_employees = About 350,000<ref name="Wfaa.com">{{cite web |url=https://www.cnbc.com/2020/08/17/pizza-hut-to-close-up-to-300-locations-operated-by-bankrupt-franchisee.html#:~:text=The%20closing%20Pizza%20Huts%20underperform%20the%20rest%20of,chain%20and%20its%20largest%20U.S.%20franchisee%2C%20NPC%20International. |title=Pizza Hut to close up to 300 locations operated by bankrupt franchisee |date=August 17, 2020 |publisher=Wfaa.com |access-date=September 3, 2023 }}</ref> |
||
| homepage = {{URL|pizzahut.com}} |
| homepage = {{URL|pizzahut.com}} |
||
| footnotes = |
| footnotes = |
||
}} |
}} |
||
'''Pizza Hut''' is an American multinational [[restaurant chain]] and international [[Franchising|franchise]] founded in 1958 in [[Wichita, Kansas]] by [[Dan and Frank Carney]]. |
'''Pizza Hut, LLC'''<ref>{{Cite web |date=2016-03-30 |title=Pizza Hut, LLC |url=https://opencorporates.com/companies/us_de/6002208 |access-date=2024-04-11 |website=[[OpenCorporates]]}}</ref> is an American multinational pizza [[restaurant chain]] and international [[Franchising|franchise]] founded in 1958 in [[Wichita, Kansas]] by [[Dan and Frank Carney]]. The chain, headquartered in [[Plano, Texas]], operates 19,866 restaurants worldwide as of 2023.<ref name=":0">{{Cite web |date=February 24, 2021 |title=Pizza Hut restaurant count worldwide 2010–2023 |url=https://www.statista.com/statistics/256828/pizza-hut-restaurants-worldwide/ |access-date=February 27, 2024 |website=statista}}</ref> |
||
While studying at Wichita State University, the Carneys opened their first location, which quickly expanded to six outlets within a year. The brand began franchising in 1959, and its distinctive building style was designed by Chicago architect George Lindstrom in 1963. Pizza Hut experienced significant growth, including the acquisition by PepsiCo in 1977, followed by a spin-off into Tricon Global Restaurants, Inc., later renamed [[Yum! Brands]]<ref name=form10k/> in 2002, who are the current owners. |
|||
The chain, headquartered in [[Plano, Texas]], operates 17,639 restaurants worldwide as of 2020.<ref name=":0">{{Cite web |date=February 24, 2021 |title=Pizza Hut restaurant count worldwide 2010-2020 |url=https://www.statista.com/statistics/256828/pizza-hut-restaurants-worldwide/ |access-date=February 27, 2022 |website=statista |archive-date=February 27, 2022 |archive-url=https://web.archive.org/web/20220227214907/https://www.statista.com/statistics/256828/pizza-hut-restaurants-worldwide/ |url-status=live }}</ref> It is owned by [[Yum! Brands|Yum! Brands, Inc.]]<ref name=form10k/> |
|||
Pizza Hut introduced PizzaNet in 1994, an early internet ordering experiment, and continued innovation with offerings like stuffed crust pizza introduced in 1995. Pizza Hut has adapted its model to include various restaurant formats, including the family-style dine-in locations, carry-out, and hybrid locations. It has ventured into international markets, tailoring its menu to local tastes. The brand faced challenges, including the closure of numerous dine-in locations in the US and adjustments to its franchise operations. Despite these hurdles, Pizza Hut remains a significant player in the global fast food industry, known for its innovative products and marketing strategies. |
|||
==History== |
==History== |
||
Pizza Hut was launched on May 31, 1958,<ref>{{Cite web |date= |
Pizza Hut was launched on May 31, 1958,<ref>{{Cite web |date=May 31, 2016 |title=Our Story |url=https://blog.pizzahut.com/our-story/ |access-date=April 15, 2022 |website=Hut Life – Pizza Hut Brand Blog |language=en-US |archive-date=April 1, 2022 |archive-url=https://web.archive.org/web/20220401040516/https://blog.pizzahut.com/our-story/ |url-status=live }}</ref> by two brothers, Dan and Frank Carney, both [[Wichita State University|Wichita State]] students, as a single location in [[Wichita, Kansas]].<ref>{{cite web |url=http://www.encyclopedia.com/topic/Pizza_Hut_Inc.aspx |title=History of Pizza Hut |publisher=encyclopedia.com |access-date=October 12, 2015 |archive-date=October 16, 2015 |archive-url=https://web.archive.org/web/20151016060342/http://www.encyclopedia.com/topic/Pizza_Hut_Inc.aspx |url-status=live }}</ref> Six months later they opened a second outlet, and within a year they were operating six locations.<ref name="WashPost" /> |
||
One early employee was future [[Pro Football Hall of Fame]] head coach [[Bill Parcells]], who had worked for the company while a college student and football player at Wichita State University. Parcells was considering a franchise for a career (as well as law school), but instead chose to enter coaching, eventually becoming a head coach in the [[National Football League]].<ref>{{cite web|url=https://danpatrick.com/2013/07/30/bill-parcells-looks-back-at-football-life-says-he-almost-chose-pizza-hut-over-football-comments-on-saints-job-nickname-big-tuna/|title=Bill Parcells looks back at football life – Says he almost chose Piazza Hut over football|quote=I never really was aspiring [to NFL coaching] when I was a young coach. It was a decision between going into coaching, going to law school, which I had interest in. And going to work for a franchise that I had worked for in college. The name of the franchise was Pizza Hut. …. We were running stores for them. … What they wanted me to be was a franchisee and expand the franchise. When they were talking to me there were only about six or eight of them.|access-date=March 29, 2022|publisher=The Dan Patrick Show|date=July 30, 2013|archive-date=February 26, 2022|archive-url=https://web.archive.org/web/20220226093923/https://danpatrick.com/2013/07/30/bill-parcells-looks-back-at-football-life-says-he-almost-chose-pizza-hut-over-football-comments-on-saints-job-nickname-big-tuna/|url-status=live}}</ref> |
One early employee was future [[Pro Football Hall of Fame]] head coach [[Bill Parcells]], who had worked for the company while a college student and football player at Wichita State University. Parcells was considering a franchise for a career (as well as law school), but instead chose to enter coaching, eventually becoming a head coach in the [[National Football League]].<ref>{{cite web|url=https://danpatrick.com/2013/07/30/bill-parcells-looks-back-at-football-life-says-he-almost-chose-pizza-hut-over-football-comments-on-saints-job-nickname-big-tuna/|title=Bill Parcells looks back at football life – Says he almost chose Piazza Hut over football|quote=I never really was aspiring [to NFL coaching] when I was a young coach. It was a decision between going into coaching, going to law school, which I had interest in. And going to work for a franchise that I had worked for in college. The name of the franchise was Pizza Hut. …. We were running stores for them. … What they wanted me to be was a franchisee and expand the franchise. When they were talking to me there were only about six or eight of them.|access-date=March 29, 2022|publisher=The Dan Patrick Show|date=July 30, 2013|archive-date=February 26, 2022|archive-url=https://web.archive.org/web/20220226093923/https://danpatrick.com/2013/07/30/bill-parcells-looks-back-at-football-life-says-he-almost-chose-pizza-hut-over-football-comments-on-saints-job-nickname-big-tuna/|url-status=live}}</ref> |
||
The brothers began franchising in 1959. The iconic Pizza Hut building style was designed in 1963 by [[Chicago]] architect George Lindstrom<ref>Andrew F. Smith: ''Food and Drink in American History: A full course encyclopedia'', 2013, page 679.</ref> and was implemented in 1969.<ref name="WashPost">{{cite news|url=https://www.washingtonpost.com/news/wonk/wp/2015/10/15/oddly-captivating-photos-show-what-happened-to-all-those-pizza-hut-restaurants/?noredirect=on|last=Swanson|first=Ana|date=October 15, 2015|title=Oddly captivating photos show what happened to all those Pizza Hut restaurants|newspaper=[[The Washington Post]]|access-date=July 23, 2019|archive-date=June 15, 2020|archive-url=https://web.archive.org/web/20200615123852/https://www.washingtonpost.com/news/wonk/wp/2015/10/15/oddly-captivating-photos-show-what-happened-to-all-those-pizza-hut-restaurants/?noredirect=on|url-status=live}}</ref>[[File:FirstPizzaHut.jpg|thumb|The first Pizza Hut opened on May 31, 1958, in [[Wichita, Kansas]].|261x261px|left]][[PepsiCo]] acquired Pizza Hut in November 1977.<ref>{{Cite web|url=http://specialcollections.wichita.edu/collections/local_history/tihen/pdf/People&Places/Pizza_Hut.PDF |archive-url=https://ghostarchive.org/archive/20221009/http://specialcollections.wichita.edu/collections/local_history/tihen/pdf/People&Places/Pizza_Hut.PDF |archive-date=2022 |
The brothers began franchising in 1959. The iconic Pizza Hut building style was designed in 1963 by [[Chicago]] architect George Lindstrom<ref>Andrew F. Smith: ''Food and Drink in American History: A full course encyclopedia'', 2013, page 679.</ref> and was implemented in 1969.<ref name="WashPost">{{cite news|url=https://www.washingtonpost.com/news/wonk/wp/2015/10/15/oddly-captivating-photos-show-what-happened-to-all-those-pizza-hut-restaurants/?noredirect=on|last=Swanson|first=Ana|date=October 15, 2015|title=Oddly captivating photos show what happened to all those Pizza Hut restaurants|newspaper=[[The Washington Post]]|access-date=July 23, 2019|archive-date=June 15, 2020|archive-url=https://web.archive.org/web/20200615123852/https://www.washingtonpost.com/news/wonk/wp/2015/10/15/oddly-captivating-photos-show-what-happened-to-all-those-pizza-hut-restaurants/?noredirect=on|url-status=live}}</ref>[[File:FirstPizzaHut.jpg|thumb|The first Pizza Hut opened on May 31, 1958, in [[Wichita, Kansas]].|261x261px|left]] [[PepsiCo]] acquired Pizza Hut in November 1977.<ref>{{Cite web|url=http://specialcollections.wichita.edu/collections/local_history/tihen/pdf/People&Places/Pizza_Hut.PDF |archive-url=https://ghostarchive.org/archive/20221009/http://specialcollections.wichita.edu/collections/local_history/tihen/pdf/People&Places/Pizza_Hut.PDF |archive-date=October 9, 2022 |url-status=live|title=Tihen Notes on Pizza Hut|last=Tihen|first=Edward N.|website=Wichita State University Libraries|access-date=November 23, 2017}}</ref><ref>{{Cite news|url=http://articles.chicagotribune.com/1997-01-24/business/9701240404_1_taco-bell-and-kfc-soft-drinks-and-snacks-restaurant|title=Pepsico To Spin Off Restaurants|last=Millman|first=Nancy|date=January 24, 1997|newspaper=Chicago Tribune|access-date=February 10, 2017|language=en|archive-date=September 20, 2017|archive-url=https://web.archive.org/web/20170920045359/http://articles.chicagotribune.com/1997-01-24/business/9701240404_1_taco-bell-and-kfc-soft-drinks-and-snacks-restaurant|url-status=live}}</ref> On May 30, 1997, PepsiCo spun off Pizza Hut, along with [[Taco Bell]] and [[Kentucky Fried Chicken]], into a new company named Tricon Global Restaurants, Inc. The company assumed the name of Yum! Brands on May 22, 2002.<ref>{{cite web |url=https://www.reuters.com/finance/stocks/companyProfile?symbol=YUM |title=Yum! Brands Inc (YUM) Company Profile |website=Reuters.com |publisher=[[Reuters]] |access-date=October 3, 2014 |archive-date=October 6, 2014 |archive-url=https://web.archive.org/web/20141006085945/http://www.reuters.com/finance/stocks/companyProfile?symbol=YUM |url-status=dead }}</ref><ref name="lat2">{{cite news|last1=Johnson|first1=Greg|title=Taco Bell's Parent to Be Based in Louisville, Ky.|url=http://articles.latimes.com/1997/aug/01/business/fi-18327|access-date=November 9, 2015|work=Los Angeles Times|date=August 1, 1997|archive-date=March 7, 2016|archive-url=https://web.archive.org/web/20160307111412/http://articles.latimes.com/1997/aug/01/business/fi-18327|url-status=live}}</ref> |
||
The first Pizza Hut restaurant east of the Mississippi River was opened in [[Athens, Ohio|Athens]], [[Ohio]], in 1966 by Lawrence Berberick and Gary Meyers.<ref name=Pacific>{{Cite web|title=pizza hut history|url=https://pacific.com.vn/archive/pizza-hut-history-186e77|access-date= |
The first Pizza Hut restaurant east of the Mississippi River was opened in [[Athens, Ohio|Athens]], [[Ohio]], in 1966 by Lawrence Berberick and Gary Meyers.<ref name=Pacific>{{Cite web|title=pizza hut history|url=https://pacific.com.vn/archive/pizza-hut-history-186e77|access-date=April 24, 2021|website=pacific.com.vn|archive-date=May 30, 2022|archive-url=https://web.archive.org/web/20220530205356/https://pacific.com.vn/archive/pizza-hut-history-186e77|url-status=live}}</ref> |
||
In August 1994, Pizza Hut and the [[Santa Cruz Operation|Santa Cruz Operation (SCO)]] announced {{visible anchor|PizzaNet}}, a pilot program in the [[Santa Cruz, California|Santa Cruz]] area that allowed consumers to use their own computer to order [[pizza delivery]] from a local Pizza Hut restaurant, with connection being made over the Internet to a central Pizza Hut server in Wichita, Kansas.<ref name="autogenerated1">{{cite news | url=https://www.newspapers.com/clip/76817880/ | title=Business: Ordering over the Internet | newspaper=Chicago Tribune | date=August 22, 1994 | page=3 (Evening Update) | via=Newspapers.com}}</ref><ref name="ddj-1994">{{cite news | url=http://www.drdobbs.com/programming-paradigms/184409367 | title=Programming Paradigms: The Pizza Clerk, the Bookmaker, and the UPS Truck | first=Michael | last=Swaine | author-link=Michael Swaine (technical author) | magazine=Dr. Dobb's Journal | date=December 1994 | access-date=December 12, 2022 | archive-date=April 16, 2021 | archive-url=https://web.archive.org/web/20210416075305/https://www.drdobbs.com/programming-paradigms/184409367 | url-status=live }}</ref> |
In August 1994, Pizza Hut and the [[Santa Cruz Operation|Santa Cruz Operation (SCO)]] announced {{visible anchor|PizzaNet}}, a pilot program in the [[Santa Cruz, California|Santa Cruz]] area that allowed consumers to use their own computer to order [[pizza delivery]] from a local Pizza Hut restaurant, with connection being made over the Internet to a central Pizza Hut server in Wichita, Kansas.<ref name="autogenerated1">{{cite news | url=https://www.newspapers.com/clip/76817880/ | title=Business: Ordering over the Internet | newspaper=Chicago Tribune | date=August 22, 1994 | page=3 (Evening Update) | via=Newspapers.com}}</ref><ref name="ddj-1994">{{cite news | url=http://www.drdobbs.com/programming-paradigms/184409367 | title=Programming Paradigms: The Pizza Clerk, the Bookmaker, and the UPS Truck | first=Michael | last=Swaine | author-link=Michael Swaine (technical author) | magazine=Dr. Dobb's Journal | date=December 1994 | access-date=December 12, 2022 | archive-date=April 16, 2021 | archive-url=https://web.archive.org/web/20210416075305/https://www.drdobbs.com/programming-paradigms/184409367 | url-status=live }}</ref> The PizzaNet application software was developed by SCO's Professional Services group.<ref name="pr-pizza-1994">{{cite press release|url=http://www.interesting-people.org/archives/interesting-people/199408/msg00057.html|title=sco and Pizza Hut Announce Pilot Program for Pizza Delivery on the Internet|access-date=March 30, 2008|author=|date=August 22, 1994|publisher=Pizza Hut and The Santa Cruz Operation|url-status=dead|archive-url=https://web.archive.org/web/20120609100313/http://www.interesting-people.org/archives/interesting-people/199408/msg00057.html|archive-date=June 9, 2012}}</ref> PizzaNet was based on the first commercially licensed and bundled Internet operating system, SCO Global Access.<ref name="pr-pizza-1994"/> |
||
On March 31, 2011, [[Priszm]], owner of Pizza Hut in Canada, went into bankruptcy protection in Ontario and British Columbia.<ref>{{cite web|first=Sacha |last=Peter |title=Priszm Income Fund Declares Bankruptcy |url=http://divestor.com/2011/04/01/priszm-income-fund-declares-bankruptcy/ |archive-url=https://archive.today/20120707101810/http://divestor.com/2011/04/01/priszm-income-fund-declares-bankruptcy/ |url-status=dead |archive-date=July 7, 2012 |date=April 1, 2011 |publisher=Divestor }}</ref> |
On March 31, 2011, [[Priszm]], owner of Pizza Hut in Canada, went into bankruptcy protection in Ontario and British Columbia.<ref>{{cite web|first=Sacha |last=Peter |title=Priszm Income Fund Declares Bankruptcy |url=http://divestor.com/2011/04/01/priszm-income-fund-declares-bankruptcy/ |archive-url=https://archive.today/20120707101810/http://divestor.com/2011/04/01/priszm-income-fund-declares-bankruptcy/ |url-status=dead |archive-date=July 7, 2012 |date=April 1, 2011 |publisher=Divestor }}</ref> |
||
In 2015, the oldest continuously operating Pizza Hut, which was the restaurant located |
In 2015, the oldest continuously operating Pizza Hut, which was the restaurant located in the [[Aggieville]] District of [[Manhattan, Kansas|Manhattan]], closed.<ref name=Pacific/> |
||
The company announced a rebrand that began on November 19, 2014, in an effort to increase sales, which had dropped in the previous two years. The menu was expanded to introduce various items such as crust flavors and 11 new specialty pizzas, and the company's employee uniforms were redesigned.<ref>{{cite web|url=http://www.detroitnews.com/story/business/2014/11/10/pizza-hut-makeover/18790201/|title=Pizza Hut's revamp: Curry crusts, balsamic drizzle|author=Candice Choi, Associated Press|date=November 10, 2014|work=Detroit News|access-date=November 10, 2014|archive-date=November 11, 2014|archive-url=https://web.archive.org/web/20141111005647/http://www.detroitnews.com/story/business/2014/11/10/pizza-hut-makeover/18790201/|url-status=live}}</ref> In 2017, Pizza Hut was listed by UK-based company Richtopia at number 24 in the list of 200 Most Influential Brands in the World.<ref>{{cite news|url=http://economictimes.indiatimes.com/industry/transportation/airlines-/-aviation/jet-airways-among-top-200-most-influential-brands-in-the-world/articleshow/57407054.cms|title=Jet Airways among top 200 most influential brands in the world|work=Economic Times|access-date=March 1, 2017|last1=Mishra|first1=Mihir|archive-date=March 2, 2017|archive-url=https://web.archive.org/web/20170302052243/http://economictimes.indiatimes.com/industry/transportation/airlines-/-aviation/jet-airways-among-top-200-most-influential-brands-in-the-world/articleshow/57407054.cms|url-status=live}}</ref><ref>{{cite web|url=https://richtopia.com/companies/top-200-brands|title=Brands Top 200: From Amazon to Google, These Are the Most Influential Brands in the World|work=Richtopia|access-date=February 22, 2017|archive-url=https://web.archive.org/web/20170304035906/https://richtopia.com/companies/top-200-brands|archive-date=March 4, 2017|url-status=dead}}</ref> |
The company announced a rebrand that began on November 19, 2014, in an effort to increase sales, which had dropped in the previous two years. The menu was expanded to introduce various items such as crust flavors and 11 new specialty pizzas, and the company's employee uniforms were redesigned.<ref>{{cite web|url=http://www.detroitnews.com/story/business/2014/11/10/pizza-hut-makeover/18790201/|title=Pizza Hut's revamp: Curry crusts, balsamic drizzle|author=Candice Choi, Associated Press|date=November 10, 2014|work=Detroit News|access-date=November 10, 2014|archive-date=November 11, 2014|archive-url=https://web.archive.org/web/20141111005647/http://www.detroitnews.com/story/business/2014/11/10/pizza-hut-makeover/18790201/|url-status=live}}</ref> In 2017, Pizza Hut was listed by UK-based company Richtopia at number 24 in the list of 200 Most Influential Brands in the World.<ref>{{cite news|url=http://economictimes.indiatimes.com/industry/transportation/airlines-/-aviation/jet-airways-among-top-200-most-influential-brands-in-the-world/articleshow/57407054.cms|title=Jet Airways among top 200 most influential brands in the world|work=Economic Times|access-date=March 1, 2017|last1=Mishra|first1=Mihir|archive-date=March 2, 2017|archive-url=https://web.archive.org/web/20170302052243/http://economictimes.indiatimes.com/industry/transportation/airlines-/-aviation/jet-airways-among-top-200-most-influential-brands-in-the-world/articleshow/57407054.cms|url-status=live}}</ref><ref>{{cite web|url=https://richtopia.com/companies/top-200-brands|title=Brands Top 200: From Amazon to Google, These Are the Most Influential Brands in the World|work=Richtopia|access-date=February 22, 2017|archive-url=https://web.archive.org/web/20170304035906/https://richtopia.com/companies/top-200-brands|archive-date=March 4, 2017|url-status=dead}}</ref> |
||
On June 25 |
On June 25, 2019, Pizza Hut announced it was bringing back the logo and the red roof design that was used from 1976 until 1999.<ref>{{cite web|url=https://www.businessinsider.com/pizza-hut-brings-back-old-logo-2019-6|last=De Luce|first=Ivan|date=June 27, 2019|title=Pizza Hut is rebooting its iconic 'red roof' logo with a retro design|work=[[Business Insider]]|access-date=July 23, 2019|archive-date=July 23, 2019|archive-url=https://web.archive.org/web/20190723214150/https://www.businessinsider.com/pizza-hut-brings-back-old-logo-2019-6|url-status=live}}</ref><ref>{{cite web|url=https://www.cnn.com/2019/06/25/business/pizza-hut-new-logo/index.html|last=Valinsky|first=Jordan|date=June 25, 2019|title=Pizza Hut brings back its retro logo|work=[[CNN Business]]|access-date=July 23, 2019|archive-date=July 23, 2019|archive-url=https://web.archive.org/web/20190723224325/https://www.cnn.com/2019/06/25/business/pizza-hut-new-logo/index.html|url-status=live}}</ref> |
||
On August 7, 2019, Pizza Hut announced its intention to close about 500 of its 7,496 dine-in restaurants in the US, by the middle of 2021.<ref>{{cite news |url=https://www.today.com/food/pizza-hut-closing-hundreds-its-dine-restaurants-t160225 |work=Today Show |title=Pizza Hut is closing hundreds of its dine-in restaurants |first=Alyssa |last=Newcomb |date=August 7, 2019 |access-date=August 8, 2019 |archive-date=August 8, 2019 |archive-url=https://web.archive.org/web/20190808051206/https://www.today.com/food/pizza-hut-closing-hundreds-its-dine-restaurants-t160225 |url-status=live }}</ref> |
On August 7, 2019, Pizza Hut announced its intention to close about 500 of its 7,496 dine-in restaurants in the US, by the middle of 2021.<ref>{{cite news |url=https://www.today.com/food/pizza-hut-closing-hundreds-its-dine-restaurants-t160225 |work=Today Show |title=Pizza Hut is closing hundreds of its dine-in restaurants |first=Alyssa |last=Newcomb |date=August 7, 2019 |access-date=August 8, 2019 |archive-date=August 8, 2019 |archive-url=https://web.archive.org/web/20190808051206/https://www.today.com/food/pizza-hut-closing-hundreds-its-dine-restaurants-t160225 |url-status=live }}</ref> |
||
On August 18, 2020, |
On August 18, 2020, Pizza Hut announced it would be closing up to 300 restaurants after the bankruptcy of [[NPC International]], one of its largest franchisees.<ref>{{cite web|url=https://www.cnn.com/2020/08/17/business/pizza-hut-closures-npc-international/index.html|title=300 Pizza Huts are closing after a giant franchisee goes bankrupt|publisher=[[CNN Business]]|last=Valinsky|first=Jordan|date=August 18, 2020|access-date=August 18, 2020|archive-date=August 18, 2020|archive-url=https://web.archive.org/web/20200818011335/https://www.cnn.com/2020/08/17/business/pizza-hut-closures-npc-international/index.html|url-status=live}}</ref> In March 2021, Flynn Restaurant Group acquired NPC's 937 Pizza Hut locations.<ref>{{Cite web |last=Fantozzi |first=Joanna |date=March 24, 2021 |title=Flynn Restaurant Group finalizes acquisition of NPC International's Pizza Hut locations and most of its Wendy's restaurants |url=https://www.nrn.com/mergers-acquisitions/flynn-restaurant-group-finalizes-acquisition-npc-international-s-pizza-hut |access-date=June 8, 2023 |website=Nation's Restaurant News |language=en}}</ref> |
||
==Concept== |
==Concept== |
||
Line 96: | Line 98: | ||
[[File:Pizza Hut products the Philippines 13.jpg|thumb|Pizza Hut products in the Philippines]] |
[[File:Pizza Hut products the Philippines 13.jpg|thumb|Pizza Hut products in the Philippines]] |
||
In North America, Pizza Hut has notably sold: |
In North America, Pizza Hut has notably sold: |
||
[[File:An ice cream ball sold by Pizza Hut restaurant at Addis Ababa Bole International Airport.jpg|thumb|An ice cream ball sold by Pizza Hut restaurant at Addis Ababa Bole International Airport]] |
|||
* Pan pizza, baked in a pan with a crispy edge; |
* Pan pizza, baked in a pan with a crispy edge; |
||
* "Stuffed crust" pizza, with the outermost edge wrapped around a cylinder of mozzarella cheese; |
* "Stuffed crust" pizza, with the outermost edge wrapped around a cylinder of mozzarella cheese; |
||
Line 102: | Line 104: | ||
* "Thin 'N Crispy", a thin, crisp dough which was Pizza Hut's original style; |
* "Thin 'N Crispy", a thin, crisp dough which was Pizza Hut's original style; |
||
* Dippin' Strips pizza, a pizza cut into small strips that can be dipped into a number of sauces; |
* Dippin' Strips pizza, a pizza cut into small strips that can be dipped into a number of sauces; |
||
* The P'Zone, a [[calzone]] with a marinara dipping sauce that comes in plain, Supremo, Meaty, and pepperoni |
* The P'Zone, a [[calzone]] with a marinara dipping sauce that comes in plain, Supremo, Meaty, and pepperoni; |
||
* The Bigfoot pizza, its largest product |
* The Bigfoot pizza, its largest product; |
||
* The Priazzo, a pie like pizza stuffed with pizza ingredients{{citation needed|date=June 2023}} |
* The Priazzo, a pie like pizza stuffed with pizza ingredients.{{citation needed|date=June 2023}} |
||
The "stuffed |
The "stuffed crust" pizza was introduced on March 26, 1995. By the end of the year, it had become one of their most popular lines.<ref>{{cite news|url=http://www.businessweek.com/articles/2013-02-01/did-pizza-hut-really-invent-the-stuffed-crust-pizza|archive-url=https://web.archive.org/web/20130204040437/http://www.businessweek.com/articles/2013-02-01/did-pizza-hut-really-invent-the-stuffed-crust-pizza|url-status=dead|archive-date=February 4, 2013|title=Did Pizza Hut Really Invent the Stuffed Crust Pizza?|author=Venessa Wong|work=Businessweek.com|date=February 2013 }}</ref> |
||
[[File:Pizza Hut Delivery (4026036769).jpg|thumb|Pizza Hut delivery motorcycles in Japan]] |
[[File:Pizza Hut Delivery (4026036769).jpg|thumb|Pizza Hut delivery motorcycles in Japan]] |
||
Regional differences are seen in the products and bases.<ref>[http://www.pizzahut.com/Menu.aspx?tab=signatureCrusts] {{webarchive|url=https://web.archive.org/web/20070502024746/http://www.pizzahut.com/Menu.aspx?tab=signatureCrusts|date=May 2, 2007}}</ref> The company has localized to Southeast Asia with a baked rice dish called Curry Zazzle.<ref>{{cite web|url=http://www.singapore-restaurant.com/2010-08-25/delicious-pizza-hut-parchment-pasta.html |publisher=Singapore-restaurant.com |title=Delicious Pizza Hut Parchment Pasta |access-date=October 11, 2015 |url-status=dead |archive-url=https://web.archive.org/web/20141006114108/http://www.singapore-restaurant.com/2010-08-25/delicious-pizza-hut-parchment-pasta.html |archive-date=October 6, 2014 }}</ref><ref>{{cite web|url=http://www.pizzahut.com.sg/menu/baked_rice.asp |publisher=pizzahut.com.sg |title=Baked Rice |url-status=dead |archive-url=https://web.archive.org/web/20110102192034/http://pizzahut.com.sg/menu/baked_rice.asp |archive-date=January 2, 2011 }}</ref> |
Regional differences are seen in the products and bases.<ref>[http://www.pizzahut.com/Menu.aspx?tab=signatureCrusts] {{webarchive|url=https://web.archive.org/web/20070502024746/http://www.pizzahut.com/Menu.aspx?tab=signatureCrusts|date=May 2, 2007}}</ref> The company has localized to Southeast Asia with a baked rice dish called Curry Zazzle.<ref>{{cite web|url=http://www.singapore-restaurant.com/2010-08-25/delicious-pizza-hut-parchment-pasta.html |publisher=Singapore-restaurant.com |title=Delicious Pizza Hut Parchment Pasta |access-date=October 11, 2015 |url-status=dead |archive-url=https://web.archive.org/web/20141006114108/http://www.singapore-restaurant.com/2010-08-25/delicious-pizza-hut-parchment-pasta.html |archive-date=October 6, 2014 }}</ref><ref>{{cite web|url=http://www.pizzahut.com.sg/menu/baked_rice.asp |publisher=pizzahut.com.sg |title=Baked Rice |url-status=dead |archive-url=https://web.archive.org/web/20110102192034/http://pizzahut.com.sg/menu/baked_rice.asp |archive-date=January 2, 2011 }}</ref> |
||
Line 112: | Line 114: | ||
On May 9, 2008, Pizza Hut created "The Natural" pizza, which featured natural ingredients and was sold in [[Seattle]], [[Denver]] and [[Dallas]]. This was discontinued on October 27, 2009, in the Dallas market.<ref>{{cite news|url=http://in.reuters.com/article/worldNews/idINIndia-33506420080510|title=Pizza Hut rolling out all-natural pizza|publisher=In.reuters.com|date=May 10, 2008|access-date=May 10, 2008|archive-date=January 3, 2009|archive-url=https://web.archive.org/web/20090103114411/http://in.reuters.com/article/worldNews/idINIndia-33506420080510|url-status=live}}</ref> |
On May 9, 2008, Pizza Hut created "The Natural" pizza, which featured natural ingredients and was sold in [[Seattle]], [[Denver]] and [[Dallas]]. This was discontinued on October 27, 2009, in the Dallas market.<ref>{{cite news|url=http://in.reuters.com/article/worldNews/idINIndia-33506420080510|title=Pizza Hut rolling out all-natural pizza|publisher=In.reuters.com|date=May 10, 2008|access-date=May 10, 2008|archive-date=January 3, 2009|archive-url=https://web.archive.org/web/20090103114411/http://in.reuters.com/article/worldNews/idINIndia-33506420080510|url-status=live}}</ref> |
||
Pizza Hut developed a pizza to be delivered to the [[International Space Station]] in 2001.<ref name=spacepizza>{{cite web|url=http://www.spaceref.com/news/viewpr.html?pid=4921|title=Pizza Hut Becomes First Company In History To Deliver Pizza To Residents Living In Outer Space|work=spaceref.com|date=May 21, 2001|access-date=September 19, 2012|archive-date=February 3, 2013|archive-url=https://archive. |
Pizza Hut developed a pizza to be delivered to the [[International Space Station]] in 2001.<ref name=spacepizza>{{cite web|url=http://www.spaceref.com/news/viewpr.html?pid=4921|title=Pizza Hut Becomes First Company In History To Deliver Pizza To Residents Living In Outer Space|work=spaceref.com|date=May 21, 2001|access-date=September 19, 2012|archive-date=February 3, 2013|archive-url=https://archive.today/20130203013455/http://www.spaceref.com/news/viewpr.html?pid=4921|url-status=dead}}</ref> It was vacuum-sealed and about 6 in (15 cm) in diameter to fit in the station's oven.<ref name=spacepizza/> It was launched on a Soyuz and eaten by [[Yuri Usachov]] in orbit.<ref>{{cite news|url=http://news.bbc.co.uk/2/hi/americas/1345139.stm|title=BBC News – AMERICAS – Pizza sets new delivery record|work=bbc.co.uk|access-date=September 19, 2012|archive-date=January 26, 2021|archive-url=https://web.archive.org/web/20210126105638/http://news.bbc.co.uk/2/hi/americas/1345139.stm|url-status=live}}</ref> |
||
In the 2010s, the chain saw a downturn in profits. In 2015, the franchise stated it would be pumping more capital into its London branches. Pizza Hut is installing cocktail bars in its London branches as part of a £60 million bid to win back "the [[Nando's]] generation".<ref>{{cite web|url=https://www.standard.co.uk/news/london/cocktail-bars-to-be-installed-in-revamp-of-london-branches-of-pizza-hut-10049267.html|title=Cocktail bars installed in revamp of London branches of Pizza Hut|work=The Evening Standard|date=February 16, 2015|access-date=April 5, 2018|archive-date=October 10, 2020|archive-url=https://web.archive.org/web/20201010115918/https://www.standard.co.uk/news/london/cocktail-bars-to-be-installed-in-revamp-of-london-branches-of-pizza-hut-10049267.html|url-status=live}}</ref> |
In the 2010s, the chain saw a downturn in profits. In 2015, the franchise stated it would be pumping more capital into its London branches. Pizza Hut is installing cocktail bars in its London branches as part of a £60 million bid to win back "the [[Nando's]] generation".<ref>{{cite web|url=https://www.standard.co.uk/news/london/cocktail-bars-to-be-installed-in-revamp-of-london-branches-of-pizza-hut-10049267.html|title=Cocktail bars installed in revamp of London branches of Pizza Hut|work=The Evening Standard|date=February 16, 2015|access-date=April 5, 2018|archive-date=October 10, 2020|archive-url=https://web.archive.org/web/20201010115918/https://www.standard.co.uk/news/london/cocktail-bars-to-be-installed-in-revamp-of-london-branches-of-pizza-hut-10049267.html|url-status=live}}</ref> |
||
Line 120: | Line 122: | ||
In March 2019, Pizza Hut announced the return of the P'Zone after a hiatus of several years.<ref>{{Cite web|url=https://www.forbes.com/sites/aliciakelso/2019/03/18/pizza-hut-makes-a-major-value-play-by-bringing-back-cult-favorite-pzone-as-part-of-5-lineup/|title=Pizza Hut Makes A Major Value Play By Bringing Back Cult-Favorite P'Zone As Part Of $5 Lineup|last=Kelso|first=Alicia|website=Forbes|language=en|access-date=March 18, 2019|archive-date=November 7, 2020|archive-url=https://web.archive.org/web/20201107231210/https://www.forbes.com/sites/aliciakelso/2019/03/18/pizza-hut-makes-a-major-value-play-by-bringing-back-cult-favorite-pzone-as-part-of-5-lineup/|url-status=live}}</ref> |
In March 2019, Pizza Hut announced the return of the P'Zone after a hiatus of several years.<ref>{{Cite web|url=https://www.forbes.com/sites/aliciakelso/2019/03/18/pizza-hut-makes-a-major-value-play-by-bringing-back-cult-favorite-pzone-as-part-of-5-lineup/|title=Pizza Hut Makes A Major Value Play By Bringing Back Cult-Favorite P'Zone As Part Of $5 Lineup|last=Kelso|first=Alicia|website=Forbes|language=en|access-date=March 18, 2019|archive-date=November 7, 2020|archive-url=https://web.archive.org/web/20201107231210/https://www.forbes.com/sites/aliciakelso/2019/03/18/pizza-hut-makes-a-major-value-play-by-bringing-back-cult-favorite-pzone-as-part-of-5-lineup/|url-status=live}}</ref> |
||
In March 2020, Pizza Hut [[Hong Kong]] announced that it had partnered with furniture retailer [[IKEA]] on a joint venture. IKEA launched a new side table called SÄVA, which was designed to resemble a [[pizza saver]]. The table would be boxed in packaging resembling a [[pizza box]], and the building instructions included a suggestion to order a [[Meatball#Europe|Swedish meatball]] pizza from Pizza Hut, which would contain the same meatballs served in IKEA restaurants.<ref>{{cite news|url=https://www.housebeautiful.com/about/a31401101/ikea-pizza-hut-table/|title=IKEA and Pizza Hut Collabed to Make a Table Inspired by the Stands in Pizza Boxes|last=Allen|first=Kelly|date= |
In March 2020, Pizza Hut [[Hong Kong]] announced that it had partnered with furniture retailer [[IKEA]] on a joint venture. IKEA launched a new side table called SÄVA, which was designed to resemble a [[pizza saver]]. The table would be boxed in packaging resembling a [[pizza box]], and the building instructions included a suggestion to order a [[Meatball#Europe|Swedish meatball]] pizza from Pizza Hut, which would contain the same meatballs served in IKEA restaurants.<ref>{{cite news|url=https://www.housebeautiful.com/about/a31401101/ikea-pizza-hut-table/|title=IKEA and Pizza Hut Collabed to Make a Table Inspired by the Stands in Pizza Boxes|last=Allen|first=Kelly|date=March 11, 2020|work=[[House Beautiful]]|access-date=March 17, 2020|archive-date=March 17, 2020|archive-url=https://web.archive.org/web/20200317192117/https://www.housebeautiful.com/about/a31401101/ikea-pizza-hut-table/|url-status=live}}</ref><ref>{{cite news|url=https://metro.co.uk/2020/03/18/ikea-pizza-hut-team-create-three-legged-table-looks-just-like-saver-pizza-box-12415886/|title=Ikea and Pizza Hut team up to create three-legged table that looks just like the 'saver' in your pizza box and meatball pizza|last=Lindsay|first=Jessica|date=March 18, 2020|work=[[Metro (British newspaper)|Metro]]|access-date=July 23, 2013|archive-date=March 19, 2020|archive-url=https://web.archive.org/web/20200319183725/https://metro.co.uk/2020/03/18/ikea-pizza-hut-team-create-three-legged-table-looks-just-like-saver-pizza-box-12415886/|url-status=live}}</ref> A 2021 menu addition, designed to commemorate the 25th anniversary of the introduction of stuffed crust pizza, was "nothing but the stuffed crust," a ring of dough filled with cheese.<ref>{{Cite web|last=Miller|first=Bob|date=January 4, 2021|title=Pizza Hut Is Giving Away New 'Nothing But Stuffed Crust' At These Select Locations From Jan. 5 To Jan. 7, 2021|url=https://www.chewboom.com/2021/01/04/pizza-hut-is-giving-away-new-nothing-but-stuffed-crust-at-these-select-locations-from-jan-5-to-jan-7-2021/|access-date=January 4, 2021|website=Chew Boom|language=en-US|archive-date=January 4, 2021|archive-url=https://web.archive.org/web/20210104091133/https://www.chewboom.com/2021/01/04/pizza-hut-is-giving-away-new-nothing-but-stuffed-crust-at-these-select-locations-from-jan-5-to-jan-7-2021/|url-status=live}}</ref> |
||
==WingStreet== |
===WingStreet=== |
||
⚫ | [[image:PIZZA HUT PRODUCTS IN CHINA (2).jpg|thumb|Pizza Hut WingStreet chicken wings]] |
||
⚫ | '''WingStreet''' is the name used for Pizza Hut's chicken wing menu.<ref>{{cite web |url=http://www.pizzamarketplace.com/article.php?id=8085 |title=Chicken wings take flight |website=PizzaMarketplace.com |last=Slawsky |first=Richard |archive-url=https://web.archive.org/web/20110716220857/http://www.pizzamarketplace.com/article/105228/Chicken-wings-take-flight |archive-date=July 16, 2011 |date=July 6, 2007 |url-status=dead |access-date=January 2, 2020}}</ref> |
||
⚫ | [[File:Co-located WingStreet and Pizza Hut restaurant in Gillette, Wyoming.jpg|thumb|A Pizza Hut restaurant in [[Gillette, Wyoming]] with WingStreet signage]] |
||
⚫ | In 2003, Yum! launched WingStreet in combination with existing Pizza Hut franchises.<ref name="bj">{{cite news |title=Pizza Hut going after wings market |first=Christopher |last=Cyrek |url=http://www.bizjournals.com/dallas/stories/2009/10/19/daily12.html |newspaper=Dallas Business Journal |publisher=American City Business Journals, Inc. |location=Dallas, Texas |date=October 20, 2009 |access-date=January 26, 2011 |archive-date=February 25, 2021 |archive-url=https://web.archive.org/web/20210225070725/https://www.bizjournals.com/dallas/stories/2009/10/19/daily12.html |url-status=live }}</ref> The chain predicted aggressive growth, adding more than 4,000 locations by 2010.<ref>{{cite web |url=https://www.reuters.com/article/pressRelease/idUS120001+08-May-2008+BW20080508 |title=WingStreet(R) Fastest Growing Restaurant Chain (Press release) |website=Reuters |date=May 8, 2008 |archive-url=https://web.archive.org/web/20100117131134/http://www.reuters.com/article/idUS120001+08-May-2008+BW20080508 |archive-date=January 17, 2010 |url-status=dead |access-date=January 2, 2020}}</ref> In 2012, Pizza Hut opened a standalone pilot store in [[Denton, Texas]]. The store was unsuccessful and closed the following year.<ref>{{Cite web|url=https://investorplace.com/2013/05/pizza-huts-stand-alone-wingstreet-test-fails/|title=Pizza Hut's Stand-Alone WingStreet Test Fails|author=Christopher Freeburn|date=May 30, 2013|website=InvestorPlace|access-date=November 24, 2018|archive-date=November 25, 2018|archive-url=https://web.archive.org/web/20181125162358/https://investorplace.com/2013/05/pizza-huts-stand-alone-wingstreet-test-fails/|url-status=live}}</ref> |
||
{{Infobox company |
|||
| name = WingStreet |
|||
| slogan = |
|||
| logo = [[File:Wing_Street_Logo.png|200px]] |
|||
| image = [[File:WingStreet.jpg|250px]] |
|||
| image_caption = Pizza Hut WingStreet chicken wings |
|||
| type = [[subsidiary|Wholly owned subsidiary]] |
|||
| foundation = {{Start date and age|2003|mf=y}}<ref>{{Cite web|url= https://www.pizzamarketplace.com/news/pizza-hut-to-cobrand-with-wingstreet-in-2004/|title= Pizza Hut to cobrand with WingStreet in 2004|publisher= pizzamarketplace.com|date= February 10, 2004|access-date= February 10, 2018|archive-date= February 11, 2018|archive-url= https://web.archive.org/web/20180211071929/https://www.pizzamarketplace.com/news/pizza-hut-to-cobrand-with-wingstreet-in-2004/|url-status= live}}</ref> |
|||
| founder = [[Yum! Brands]] |
|||
| location = |
|||
| key_people = |
|||
| num_employees = |
|||
| industry = [[Restaurant]]s |
|||
| genre = [[Fast food restaurant]] |
|||
| products = [[Buffalo wing|Chicken Wings]]{{*}}[[Sauces]]{{*}}[[French Fries]] |
|||
| area_served = [[United States]]<br />[[Canada]]<br />[[Australia]]<br />[[Cyprus]] |
|||
| revenue = |
|||
| parent = Yum! Brands |
|||
}} |
|||
⚫ |
''WingStreet'' is the name used for Pizza Hut's chicken wing menu.<ref>{{cite web |url=http://www.pizzamarketplace.com/article.php?id=8085 |title=Chicken wings take flight |website=PizzaMarketplace.com |last=Slawsky |first=Richard |archive-url=https://web.archive.org/web/20110716220857/http://www.pizzamarketplace.com/article/105228/Chicken-wings-take-flight |archive-date= |
||
⚫ |
[[File:Co-located WingStreet and Pizza Hut restaurant in Gillette, Wyoming.jpg|thumb |
||
===History=== |
|||
⚫ |
In 2003, Yum! launched WingStreet in combination with existing Pizza Hut franchises.<ref name="bj">{{cite news |title=Pizza Hut going after wings market |first=Christopher |last=Cyrek |url=http://www.bizjournals.com/dallas/stories/2009/10/19/daily12.html |newspaper=Dallas Business Journal |publisher=American City Business Journals, Inc. |location=Dallas, Texas |date=October 20, 2009 |access-date= |
||
⚫ |
[[ |
||
Restaurants with WingStreet sections on their menus sell breaded and traditional [[buffalo wing]]s for take-out and delivery. Their sauces include original Buffalo (in mild, medium, and hot levels of spiciness), sweet chili, spicy garlic, honey barbecue, and garlic Parmesan, as well as cajun and lemon pepper dry rubs. They also offer sauce-free "naked" wings.{{citation needed|date=June 2023}} |
Restaurants with WingStreet sections on their menus sell breaded and traditional [[buffalo wing]]s for take-out and delivery. Their sauces include original Buffalo (in mild, medium, and hot levels of spiciness), sweet chili, spicy garlic, honey barbecue, and garlic Parmesan, as well as cajun and lemon pepper dry rubs. They also offer sauce-free "naked" wings.{{citation needed|date=June 2023}} |
||
===See Also=== |
|||
[[Wingstop]] |
|||
[[Buffalo Wild Wings]] |
|||
===References=== |
|||
{{Yum!}} |
|||
{{Establishments serving chicken}} |
|||
{{DEFAULTSORT:Wingstreet}} |
|||
[[Category:Companies based in Plano, Texas]] |
|||
[[Category:Yum! Brands]] |
|||
[[Category:Restaurants established in 2003]] |
|||
[[Category:Fast-food chains of the United States]] |
|||
[[Category:Fast-food poultry restaurants]] |
|||
[[Category:American companies established in 2003]] |
|||
[[Category:Chicken chains of the United States]] |
|||
==International== |
==International== |
||
Line 180: | Line 138: | ||
*Canada and Mexico in North America |
*Canada and Mexico in North America |
||
*Japan, India,<ref>{{cite web |url=http://businesstoday.intoday.in/story/pizza-hut-india/1/21261.html |title=Pizza Hut to double outlets in India by 2015 |publisher=Business Today |date=December 28, 2011 |access-date=July 28, 2014 |archive-date=October 14, 2014 |archive-url=https://web.archive.org/web/20141014002515/http://businesstoday.intoday.in/story/pizza-hut-india/1/21261.html |url-status=live }}</ref><ref>{{cite web |url=https://news.franchiseindia.com/restaurant/pizza-hut-india-opens-500th-store-in-the-india-subcontinent.n17271 |title=Pizza Hut India Opens 500th Store In The India-Subcontinent |publisher=Franchise India Bureau |date=December 3, 2018 |access-date=December 31, 2018 |archive-date=January 1, 2019 |archive-url=https://web.archive.org/web/20190101002853/https://news.franchiseindia.com/restaurant/pizza-hut-india-opens-500th-store-in-the-india-subcontinent.n17271 |url-status=live }}</ref> Bangladesh,<ref>{{cite web|url=http://www.bangladeshmonitor.net/news_detail.php?nhid=5058 |title=Bangladesh Monitor |publisher=Bangladesh Monitor |access-date=July 28, 2014 |url-status=dead |archive-url=https://web.archive.org/web/20150722060518/http://www.bangladeshmonitor.net/news_detail.php?nhid=5058&CID=7 |archive-date=July 22, 2015 }}</ref><ref>{{cite web|title=Transcom Food Limited|url=https://www.transcombd.com/transcom-foods-ltd.html|url-status=dead|archive-url=https://web.archive.org/web/20160316104223/https://www.transcombd.com/transcom-foods-ltd.html|archive-date=March 16, 2016|access-date=May 9, 2018|publisher=[[Transcom Group]]}}</ref> Pakistan, Sri Lanka, China, Saudi Arabia, United Arab Emirates, United Kingdom, European Union, Qatar, Philippines, Vietnam, Thailand, Malaysia, Singapore, Indonesia, Brunei, Hong Kong, Taiwan, South Korea, Myanmar, and Macau in Asia <ref>{{cite web|title=Yum! Brands – Defining Global Company that Feeds the World|url=http://www.yum.com/brands/india.asp|url-status=dead|archive-url=https://web.archive.org/web/20120112075144/http://www.yum.com/brands/india.asp|archive-date=January 12, 2012|access-date=July 28, 2014|publisher=Yum!}}</ref> |
*Japan, India,<ref>{{cite web |url=http://businesstoday.intoday.in/story/pizza-hut-india/1/21261.html |title=Pizza Hut to double outlets in India by 2015 |publisher=Business Today |date=December 28, 2011 |access-date=July 28, 2014 |archive-date=October 14, 2014 |archive-url=https://web.archive.org/web/20141014002515/http://businesstoday.intoday.in/story/pizza-hut-india/1/21261.html |url-status=live }}</ref><ref>{{cite web |url=https://news.franchiseindia.com/restaurant/pizza-hut-india-opens-500th-store-in-the-india-subcontinent.n17271 |title=Pizza Hut India Opens 500th Store In The India-Subcontinent |publisher=Franchise India Bureau |date=December 3, 2018 |access-date=December 31, 2018 |archive-date=January 1, 2019 |archive-url=https://web.archive.org/web/20190101002853/https://news.franchiseindia.com/restaurant/pizza-hut-india-opens-500th-store-in-the-india-subcontinent.n17271 |url-status=live }}</ref> Bangladesh,<ref>{{cite web|url=http://www.bangladeshmonitor.net/news_detail.php?nhid=5058 |title=Bangladesh Monitor |publisher=Bangladesh Monitor |access-date=July 28, 2014 |url-status=dead |archive-url=https://web.archive.org/web/20150722060518/http://www.bangladeshmonitor.net/news_detail.php?nhid=5058&CID=7 |archive-date=July 22, 2015 }}</ref><ref>{{cite web|title=Transcom Food Limited|url=https://www.transcombd.com/transcom-foods-ltd.html|url-status=dead|archive-url=https://web.archive.org/web/20160316104223/https://www.transcombd.com/transcom-foods-ltd.html|archive-date=March 16, 2016|access-date=May 9, 2018|publisher=[[Transcom Group]]}}</ref> Pakistan, Sri Lanka, China, Saudi Arabia, United Arab Emirates, United Kingdom, Croatia,<ref>{{cite news |last1=Thomas |first1=Mark |title=Pizza Hut Opens First Restaurant in Croatia - The Dubrovnik Times |url=https://www.thedubrovniktimes.com/news/croatia/item/15955-pizza-hut-opens-first-restaurant-in-croatia |access-date=February 14, 2024 |work=The Dubrovnik Times |date=January 28, 2024 |language=en-gb}}</ref> European Union, Qatar, Philippines, Vietnam, Thailand, Malaysia, Singapore, Indonesia, Brunei, Hong Kong, Taiwan, South Korea, Myanmar, and Macau in Asia <ref>{{cite web|title=Yum! Brands – Defining Global Company that Feeds the World|url=http://www.yum.com/brands/india.asp|url-status=dead|archive-url=https://web.archive.org/web/20120112075144/http://www.yum.com/brands/india.asp|archive-date=January 12, 2012|access-date=July 28, 2014|publisher=Yum!}}</ref> |
||
*Egypt |
*Egypt |
||
Pizza Hut's China operations are part of the Yum! spinoff [[Yum China]]. Pizza Hut was one of the first American franchises to open in Iraq.<ref>{{cite web |url=http://erbil.usconsulate.gov/event_022414.html |title=Events | Consulate General of the United States Erbil, Iraq |publisher=Consulate General of the United States Erbil, Iraq |date=February 24, 2014 |access-date=July 28, 2014 |url-status=dead |archive-url=https://web.archive.org/web/20140616045022/http://erbil.usconsulate.gov/event_022414.html |archive-date=June 16, 2014 |
Pizza Hut's China operations are part of the Yum! spinoff [[Yum China]]. Pizza Hut was one of the first American franchises to open in Iraq.<ref>{{cite web |url=http://erbil.usconsulate.gov/event_022414.html |title=Events | Consulate General of the United States Erbil, Iraq |publisher=Consulate General of the United States Erbil, Iraq |date=February 24, 2014 |access-date=July 28, 2014 |url-status=dead |archive-url=https://web.archive.org/web/20140616045022/http://erbil.usconsulate.gov/event_022414.html |archive-date=June 16, 2014 }}</ref> |
||
===China=== |
===China=== |
||
In China, Pizza Hut ({{zh|first=s|s=必胜客|t=必勝客|p=Bìshèng Kè}}) used an altered business model, offering a fine-dining atmosphere with knives and forks and using an expanded menu catering to Chinese tastes.<ref name=ChanZakhourp96>Chan, Savio and Michael Zakkour. ''[[China's Super Consumers: What 1 Billion Customers Want and How to Sell it to Them]]''. [[John Wiley & Sons]], 2014. Online: p. [https://books.google.com/books?id=13LvBQAAQBAJ&pg=PA96 96]. {{ISBN|1118834747}}, 9781118834749. – print: {{ISBN|978-1-118-83474-9}} p. 162. ("The Great Pizza Wars: In China, Everything Is Possible, but Nothing Is Easy", start p. 96, in Chapter 12: The China Market + The China Global Demographic = China's Super Consumers)</ref> By 2008, Pizza Hut operated restaurants and delivery locations. That year, the company introduced "Pizza Hut Express", opening locations in [[Shanghai]], [[Shenzhen]], and [[Hangzhou]].<ref>"[http://szdaily.sznews.com/html/2008-03/03/content_81139.htm Pizza Hut Express enters China market]" ([https://web.archive.org/web/20150526153446/http://szdaily.sznews.com/html/2008-03/03/content_81139.htm Archive]). ''[[Shenzhen Daily]]''. March 3, 2008. Retrieved on May 26, 2015.</ref> The 160 restaurants were in 40 Chinese cities in 2005.<ref>"[http://www.chinadaily.com.cn/english/doc/2005-02/14/content_416417.htm Pizza Hut accelerates expansion in China]" ([https://web.archive.org/web/20150924065314/http://www.chinadaily.com.cn/english/doc/2005-02/14/content_416417.htm Archive]). ''[[Xinhua]]'' at ''[[China Daily]]''. February 14, 2005. Retrieved on May 26, 2015.</ref> As of 2015, Pizza Hut had 1,903 restaurants in China.<ref name="Yum!-Brands-AR2015">{{cite web |url=http://www.yum.com/app/uploads/2015YumBrands_AnnualReport.pdf |title=Yum! Brands, Annual Report 2015 |publisher=yum.com |access-date=May 20, 2016 |archive-url=https://web.archive.org/web/20180328180540/http://www.yum.com/app/uploads/2015YumBrands_AnnualReport.pdf |archive-date=March 28, 2018 |url-status=dead }}</ref> |
In China, Pizza Hut ({{zh|first=s|s=必胜客|t=必勝客|p=Bìshèng Kè}}) used an altered business model, offering a fine-dining atmosphere with knives and forks and using an expanded menu catering to Chinese tastes.<ref name=ChanZakhourp96>Chan, Savio and Michael Zakkour. ''[[China's Super Consumers: What 1 Billion Customers Want and How to Sell it to Them]]''. [[John Wiley & Sons]], 2014. Online: p. [https://books.google.com/books?id=13LvBQAAQBAJ&pg=PA96 96]. {{ISBN|1118834747}}, 9781118834749. – print: {{ISBN|978-1-118-83474-9}} p. 162. ("The Great Pizza Wars: In China, Everything Is Possible, but Nothing Is Easy", start p. 96, in Chapter 12: The China Market + The China Global Demographic = China's Super Consumers)</ref> By 2008, Pizza Hut operated restaurants and delivery locations. That year, the company introduced "Pizza Hut Express", opening locations in [[Shanghai]], [[Shenzhen]], and [[Hangzhou]].<ref>"[http://szdaily.sznews.com/html/2008-03/03/content_81139.htm Pizza Hut Express enters China market]" ([https://web.archive.org/web/20150526153446/http://szdaily.sznews.com/html/2008-03/03/content_81139.htm Archive]). ''[[Shenzhen Daily]]''. March 3, 2008. Retrieved on May 26, 2015.</ref> The 160 restaurants were in 40 Chinese cities in 2005.<ref>"[http://www.chinadaily.com.cn/english/doc/2005-02/14/content_416417.htm Pizza Hut accelerates expansion in China]" ([https://web.archive.org/web/20150924065314/http://www.chinadaily.com.cn/english/doc/2005-02/14/content_416417.htm Archive]). ''[[Xinhua]]'' at ''[[China Daily]]''. February 14, 2005. Retrieved on May 26, 2015.</ref> As of 2015, Pizza Hut had 1,903 restaurants in China.<ref name="Yum!-Brands-AR2015">{{cite web |url=http://www.yum.com/app/uploads/2015YumBrands_AnnualReport.pdf |title=Yum! Brands, Annual Report 2015 |publisher=yum.com |access-date=May 20, 2016 |archive-url=https://web.archive.org/web/20180328180540/http://www.yum.com/app/uploads/2015YumBrands_AnnualReport.pdf |archive-date=March 28, 2018 |url-status=dead }}</ref> As of the end of March 2024, Pizza Hut has over 3400 outlets in over 700 cities.<ref>{{cite web|title=Our Brands {{!}} KFC|url=https://ir.yumchina.com/our-brands/|access-date=June 21, 2024|website=[[Yum China]]|language=en}}</ref> |
||
Savio S. Chan (陳少宏, Pinyin: ''Chén Shàohóng'') and Michael Zakkour, authors of ''[[China's Super Consumers: What 1 Billion Customers Want and How to Sell it to Them]]'', stated middle-class Chinese perceive Pizza Hut as "akin to fine dining", though Pizza Hut was "China's largest and most successful foreign casual-dining chain".<ref>{{Cite book|url=https://books.google.com/books?id=cTfxAwAAQBAJ&q=%22China%27s+largest+and+most+successful+foreign+casual-dining+chain%22&pg=PA96|title=China's Super Consumers: What 1 Billion Customers Want and How to Sell it to Them|first1=Savio|last1=Chan|first2=Michael|last2=Zakkour|date=September 3, 2014|publisher=John Wiley & Sons|via=Google Books|isbn=9781118905906}}</ref> |
Savio S. Chan (陳少宏, Pinyin: ''Chén Shàohóng'') and Michael Zakkour, authors of ''[[China's Super Consumers: What 1 Billion Customers Want and How to Sell it to Them]]'', stated middle-class Chinese perceive Pizza Hut as "akin to fine dining", though Pizza Hut was "China's largest and most successful foreign casual-dining chain".<ref>{{Cite book|url=https://books.google.com/books?id=cTfxAwAAQBAJ&q=%22China%27s+largest+and+most+successful+foreign+casual-dining+chain%22&pg=PA96|title=China's Super Consumers: What 1 Billion Customers Want and How to Sell it to Them|first1=Savio|last1=Chan|first2=Michael|last2=Zakkour|date=September 3, 2014|publisher=John Wiley & Sons|via=Google Books|isbn=9781118905906}}</ref> |
||
=== Australia === |
=== Australia === |
||
Pizza Hut expanded to Australia in 1970, opening its first dine-in restaurant in [[Belfield, New South Wales|Belfield]] in April 1970.<ref>{{Cite news |date=May 28, 2018 |title=Bulldozed: |
Pizza Hut expanded to Australia in 1970, opening its first dine-in restaurant in [[Belfield, New South Wales|Belfield]] in April 1970.<ref>{{Cite news |date=May 28, 2018 |title=Bulldozed: Australia's first Pizza Hut bites the dust in Belfield |work=The Daily Telegraph |url=https://www.dailytelegraph.com.au/business/bulldozed-australias-first-pizza-hut-bites-the-dust-in-belfield/news-story/93a8f0843762279dc706879f84b5a1cf |url-access=subscription |access-date=June 8, 2023}}</ref> In 2016, private equity firm Allegro Funds and a local management team bought the master franchise agreement for Pizza Hut in Australia from Yum! Brands.<ref>{{Cite web |last1=Thompson |first1=Sarah |last2=Macdonald |first2=Anthony |last3=Moullakis |first3=Joyce |date=September 5, 2016 |title=Allegro and former McDonald's execs take control of Pizza Hut Australia |url=https://www.afr.com/street-talk/allegro-and-former-mcdonalds-execs-take-control-of-pizza-hut-australia-20160906-gr9kr6 |url-access=subscription |access-date=June 8, 2023 |website=Australian Financial Review |language=en |archive-date=June 9, 2023 |archive-url=https://web.archive.org/web/20230609005810/https://www.afr.com/street-talk/allegro-and-former-mcdonalds-execs-take-control-of-pizza-hut-australia-20160906-gr9kr6 |url-status=live }}</ref> In June 2023, Allegro sold Pizza Hut Australia to US franchise operator Flynn Restaurant Group.<ref name=":1">{{Cite news |last=Carter |first=Bridget |date=June 8, 2023 |title=Allegro Funds sells Pizza Hut to Flynn Restaurant Group |work=The Australian |url=https://www.theaustralian.com.au/business/dataroom/allegro-funds-sells-pizza-hutt-to-flynn-restaurant-group/news-story/c33a467616ef4f696afd08ce5e20b6fe |url-access=subscription |access-date=June 8, 2023 |archive-date=June 9, 2023 |archive-url=https://web.archive.org/web/20230609005809/https://www.theaustralian.com.au/business/dataroom/allegro-funds-sells-pizza-hutt-to-flynn-restaurant-group/news-story/c33a467616ef4f696afd08ce5e20b6fe |url-status=live }}</ref> As of June 2023, there are about 260 Pizza Hut stores in Australia.<ref name=":1" /> |
||
In May 2024, Australian franchisee Pizza Pan Group was penalized with a [[AU$]]2.5 million [[Fine (penalty)|fine]] for spending 10 million [[Direct text marketing|marketing]] [[Messaging spam|spam messages]] over four months in violation of Australian [[Spam Act 2003|spam laws]]. It had been directed to report regularly to the [[Australian Communications and Media Authority]].<ref>{{cite news |last1= Kirk |first1=Emma |title=Fast-food chain hit with $2.5m fine|url=https://www.msn.com/en-au/money/news/pizza-hut-served-2-5m-spam-fine/ar-BB1mulEG |accessdate=May 17, 2024 |publisher= [[MSN]]|date=May 16, 2024}}</ref> |
|||
===Pakistan=== |
===Pakistan=== |
||
Line 197: | Line 157: | ||
=== Mongolia === |
=== Mongolia === |
||
"Tavan Bogd Foods Pizza" LLC officially opened Pizza Hut on July 14, 2014 in Mongolia. They currently work under three concepts: Restaurant, Delivery, and Express, and provide products and services in 13 areas.{{citation needed|date=July 2022}} |
"Tavan Bogd Foods Pizza" LLC officially opened Pizza Hut on July 14, 2014, in Mongolia. They currently work under three concepts: Restaurant, Delivery, and Express, and provide products and services in 13 areas.{{citation needed|date=July 2022}} |
||
===Ethiopia=== |
===Ethiopia=== |
||
In 2018, Pizza Hut officially opened in [[Ethiopia]].<ref>{{Cite news |date= |
In 2018, Pizza Hut officially opened in [[Ethiopia]].<ref>{{Cite news |date=April 10, 2018 |title=Pizza Hut officially opens in Ethiopia |language=en |work=Addis Standard |url=https://addisstandard.com/news-pizza-hut-officially-opens-in-ethiopia |access-date=January 2, 2023 |archive-date=January 2, 2023 |archive-url=https://web.archive.org/web/20230102064039/https://addisstandard.com/news-pizza-hut-officially-opens-in-ethiopia |url-status=live }}</ref> |
||
=== United Kingdom === |
|||
Pizza Hut first opened in the UK in 1973.<ref>{{Cite web |title=About Us Pizza Hut UK |url=https://www.pizzahut.co.uk/aboutus |access-date=December 13, 2023 |website=www.pizzahut.co.uk}}</ref> In 2023, UK Pizza Hut restaurants added [[Beyond Meat]] Pepperoni to its menus with pizzas that include the Big New Yorker with vegan cheese and Beyond Pepperoni.<ref>{{Cite web |last=Houghton |first=Amy |date=November 28, 2023 |title=Beyond Meat pepperoni is now available on Pizza Hut pizzas across the UK |url=https://www.timeout.com/uk/news/beyond-meat-pepperoni-is-now-available-on-pizza-hut-pizzas-across-the-uk-112823 |access-date=December 13, 2023 |website=Time Out United Kingdom |language=en-GB}}</ref> |
|||
=== South Korea === |
|||
As of August 2018, Pizza Hut has 324 franchises in South Korea since it opened its first store in 1985.<ref>{{Cite news |date=August 8, 2018 |title=Pizza Hut Korea introduces pizza serving robot |url=https://en.yna.co.kr/view/AEN20180808005000320 |work=Yonhap News}}</ref> |
|||
=== Former markets === |
=== Former markets === |
||
* '''Russia''' – Pizza Hut began operating in Russia in 1991, when food supplies dwindled during the [[1991 Soviet coup d'état attempt]], prompting Russian President [[Boris Yeltsin]] to call Pizza Hut deliveries.<ref>{{Cite web |date=October 28, 1998 |title=Pizza Hut Says 'Nyet' To Moscow |url=https://www.cbsnews.com/news/pizza-hut-says-nyet-to-moscow/ |url-status=live |archive-url=https://web.archive.org/web/20170317092313/https://www.cbsnews.com/news/pizza-hut-says-nyet-to-moscow/ |archive-date=March 17, 2017 |website=[[CBS News]]}}</ref> Pizza Hut suspended operations in response to the [[2022 Russian invasion of Ukraine]].<ref name="RU">{{cite news |date= |
* '''Russia''' – Pizza Hut began operating in Russia in 1991, when food supplies dwindled during the [[1991 Soviet coup d'état attempt]], prompting Russian President [[Boris Yeltsin]] to call Pizza Hut deliveries.<ref>{{Cite web |date=October 28, 1998 |title=Pizza Hut Says 'Nyet' To Moscow |url=https://www.cbsnews.com/news/pizza-hut-says-nyet-to-moscow/ |url-status=live |archive-url=https://web.archive.org/web/20170317092313/https://www.cbsnews.com/news/pizza-hut-says-nyet-to-moscow/ |archive-date=March 17, 2017 |website=[[CBS News]]}}</ref> Pizza Hut suspended operations in response to the [[2022 Russian invasion of Ukraine]].<ref name="RU">{{cite news |date=March 8, 2022 |title=U.S. restaurant chains, beverage brands halt business in Russia in response to Ukraine invasion |language=en |work=Dallas News |url=https://www.dallasnews.com/food/restaurant-news/2022/03/08/kfc-mcdonalds-halt-business-in-russia-in-response-to-ukraine-invasion/ |access-date=March 9, 2022 |archive-date=March 9, 2022 |archive-url=https://web.archive.org/web/20220309095211/https://www.dallasnews.com/food/restaurant-news/2022/03/08/kfc-mcdonalds-halt-business-in-russia-in-response-to-ukraine-invasion/ |url-status=live }}</ref> Later some restaurants re-opened operations under rebranded new trademark ''PittsaN ({{Lang|ru|ПиццаН}}).''<ref>{{Cite web |date=November 18, 2022 |title=Дерзкий "ПиццаН": как в『Индиго』придумали ребрендинг Pizza Hut в России |url=https://www.sostav.ru/publication/pizza-hut-57654.html |url-status=live |website=sostav.ru |access-date=May 12, 2023 |archive-date=May 12, 2023 |archive-url=https://web.archive.org/web/20230512023302/https://www.sostav.ru/publication/pizza-hut-57654.html }}</ref> |
||
* '''Panama''' – In 2022, the Pizza Hut chain ceased its operations in [[Panamanians|Panamanian]] lands after re-reporting economic losses.<ref>{{Cite web |date= |
* '''Panama''' – In 2022, the Pizza Hut chain ceased its operations in [[Panamanians|Panamanian]] lands after re-reporting economic losses.<ref>{{Cite web |date=December 27, 2022 |title=Pizza Hut cierra operaciones en Panamá {{!}} La Prensa Panamá |url=https://www.prensa.com/economia/pizza-hut-cierra-operaciones-en-panama/ |access-date=December 27, 2022 |website=www.prensa.com |language=es |archive-date=December 27, 2022 |archive-url=https://web.archive.org/web/20221227190259/https://www.prensa.com/economia/pizza-hut-cierra-operaciones-en-panama/ |url-status=live }}</ref> |
||
==Advertising== |
==Advertising== |
||
===United States=== |
===United States=== |
||
Pizza Hut's first television commercial was produced in 1965 by Bob Walterscheidt for the Harry Crow agency in Wichita, and was entitled "Putt-Putt to the Pizza Hut". The ad looks just like an old movie and is set in fast motion. It features a man in a business suit and tie, played by Ron Williams, who was then a production manager for Wichita's ABC affiliate [[KAKE-TV]], as he orders take-out, leaves his house, and gets into his 1965 Mustang JR to drive to Pizza Hut, where he is chased by a variety of townspeople, portrayed by neighborhood kids, Walterscheidt and his daughter, and various employees for Harry Crow and KAKE-TV. He goes inside Pizza Hut to pick up his pizza and drives home. People eat all the pizza before the man who ordered it can get any, which makes the man very upset, so he calls Pizza Hut again. The ad first aired on November 19, 1966, during halftime of the [[1966 Notre Dame vs. Michigan State football game|Notre Dame vs. Michigan State "Game of the Century"]], and dramatically increased sales for the franchise. "Putt-Putt to the Pizza Hut" ran on TV for eight years and was nominated for a [[Clio Award]].<ref>{{cite AV media |date= February 24, 2008|title= Putt-Putt to the Pizza Hut|url= https://www.youtube.com/watch?v=pPpc4rY8iMI| archive-url=https://ghostarchive.org/varchive/youtube/20211030/pPpc4rY8iMI| archive-date= |
Pizza Hut's first television commercial was produced in 1965 by Bob Walterscheidt for the Harry Crow agency in Wichita, and was entitled "Putt-Putt to the Pizza Hut". The ad looks just like an old movie and is set in fast motion. It features a man in a business suit and tie, played by Ron Williams, who was then a production manager for Wichita's ABC affiliate [[KAKE-TV]], as he orders take-out, leaves his house, and gets into his 1965 Mustang JR to drive to Pizza Hut, where he is chased by a variety of townspeople, portrayed by neighborhood kids, Walterscheidt and his daughter, and various employees for Harry Crow and KAKE-TV. He goes inside Pizza Hut to pick up his pizza and drives home. People eat all the pizza before the man who ordered it can get any, which makes the man very upset, so he calls Pizza Hut again. The ad first aired on November 19, 1966, during halftime of the [[1966 Notre Dame vs. Michigan State football game|Notre Dame vs. Michigan State "Game of the Century"]], and dramatically increased sales for the franchise. "Putt-Putt to the Pizza Hut" ran on TV for eight years and was nominated for a [[Clio Award]].<ref>{{cite AV media |date= February 24, 2008|title= Putt-Putt to the Pizza Hut|url= https://www.youtube.com/watch?v=pPpc4rY8iMI| archive-url=https://ghostarchive.org/varchive/youtube/20211030/pPpc4rY8iMI| archive-date=October 30, 2021|access-date= December 2, 2015|format= [[YouTube]]}}{{cbignore}}</ref><ref>{{cite web |url=http://jrcentral.com/forum/general/index.cgi?noframes;read=775 |title=Background on the Pizza Hut Commercial |publisher=JR Central |date=February 28, 2008 |access-date=December 2, 2015 |archive-date=December 8, 2015 |archive-url=https://web.archive.org/web/20151208172146/http://jrcentral.com/forum/general/index.cgi?noframes;read=775 |url-status=dead }}</ref> |
||
Until early 2007, Pizza Hut's main [[advertising slogan]] was "Gather 'round the good stuff".<ref name="auto">{{Cite web|url=https://www.brandeating.com/2014/06/feature-a-look-at-recent-fast-food-slogan-changes.html|title=Feature: A Look at Recent Fast Food Slogan Changes|access-date=May 14, 2020|archive-date=August 3, 2020|archive-url=https://web.archive.org/web/20200803154723/https://www.brandeating.com/2014/06/feature-a-look-at-recent-fast-food-slogan-changes.html|url-status=live}}</ref> From 2008 to 2009, the advertising slogan was "Now You're Eating!"<ref>{{Cite web|url=https://www.thrillist.com/eat/nation/the-15-greatest-fast-food-slogans-of-all-time-burger-king-mcdonald-s-and-more|title=The 15 greatest fast-food slogans of all time|first=Kevin|last=Alexander|website=Thrillist|access-date=May 14, 2020|archive-date=August 6, 2020|archive-url=https://web.archive.org/web/20200806083757/https://www.thrillist.com/eat/nation/the-15-greatest-fast-food-slogans-of-all-time-burger-king-mcdonald-s-and-more|url-status=live}}</ref> From 2009 to 2012, the advertising slogan was "Your Favorites. Your Pizza Hut"<ref name="auto"/> From 2012 to 2016, the advertising slogan was "Make it great", a variation of the 1987–1995 slogan "Makin' it great!".<ref name="auto"/> From 1995 to 1999, the slogan was "You'll love the stuff we're made of".<ref>{{Cite book|url=https://books.google.com/books?id=UUac9QpZPQIC&q=%22Pizza+Hut%22+%22You%27ll+love+the+stuff+we%27re+made+of%22&pg=PA19|title=The Great American Blow-Up: Puffery in Advertising and Selling|first=Ivan L.|last=Preston|date=August 1, 1996|publisher=Univ of Wisconsin Press|isbn=9780299152536|via=Google Books}}</ref> The advertising slogan is currently "No one outpizzas the hut".<ref>{{Cite web|url=https://www.awesomeinventions.com/pizza-hut-changing-to-old-logo/|title=Pizza Hut Is Going Back To Its Roots And Bringing The Old Logo Back|date=June 29, 2019|access-date=May 14, 2020|archive-date=August 6, 2020|archive-url=https://web.archive.org/web/20200806061827/https://www.awesomeinventions.com/pizza-hut-changing-to-old-logo/|url-status=live}}</ref> |
Until early 2007, Pizza Hut's main [[advertising slogan]] was "Gather 'round the good stuff".<ref name="auto">{{Cite web|url=https://www.brandeating.com/2014/06/feature-a-look-at-recent-fast-food-slogan-changes.html|title=Feature: A Look at Recent Fast Food Slogan Changes|access-date=May 14, 2020|archive-date=August 3, 2020|archive-url=https://web.archive.org/web/20200803154723/https://www.brandeating.com/2014/06/feature-a-look-at-recent-fast-food-slogan-changes.html|url-status=live}}</ref> From 2008 to 2009, the advertising slogan was "Now You're Eating!"<ref>{{Cite web|url=https://www.thrillist.com/eat/nation/the-15-greatest-fast-food-slogans-of-all-time-burger-king-mcdonald-s-and-more|title=The 15 greatest fast-food slogans of all time|first=Kevin|last=Alexander|website=Thrillist|date=May 26, 2014 |access-date=May 14, 2020|archive-date=August 6, 2020|archive-url=https://web.archive.org/web/20200806083757/https://www.thrillist.com/eat/nation/the-15-greatest-fast-food-slogans-of-all-time-burger-king-mcdonald-s-and-more|url-status=live}}</ref> From 2009 to 2012, the advertising slogan was "Your Favorites. Your Pizza Hut"<ref name="auto"/> From 2012 to 2016, the advertising slogan was "Make it great", a variation of the 1987–1995 slogan "Makin' it great!".<ref name="auto"/> From 1995 to 1999, the slogan was "You'll love the stuff we're made of".<ref>{{Cite book|url=https://books.google.com/books?id=UUac9QpZPQIC&q=%22Pizza+Hut%22+%22You%27ll+love+the+stuff+we%27re+made+of%22&pg=PA19|title=The Great American Blow-Up: Puffery in Advertising and Selling|first=Ivan L.|last=Preston|date=August 1, 1996|publisher=Univ of Wisconsin Press|isbn=9780299152536|via=Google Books}}</ref> The advertising slogan is currently "No one outpizzas the hut".<ref>{{Cite web|url=https://www.awesomeinventions.com/pizza-hut-changing-to-old-logo/|title=Pizza Hut Is Going Back To Its Roots And Bringing The Old Logo Back|date=June 29, 2019|access-date=May 14, 2020|archive-date=August 6, 2020|archive-url=https://web.archive.org/web/20200806061827/https://www.awesomeinventions.com/pizza-hut-changing-to-old-logo/|url-status=live}}</ref> |
||
Pizza Hut does not have an official international mascot, but at one time, a series of commercials in the U.S. aired, titled "[[The Pizza Head Show]]". These commercials ran from 1991 to 1999 and was created by Walter Williams, creator of the [[Mr. Bill]] sketches from ''[[Saturday Night Live]]'' in the late 1970s |
Pizza Hut does not have an official international mascot, but at one time, a series of commercials in the U.S. aired, titled "[[The Pizza Head Show]]". These commercials ran from 1991 to 1999 and was created by Walter Williams, creator of the [[Mr. Bill]] sketches from ''[[Saturday Night Live]]'' in the late 1970s – upon which the ad campaign was based. The ads featured a slice of pizza with a face made out of toppings called "Pizza Head". In the 1970s, Pizza Hut used the signature red roof with a jolly man named "Pizza Hut Pete". Pete was on the bags, cups, balloons, and hand puppets for the kids. In Australia during the mid to late 1990s, the advertising mascot was a delivery boy named Dougie, with boyish good looks, who upon delivering pizza to his father, would hear the catchphrase "Here's a tip: Be good to your mother". Adding to the impact of these advertisements, the role of Dougie was played by famous Australian soap opera and police drama actor [[Diarmid Heidenreich]].{{citation needed|date=January 2018}} |
||
Pizza Hut sponsored the film ''[[Back to the Future Part II]]'' (1989) and offered a free pair of futuristic sunglasses, known as "Solar Shades", with the purchase of Pizza Hut pizza. Pizza Hut also engaged in [[product placement]] within the film, having a futuristic version of their logo with their trademarked red hut printed on the side of a [[mylar]] dehydrated pizza wrapper in the McFly family dinner scene, and appear on a storefront in [[Hill Valley (Back to the Future)|Hill Valley]] in the year 2015.<ref>{{cite AV media |date= February 11, 2008|title= Pizza Hut commercial with Back to the Future theme|url= https://www.youtube.com/watch?v=s_EFGMyfYoc| archive-url=https://ghostarchive.org/varchive/youtube/20211030/s_EFGMyfYoc| archive-date= |
Pizza Hut sponsored the film ''[[Back to the Future Part II]]'' (1989) and offered a free pair of futuristic sunglasses, known as "Solar Shades", with the purchase of Pizza Hut pizza. Pizza Hut also engaged in [[product placement]] within the film, having a futuristic version of their logo with their trademarked red hut printed on the side of a [[mylar]] dehydrated pizza wrapper in the McFly family dinner scene, and appear on a storefront in [[Hill Valley (Back to the Future)|Hill Valley]] in the year 2015.<ref>{{cite AV media |date= February 11, 2008|title= Pizza Hut commercial with Back to the Future theme|url= https://www.youtube.com/watch?v=s_EFGMyfYoc| archive-url=https://ghostarchive.org/varchive/youtube/20211030/s_EFGMyfYoc| archive-date=October 30, 2021|access-date= December 16, 2011|format= [[YouTube]]}}{{cbignore}}</ref> |
||
The 1990 [[Nintendo Entertainment System|NES]] game ''[[Teenage Mutant Ninja Turtles (arcade game)|Teenage Mutant Ninja Turtles II: The Arcade Game]]'' came with a coupon for a free pizza. The game included Pizza Hut [[product placement]] in the form of background advertisements and pizza that would refill the character's life. |
The 1990 [[Nintendo Entertainment System|NES]] game ''[[Teenage Mutant Ninja Turtles (arcade game)|Teenage Mutant Ninja Turtles II: The Arcade Game]]'' came with a coupon for a free pizza. The game included Pizza Hut [[product placement]] in the form of background advertisements and pizza that would refill the character's life. |
||
In 1995, [[Donald Trump]] and his ex-wife [[Ivana Trump]] appeared in a commercial. The last scene of the commercial showed Ivana asking for the last slice, to which Donald replied, "Actually |
In 1995, [[Donald Trump]] and his ex-wife [[Ivana Trump]] appeared in a commercial. The last scene of the commercial showed Ivana asking for the last slice, to which Donald replied, "Actually, you're only entitled to half", a play on the couple's recent divorce.<ref>{{Cite news|url=https://jezebel.com/watch-young-donald-trump-eat-pizza-and-joke-about-divor-1723502119|title=Watch Young Donald Trump Eat Pizza And Joke About Divorce|last=Rothkopf|first=Joanna|work=Jezebel|access-date=March 17, 2018|language=en-US|archive-date=April 21, 2017|archive-url=https://web.archive.org/web/20170421060704/http://jezebel.com/watch-young-donald-trump-eat-pizza-and-joke-about-divor-1723502119|url-status=live}}</ref> |
||
In 1995, [[Ringo Starr]] appeared in a Pizza Hut commercial that teased to a [[Beatles]] reunion, but featured three members of [[The Monkees]]. A commercial with [[Rush Limbaugh]] dates from the same year, in which he boasts "nobody is more right than me," yet he states for the first time he will do something wrong, which was to participate in Pizza Hut's then "eating pizza crust first" campaign regarding their stuffed |
In 1995, [[Ringo Starr]] appeared in a Pizza Hut commercial that teased to a [[Beatles]] reunion, but featured three members of [[The Monkees]]. A commercial with [[Rush Limbaugh]] dates from the same year, in which he boasts "nobody is more right than me," yet he states for the first time he will do something wrong, which was to participate in Pizza Hut's then "eating pizza crust first" campaign regarding their stuffed crust pizzas.<ref>{{Cite web|url=http://www.monkeeslivealmanac.com/1/post/2017/04/1995-pizza-hut-commercial-with-ringo-starr.html|title=1995 Pizza Hut commercial with Ringo Starr|website=The Monkees Live Almanac}}</ref><ref>{{Cite web|url = https://retronewser.com/2015/06/29/ringo-starr-appears-in-pizza-hut-commercial-with-three-monkees-20-years-ago-today-june-29-1995/|title = Ringo Starr appears in Pizza Hut commercial with three Monkees 20 years ago today (June 29 1995)|date = June 29, 2015|access-date = August 19, 2020|archive-date = May 31, 2022|archive-url = https://web.archive.org/web/20220531163525/https://retronewser.com/2015/06/29/ringo-starr-appears-in-pizza-hut-commercial-with-three-monkees-20-years-ago-today-june-29-1995/|url-status = live}}</ref> |
||
In 1999, the announcer says, "The best pizzas under one roof" in the Big New Yorker pizza commercial seen on the [[PlayStation (console)|PlayStation]] Pizza Hut Demo Disc 1. Also, in 1999, the game ''[[Crazy Taxi (video game)|Crazy Taxi]]'' for Sega Dreamcast featured Pizza Hut as one of the locations to which players were able to drive and drop off customers. However, in the game's 2010 re-release for [[Xbox Live]] and [[PlayStation Network]], all of the product placement, including the Pizza Hut locations, were removed and replaced with generic locations.<ref name="siliconera">{{cite news | url=http://www.siliconera.com/2010/06/21/no-pizza-hut-tower-records-or-kfc-in-crazy-taxi/ | title=No Pizza Hut, Tower Records Or KFC In Crazy Taxi | work=siliconera | date=June 21, 2010 | access-date=April 29, 2010 | archive-date=June 25, 2010 | archive-url=https://web.archive.org/web/20100625170318/http://www.siliconera.com/2010/06/21/no-pizza-hut-tower-records-or-kfc-in-crazy-taxi/ | url-status=live }}</ref> |
In 1999, the announcer says, "The best pizzas under one roof" in the Big New Yorker pizza commercial seen on the [[PlayStation (console)|PlayStation]] Pizza Hut Demo Disc 1. Also, in 1999, the game ''[[Crazy Taxi (video game)|Crazy Taxi]]'' for Sega Dreamcast featured Pizza Hut as one of the locations to which players were able to drive and drop off customers. However, in the game's 2010 re-release for [[Xbox Live]] and [[PlayStation Network]], all of the product placement, including the Pizza Hut locations, were removed and replaced with generic locations.<ref name="siliconera">{{cite news | url=http://www.siliconera.com/2010/06/21/no-pizza-hut-tower-records-or-kfc-in-crazy-taxi/ | title=No Pizza Hut, Tower Records Or KFC In Crazy Taxi | work=siliconera | date=June 21, 2010 | access-date=April 29, 2010 | archive-date=June 25, 2010 | archive-url=https://web.archive.org/web/20100625170318/http://www.siliconera.com/2010/06/21/no-pizza-hut-tower-records-or-kfc-in-crazy-taxi/ | url-status=live }}</ref> |
||
Line 230: | Line 196: | ||
===United Kingdom=== |
===United Kingdom=== |
||
[[File:Pizza Hut at Portwood - geograph.org.uk - 1988760.jpg|thumb|Pizza Hut location in [[Stockport|Stockport, England]]]] |
[[File:Pizza Hut at Portwood - geograph.org.uk - 1988760.jpg|thumb|Pizza Hut location in [[Stockport|Stockport, England]]]] |
||
In 1996, as part of Pizza Hut's global advertising strategy using celebrities, [[Formula One]] driver [[Damon Hill]] and BBC motorsport commentator [[Murray Walker]] advertised the stuffed |
In 1996, as part of Pizza Hut's global advertising strategy using celebrities, [[Formula One]] driver [[Damon Hill]] and BBC motorsport commentator [[Murray Walker]] advertised the stuffed crust pizza, which parodies Walker's extravagant style.<ref>{{Cite web|url=https://www.campaignlive.co.uk/article/news-damon-hill-makes-ad-debut-pizza-hut-film/15929|title=NEWS: Damon Hill makes ad debut in Pizza Hut film|website=www.campaignlive.co.uk|access-date=December 1, 2019|archive-date=March 29, 2019|archive-url=https://web.archive.org/web/20190329225644/https://www.campaignlive.co.uk/article/news-damon-hill-makes-ad-debut-pizza-hut-film/15929|url-status=live}}</ref> |
||
Talk show host [[Jonathan Ross]] co-starred in an ad with American model [[Caprice Bourret]]. They advertised the new stuffed |
Talk show host [[Jonathan Ross]] co-starred in an ad with American model [[Caprice Bourret]]. They advertised the new stuffed crust pizza, with Jonathan Ross saying "stuffed cwust" due to his [[Rhotacism (speech impediment)|rhotacism]].<ref>{{cite news|title=Aiming to be a model singer|url=http://news.bbc.co.uk/2/hi/entertainment/419518.stm|access-date=January 5, 2017|publisher=BBC|date=August 17, 1999|archive-date=January 6, 2017|archive-url=https://web.archive.org/web/20170106105836/http://news.bbc.co.uk/2/hi/entertainment/419518.stm|url-status=live}}</ref> |
||
Following England's defeat to [[Germany national football team|Germany]] on penalties in the semifinals of [[UEFA Euro 1996|Euro '96]], [[Gareth Southgate]], [[Stuart Pearce]], and [[Chris Waddle]] featured in an advertisement, which shows Southgate wearing a paper bag over his head in shame as his penalty miss allowed England to lose the shootout. Waddle and Pearce, who both missed in a shootout vs West Germany at [[1990 FIFA World Cup|World Cup '90]], are ridiculing him, emphasizing the word "miss" at every opportunity. After Southgate finishes his pizza, he takes off his paper bag, heads for the door, and bangs his head against the wall. Pearce responds with, "this time he's hit the post".<ref>{{cite web|title=Gareth Southgate Pizza Hut advert: Watch the England manager's classic Euro '96 paper bag penalty apology|url=https://www.standard.co.uk/sport/football/gareth-southgate-pizza-hut-advert-watch-the-england-managers-classic-euro-96-paper-bag-penalty-a3408961.html|website=standard.co.uk|date=November 30, 2016|access-date=January 5, 2017|archive-date=January 6, 2017|archive-url=https://web.archive.org/web/20170106105240/http://www.standard.co.uk/sport/football/gareth-southgate-pizza-hut-advert-watch-the-england-managers-classic-euro-96-paper-bag-penalty-a3408961.html|url-status=live}}</ref> |
Following England's defeat to [[Germany national football team|Germany]] on penalties in the semifinals of [[UEFA Euro 1996|Euro '96]], [[Gareth Southgate]], [[Stuart Pearce]], and [[Chris Waddle]] featured in an advertisement, which shows Southgate wearing a paper bag over his head in shame as his penalty miss allowed England to lose the shootout. Waddle and Pearce, who both missed in a shootout vs West Germany at [[1990 FIFA World Cup|World Cup '90]], are ridiculing him, emphasizing the word "miss" at every opportunity. After Southgate finishes his pizza, he takes off his paper bag, heads for the door, and bangs his head against the wall. Pearce responds with, "this time he's hit the post".<ref>{{cite web|title=Gareth Southgate Pizza Hut advert: Watch the England manager's classic Euro '96 paper bag penalty apology|url=https://www.standard.co.uk/sport/football/gareth-southgate-pizza-hut-advert-watch-the-england-managers-classic-euro-96-paper-bag-penalty-a3408961.html|website=standard.co.uk|date=November 30, 2016|access-date=January 5, 2017|archive-date=January 6, 2017|archive-url=https://web.archive.org/web/20170106105240/http://www.standard.co.uk/sport/football/gareth-southgate-pizza-hut-advert-watch-the-england-managers-classic-euro-96-paper-bag-penalty-a3408961.html|url-status=live}}</ref> |
||
Line 253: | Line 219: | ||
===Sponsorships=== |
===Sponsorships=== |
||
{{more citations needed section|date=September 2015}} |
|||
[[File:Pizza Hut themed Little Free Library in Gillette, Wyoming.jpg|upright|thumb|right|A Pizza Hut-themed Little Free Library in front of a Pizza Hut in [[Gillette, Wyoming]]]] |
[[File:Pizza Hut themed Little Free Library in Gillette, Wyoming.jpg|upright|thumb|right|A Pizza Hut-themed Little Free Library in front of a Pizza Hut in [[Gillette, Wyoming]]]] |
||
* In the early 1990s, as part of PepsiCo's sponsorship of ''[[The NewsHour with Jim Lehrer]]'' (and its former moniker, ''The MacNeil/Lehrer NewsHour''), Pizza Hut was included in the acknowledgment alongside [[Taco Bell]] and [[KFC]], which PepsiCo owned at the time. |
* In the early 1990s, as part of PepsiCo's sponsorship of ''[[The NewsHour with Jim Lehrer]]'' (and its former moniker, ''The MacNeil/Lehrer NewsHour''), Pizza Hut was included in the acknowledgment alongside [[Taco Bell]] and [[KFC]], which PepsiCo owned at the time. |
||
Line 260: | Line 225: | ||
* [[Terry Labonte]] drove selected events with Pizza Hut as the primary sponsor of his #44 car for [[Hendrick Motorsports]] in 2005.<ref>{{cite news|title=Pizza Hut to sponsor cars in 5 NASCAR races|url=https://www.pizzamarketplace.com/news/pizza-hut-to-sponsor-cars-in-5-nascar-races/|access-date=January 6, 2017|publisher=pizzamarketplace.com|date=April 21, 2005|archive-date=January 6, 2017|archive-url=https://web.archive.org/web/20170106103309/https://www.pizzamarketplace.com/news/pizza-hut-to-sponsor-cars-in-5-nascar-races/|url-status=live}}</ref> [[Brian Vickers]] also drove a Pizza Hut car in the NASCAR [[Busch series|Busch Series]] for Hendrick. |
* [[Terry Labonte]] drove selected events with Pizza Hut as the primary sponsor of his #44 car for [[Hendrick Motorsports]] in 2005.<ref>{{cite news|title=Pizza Hut to sponsor cars in 5 NASCAR races|url=https://www.pizzamarketplace.com/news/pizza-hut-to-sponsor-cars-in-5-nascar-races/|access-date=January 6, 2017|publisher=pizzamarketplace.com|date=April 21, 2005|archive-date=January 6, 2017|archive-url=https://web.archive.org/web/20170106103309/https://www.pizzamarketplace.com/news/pizza-hut-to-sponsor-cars-in-5-nascar-races/|url-status=live}}</ref> [[Brian Vickers]] also drove a Pizza Hut car in the NASCAR [[Busch series|Busch Series]] for Hendrick. |
||
* Pizza Hut purchased the [[naming rights]] to [[Major League Soccer]] club [[FC Dallas]]' stadium, [[Toyota Stadium (Texas)|Pizza Hut Park]], prior to its opening in 2005, which were allowed to expire in January 2012.<ref>{{cite news|title=Pizza Hut Pulls Its Slice Out of Pizza Hut Park|url=http://www.dallasobserver.com/news/pizza-hut-pulls-its-slice-out-of-pizza-hut-park-7140239|newspaper=[[Dallas Observer]]|date=December 21, 2011|access-date=January 6, 2017|archive-date=July 13, 2018|archive-url=https://web.archive.org/web/20180713172516/http://www.dallasobserver.com/news/pizza-hut-pulls-its-slice-out-of-pizza-hut-park-7140239|url-status=live}}</ref> |
* Pizza Hut purchased the [[naming rights]] to [[Major League Soccer]] club [[FC Dallas]]' stadium, [[Toyota Stadium (Texas)|Pizza Hut Park]], prior to its opening in 2005, which were allowed to expire in January 2012.<ref>{{cite news|title=Pizza Hut Pulls Its Slice Out of Pizza Hut Park|url=http://www.dallasobserver.com/news/pizza-hut-pulls-its-slice-out-of-pizza-hut-park-7140239|newspaper=[[Dallas Observer]]|date=December 21, 2011|access-date=January 6, 2017|archive-date=July 13, 2018|archive-url=https://web.archive.org/web/20180713172516/http://www.dallasobserver.com/news/pizza-hut-pulls-its-slice-out-of-pizza-hut-park-7140239|url-status=live}}</ref> |
||
* In October 2015, Pizza Hut signed sponsorship deals with the [[Dallas Mavericks]], [[Dallas Stars]], and [[American Airlines Center]].<ref>{{cite web |url=http://www.sportspromedia.com/news/pizza_hut_serves_up_dallas_sports_partnership |title=Pizza Hut serves up Dallas sports partnership |
* In October 2015, Pizza Hut signed sponsorship deals with the [[Dallas Mavericks]], [[Dallas Stars]], and [[American Airlines Center]].<ref>{{cite web |url=http://www.sportspromedia.com/news/pizza_hut_serves_up_dallas_sports_partnership |title=Pizza Hut serves up Dallas sports partnership – Sports Sponsorship news – BasketballIce Hockey North America |publisher=SportsPro Media |date=October 2, 2015 |access-date=October 11, 2015 |archive-date=October 5, 2015 |archive-url=https://web.archive.org/web/20151005171935/http://www.sportspromedia.com/news/pizza_hut_serves_up_dallas_sports_partnership |url-status=live }}</ref> |
||
* In February 2018, Pizza Hut signed a sponsorship deal to be the official pizza sponsor for the [[National Football League]].<ref>{{cite press release|title=PIZZA HUT®, NATIONAL FOOTBALL LEAGUE® SCORE FOR FANS AND PIZZA LOVERS BY ANNOUNCING NEW OFFICIAL PIZZA SPONSORSHIP OF THE NFL|url=http://blog.pizzahut.com/pizza-hut-national-football-league-score-for-fans-and-pizza-lovers-by-announcing-new-official-pizza-sponsorship-of-the-nfl/|website=PizzaHut.com|date=February 28, 2018|access-date=March 1, 2018}}</ref><ref>{{cite press release|title=PIZZA HUT, NATIONAL FOOTBALL LEAGUE SCORE FOR FANS AND PIZZA LOVERS BY ANNOUNCING NEW OFFICIAL PIZZA SPONSORSHIP OF THE NFL|url=https://nflcommunications.com/Pages/PIZZA-HUT,-NATIONAL-FOOTBALL-LEAGUE-SCORE-FOR-FANS-AND-PIZZA-LOVERS-BY-ANNOUNCING-NEW-OFFICIAL-PIZZA-SPONSORSHIP-OF-THE-NFL.aspx|website=NFLCommunications.com|date=February 28, 2018|access-date=March 1, 2018}}</ref> |
* In February 2018, Pizza Hut signed a sponsorship deal to be the official pizza sponsor for the [[National Football League]].<ref>{{cite press release|title=PIZZA HUT®, NATIONAL FOOTBALL LEAGUE® SCORE FOR FANS AND PIZZA LOVERS BY ANNOUNCING NEW OFFICIAL PIZZA SPONSORSHIP OF THE NFL|url=http://blog.pizzahut.com/pizza-hut-national-football-league-score-for-fans-and-pizza-lovers-by-announcing-new-official-pizza-sponsorship-of-the-nfl/|website=PizzaHut.com|date=February 28, 2018|access-date=March 1, 2018}}</ref><ref>{{cite press release|title=PIZZA HUT, NATIONAL FOOTBALL LEAGUE SCORE FOR FANS AND PIZZA LOVERS BY ANNOUNCING NEW OFFICIAL PIZZA SPONSORSHIP OF THE NFL|url=https://nflcommunications.com/Pages/PIZZA-HUT,-NATIONAL-FOOTBALL-LEAGUE-SCORE-FOR-FANS-AND-PIZZA-LOVERS-BY-ANNOUNCING-NEW-OFFICIAL-PIZZA-SPONSORSHIP-OF-THE-NFL.aspx|website=NFLCommunications.com|date=February 28, 2018|access-date=March 1, 2018}}</ref> |
||
* Pizza Hut sponsored the #14 [[Brad Jones Racing]] [[Holden ZB Commodore]] driven by [[Todd Hazelwood]] for both of the [[Darwin Triple Crown]] and [[Townsville 500]] in [[2021 Supercars Championship|2021]].<ref>{{Cite web |url=https://www.supercars.com/news/championship/pizza-hut-and-bjr-join-forces-on-hazelwood-entry/ |title=Pizza Hut confirms two round sponsorship deal with BJR |date= |
* Pizza Hut sponsored the #14 [[Brad Jones Racing]] [[Holden ZB Commodore]] driven by [[Todd Hazelwood]] for both of the [[Darwin Triple Crown]] and [[Townsville 500]] in [[2021 Supercars Championship|2021]].<ref>{{Cite web |url=https://www.supercars.com/news/championship/pizza-hut-and-bjr-join-forces-on-hazelwood-entry/ |title=Pizza Hut confirms two round sponsorship deal with BJR |date=June 11, 2021 |website=Supercars Championship |last=Pavey |first=James |access-date=March 2, 2022 |archive-date=March 2, 2022 |archive-url=https://web.archive.org/web/20220302051622/https://www.supercars.com/news/championship/pizza-hut-and-bjr-join-forces-on-hazelwood-entry/ |url-status=live }}</ref> |
||
* In March 2022, Pizza Hut signed a sponsorship deal to be the official Quick Service Restaurant for the [[Supercars Championship]].<ref>{{Cite web |url=https://www.speedcafe.com/2022/03/02/supercars-announces-pizza-hut-partnership/ |title=Pizza confirms deal with the Supercars Championship |date=2022 |
* In March 2022, Pizza Hut signed a sponsorship deal to be the official Quick Service Restaurant for the [[Supercars Championship]].<ref>{{Cite web |url=https://www.speedcafe.com/2022/03/02/supercars-announces-pizza-hut-partnership/ |title=Pizza confirms deal with the Supercars Championship |date=March 2, 2022 |website=Speedcafe.com |access-date=March 2, 2022 |archive-date=March 2, 2022 |archive-url=https://web.archive.org/web/20220302051615/https://www.speedcafe.com/2022/03/02/supercars-announces-pizza-hut-partnership/ |url-status=live }}</ref> |
||
===Book It!=== |
===Book It!=== |
||
Line 276: | Line 241: | ||
To meet the [[Food Standards Agency]] 2010 target for salt levels in foods, between 2008 and 2010, the company removed over 15% of salt across its menu.<ref>{{cite web|url=http://www.food.gov.uk/multimedia/pdfs/hccpizzahutsept10.pdf |title=Pizza Hut FSA Commitments 2010/2011 |publisher=Food Standards Agency |url-status=bot: unknown |archive-url=https://web.archive.org/web/20101019174650/http://www.food.gov.uk/multimedia/pdfs/hccpizzahutsept10.pdf |archive-date=October 19, 2010 }}</ref> |
To meet the [[Food Standards Agency]] 2010 target for salt levels in foods, between 2008 and 2010, the company removed over 15% of salt across its menu.<ref>{{cite web|url=http://www.food.gov.uk/multimedia/pdfs/hccpizzahutsept10.pdf |title=Pizza Hut FSA Commitments 2010/2011 |publisher=Food Standards Agency |url-status=bot: unknown |archive-url=https://web.archive.org/web/20101019174650/http://www.food.gov.uk/multimedia/pdfs/hccpizzahutsept10.pdf |archive-date=October 19, 2010 }}</ref> |
||
In July 2014, delivery drivers in the United States filed a class-action lawsuit over Pizza Hut "paying delivery drivers net wages below minimum wage due to unreimbursed automobile expenses" in violation of the 1938 Fair Labor Standards Act.<ref>{{cite web |url=http://paulmcinnes.com/wp-content/uploads/2013/06/Capital-Complaint.pdf |archive-url=https://ghostarchive.org/archive/20221009/http://paulmcinnes.com/wp-content/uploads/2013/06/Capital-Complaint.pdf |archive-date=2022 |
In July 2014, delivery drivers in the United States filed a class-action lawsuit over Pizza Hut "paying delivery drivers net wages below minimum wage due to unreimbursed automobile expenses" in violation of the 1938 Fair Labor Standards Act.<ref>{{cite web |url=http://paulmcinnes.com/wp-content/uploads/2013/06/Capital-Complaint.pdf |archive-url=https://ghostarchive.org/archive/20221009/http://paulmcinnes.com/wp-content/uploads/2013/06/Capital-Complaint.pdf |archive-date=October 9, 2022 |url-status=live |title=Case 1:14-cv-01865-MSK, Collective Action Complaint |publisher=Paul McInnes LLP}}</ref> An attempt by Pizza Hut to have the case dismissed in November 2015 failed.<ref>{{cite web|url=http://law.justia.com/cases/federal/district-courts/missouri/mowdce/6:2015cv03443/124237/20/|title=''Capital Pizza Huts, Incorporated et al v. Linkovich'', No. 6:2015cv03443 – Document 20 (W.D. Mo. 2015)|publisher=Justisa|access-date=January 2, 2017|archive-date=January 3, 2017|archive-url=https://web.archive.org/web/20170103002328/http://law.justia.com/cases/federal/district-courts/missouri/mowdce/6:2015cv03443/124237/20/|url-status=live}}</ref> In December 2016, the case, ''Linkovich v. Capital Pizza Huts, Inc., et al.,'' was decided by arbitration, in which Pizza Hut paid damages.<ref>{{cite web |url=http://www.fairwagelawyers.com/ |title=Our Successes Include |publisher=Weinhaus & Potashnick, Attorneys at Law |access-date=January 2, 2017 |archive-date=December 25, 2016 |archive-url=https://web.archive.org/web/20161225103614/http://www.fairwagelawyers.com/ |url-status=live }}</ref>{{failed verification|date=November 2021}} |
||
==See also== |
==See also== |
Company type | Subsidiary |
---|---|
Industry |
|
Genre | Casual dining take-out |
Founded | May 31, 1958; 66 years ago (1958-05-31) Wichita, Kansas, U.S. |
Founders |
|
Headquarters | 7100 Corporate Dr., Plano, Texas[1] |
Number of locations | 18,703 restaurants worldwide (2020)[2] |
Area served | Worldwide |
Key people | Aaron Powell (President Pizza Hut International)[3] |
Products | Pizza Fries Italian taco Pan pizza Pasta Chicken wings Breadsticks |
Services | Franchising |
Revenue | US$1.091 billion (2016)[4] |
Number of employees | About 350,000[4] |
Parent | Yum! Brands |
Website | pizzahut |
Pizza Hut, LLC[5] is an American multinational pizza restaurant chain and international franchise founded in 1958 in Wichita, KansasbyDan and Frank Carney. The chain, headquartered in Plano, Texas, operates 19,866 restaurants worldwide as of 2023.[6]
While studying at Wichita State University, the Carneys opened their first location, which quickly expanded to six outlets within a year. The brand began franchising in 1959, and its distinctive building style was designed by Chicago architect George Lindstrom in 1963. Pizza Hut experienced significant growth, including the acquisition by PepsiCo in 1977, followed by a spin-off into Tricon Global Restaurants, Inc., later renamed Yum! Brands[2] in 2002, who are the current owners.
Pizza Hut introduced PizzaNet in 1994, an early internet ordering experiment, and continued innovation with offerings like stuffed crust pizza introduced in 1995. Pizza Hut has adapted its model to include various restaurant formats, including the family-style dine-in locations, carry-out, and hybrid locations. It has ventured into international markets, tailoring its menu to local tastes. The brand faced challenges, including the closure of numerous dine-in locations in the US and adjustments to its franchise operations. Despite these hurdles, Pizza Hut remains a significant player in the global fast food industry, known for its innovative products and marketing strategies.
Pizza Hut was launched on May 31, 1958,[7] by two brothers, Dan and Frank Carney, both Wichita State students, as a single location in Wichita, Kansas.[8] Six months later they opened a second outlet, and within a year they were operating six locations.[9]
One early employee was future Pro Football Hall of Fame head coach Bill Parcells, who had worked for the company while a college student and football player at Wichita State University. Parcells was considering a franchise for a career (as well as law school), but instead chose to enter coaching, eventually becoming a head coach in the National Football League.[10]
The brothers began franchising in 1959. The iconic Pizza Hut building style was designed in 1963 by Chicago architect George Lindstrom[11] and was implemented in 1969.[9]
PepsiCo acquired Pizza Hut in November 1977.[12][13] On May 30, 1997, PepsiCo spun off Pizza Hut, along with Taco Bell and Kentucky Fried Chicken, into a new company named Tricon Global Restaurants, Inc. The company assumed the name of Yum! Brands on May 22, 2002.[14][15]
The first Pizza Hut restaurant east of the Mississippi River was opened in Athens, Ohio, in 1966 by Lawrence Berberick and Gary Meyers.[16]
In August 1994, Pizza Hut and the Santa Cruz Operation (SCO) announced PizzaNet, a pilot program in the Santa Cruz area that allowed consumers to use their own computer to order pizza delivery from a local Pizza Hut restaurant, with connection being made over the Internet to a central Pizza Hut server in Wichita, Kansas.[17][18] The PizzaNet application software was developed by SCO's Professional Services group.[19] PizzaNet was based on the first commercially licensed and bundled Internet operating system, SCO Global Access.[19]
On March 31, 2011, Priszm, owner of Pizza Hut in Canada, went into bankruptcy protection in Ontario and British Columbia.[20]
In 2015, the oldest continuously operating Pizza Hut, which was the restaurant located in the Aggieville District of Manhattan, closed.[16]
The company announced a rebrand that began on November 19, 2014, in an effort to increase sales, which had dropped in the previous two years. The menu was expanded to introduce various items such as crust flavors and 11 new specialty pizzas, and the company's employee uniforms were redesigned.[21] In 2017, Pizza Hut was listed by UK-based company Richtopia at number 24 in the list of 200 Most Influential Brands in the World.[22][23]
On June 25, 2019, Pizza Hut announced it was bringing back the logo and the red roof design that was used from 1976 until 1999.[24][25]
On August 7, 2019, Pizza Hut announced its intention to close about 500 of its 7,496 dine-in restaurants in the US, by the middle of 2021.[26]
On August 18, 2020, Pizza Hut announced it would be closing up to 300 restaurants after the bankruptcy of NPC International, one of its largest franchisees.[27] In March 2021, Flynn Restaurant Group acquired NPC's 937 Pizza Hut locations.[28]
Pizza Hut is split into several different restaurant formats: the original family-style dine-in locations; storefront delivery and carry-out locations; and hybrid locations that have carry-out, delivery, and dine-in options. Some full-size Pizza Hut locations have a lunch buffet, with "all-you-can-eat" pizza, salad, desserts, and breadsticks, and a pasta bar. Pizza Hut has other business concepts independent of the store type.[citation needed]
In 1975, Pizza Hut began testing concepts with Applegate's Landing.[29][30] with restaurants that featured had Colonial-style exteriors and eclectic interiors that included a truck with a salad bar in the bed. The chain offered much of the same pizza and pasta dishes, with some additions like hamburgers and bread pudding. Applegate's Landing went defunct in the mid-1980s except for one location in McPherson, Kansas that closed in late 1995.[31]
An upscale concept was unveiled in 2004, called "Pizza Hut Italian Bistro". At 50 U.S. locations, the Bistro is similar to a traditional Pizza Hut, but with a menu that included previously unseen items, such as penne pasta, chicken pomodoro, and toasted sandwiches.[32] Instead of black, white, and red, Bistro locations feature a burgundy and tan motif.[33] In some cases, Pizza Hut has replaced a red roof location with the new concept. Pizza Hut Express locations are fast food restaurants that offer a limited menu with many products not seen at a traditional Pizza Hut. These stores are often paired in a colocation with WingStreet in the US and Canada, or other sibling brands such as KFCorTaco Bell and found on college campuses, food courts, theme parks, bowling alleys, and within stores such as Target.[citation needed]
Vintage locations featuring the red roof, designed by architect Richard D. Burke, can be found in the United States and Canada; several exist in the UK, Australia, and Mexico. In his book Orange Roofs, Golden Arches, Phillip Langdon wrote that the Pizza Hut red roof architecture "is something of a strange object – considered outside the realm of significant architecture, yet swiftly reflecting shifts in popular taste and unquestionably making an impact on daily life. These buildings rarely show up in architectural journals, yet they have become some of the most numerous and conspicuous in the United States today."[34]
In 2014, Curbed.com reported, "Despite Pizza Hut's decision to discontinue the form when they made the shift toward delivery, there were still 6,304 traditional units standing as of 2004, each with the shingled roofs and trapezoidal windows signifying equal parts suburban comfort and strip-mall anomie." This building style was common in the late 1960s and early 1970s. The name "red roof" is somewhat anachronistic now since many locations have brown roofs. Dozens of these restaurants have closed or been relocated or rebuilt.[35]
Many of the older locations with the red roof design serve beer or have a full bar, music from a jukebox, and in some cases an arcade. In the mid-1980s, the company moved into other formats, including delivery or carryout and the fast food "Express" model.[36]
Pizza Hut concepts
In North America, Pizza Hut has notably sold:
The "stuffed crust" pizza was introduced on March 26, 1995. By the end of the year, it had become one of their most popular lines.[37]
Regional differences are seen in the products and bases.[38] The company has localized to Southeast Asia with a baked rice dish called Curry Zazzle.[39][40]
On May 9, 2008, Pizza Hut created "The Natural" pizza, which featured natural ingredients and was sold in Seattle, Denver and Dallas. This was discontinued on October 27, 2009, in the Dallas market.[41]
Pizza Hut developed a pizza to be delivered to the International Space Station in 2001.[42] It was vacuum-sealed and about 6 in (15 cm) in diameter to fit in the station's oven.[42] It was launched on a Soyuz and eaten by Yuri Usachov in orbit.[43]
In the 2010s, the chain saw a downturn in profits. In 2015, the franchise stated it would be pumping more capital into its London branches. Pizza Hut is installing cocktail bars in its London branches as part of a £60 million bid to win back "the Nando's generation".[44]
In January 2019, Pizza Hut announced it had expanded beer delivery to 300 locations across the U.S., with plans to expand to 1,000 locations by the middle of the year.[45]
In March 2019, Pizza Hut announced the return of the P'Zone after a hiatus of several years.[46]
In March 2020, Pizza Hut Hong Kong announced that it had partnered with furniture retailer IKEA on a joint venture. IKEA launched a new side table called SÄVA, which was designed to resemble a pizza saver. The table would be boxed in packaging resembling a pizza box, and the building instructions included a suggestion to order a Swedish meatball pizza from Pizza Hut, which would contain the same meatballs served in IKEA restaurants.[47][48] A 2021 menu addition, designed to commemorate the 25th anniversary of the introduction of stuffed crust pizza, was "nothing but the stuffed crust," a ring of dough filled with cheese.[49]
WingStreet is the name used for Pizza Hut's chicken wing menu.[50]
In 2003, Yum! launched WingStreet in combination with existing Pizza Hut franchises.[51] The chain predicted aggressive growth, adding more than 4,000 locations by 2010.[52] In 2012, Pizza Hut opened a standalone pilot store in Denton, Texas. The store was unsuccessful and closed the following year.[53]
Restaurants with WingStreet sections on their menus sell breaded and traditional buffalo wings for take-out and delivery. Their sauces include original Buffalo (in mild, medium, and hot levels of spiciness), sweet chili, spicy garlic, honey barbecue, and garlic Parmesan, as well as cajun and lemon pepper dry rubs. They also offer sauce-free "naked" wings.[citation needed]
Pizza Hut's international presence under Yum! Brands includes:
Pizza Hut's China operations are part of the Yum! spinoff Yum China. Pizza Hut was one of the first American franchises to open in Iraq.[60]
In China, Pizza Hut (simplified Chinese: 必胜客; traditional Chinese: 必勝客; pinyin: Bìshèng Kè) used an altered business model, offering a fine-dining atmosphere with knives and forks and using an expanded menu catering to Chinese tastes.[61] By 2008, Pizza Hut operated restaurants and delivery locations. That year, the company introduced "Pizza Hut Express", opening locations in Shanghai, Shenzhen, and Hangzhou.[62] The 160 restaurants were in 40 Chinese cities in 2005.[63] As of 2015, Pizza Hut had 1,903 restaurants in China.[64] As of the end of March 2024, Pizza Hut has over 3400 outlets in over 700 cities.[65]
Savio S. Chan (陳少宏, Pinyin: Chén Shàohóng) and Michael Zakkour, authors of China's Super Consumers: What 1 Billion Customers Want and How to Sell it to Them, stated middle-class Chinese perceive Pizza Hut as "akin to fine dining", though Pizza Hut was "China's largest and most successful foreign casual-dining chain".[66]
Pizza Hut expanded to Australia in 1970, opening its first dine-in restaurant in Belfield in April 1970.[67] In 2016, private equity firm Allegro Funds and a local management team bought the master franchise agreement for Pizza Hut in Australia from Yum! Brands.[68] In June 2023, Allegro sold Pizza Hut Australia to US franchise operator Flynn Restaurant Group.[69] As of June 2023, there are about 260 Pizza Hut stores in Australia.[69]
In May 2024, Australian franchisee Pizza Pan Group was penalized with a AU$2.5 million fine for spending 10 million marketing spam messages over four months in violation of Australian spam laws. It had been directed to report regularly to the Australian Communications and Media Authority.[70]
Pizza Hut Pakistan (Urdu: پیزاہٹ پاکستان) is the Pakistani franchisee of Pizza Hut. It is owned by MCR (Pvt) Ltd and is headquartered in Karachi, Pakistan.[71][72] The first outlet was opened in Karachi in 1993. Currently, Pizza Hut has a presence in 23 major cities.[73]
"Tavan Bogd Foods Pizza" LLC officially opened Pizza Hut on July 14, 2014, in Mongolia. They currently work under three concepts: Restaurant, Delivery, and Express, and provide products and services in 13 areas.[citation needed]
In 2018, Pizza Hut officially opened in Ethiopia.[74]
Pizza Hut first opened in the UK in 1973.[75] In 2023, UK Pizza Hut restaurants added Beyond Meat Pepperoni to its menus with pizzas that include the Big New Yorker with vegan cheese and Beyond Pepperoni.[76]
As of August 2018, Pizza Hut has 324 franchises in South Korea since it opened its first store in 1985.[77]
Pizza Hut's first television commercial was produced in 1965 by Bob Walterscheidt for the Harry Crow agency in Wichita, and was entitled "Putt-Putt to the Pizza Hut". The ad looks just like an old movie and is set in fast motion. It features a man in a business suit and tie, played by Ron Williams, who was then a production manager for Wichita's ABC affiliate KAKE-TV, as he orders take-out, leaves his house, and gets into his 1965 Mustang JR to drive to Pizza Hut, where he is chased by a variety of townspeople, portrayed by neighborhood kids, Walterscheidt and his daughter, and various employees for Harry Crow and KAKE-TV. He goes inside Pizza Hut to pick up his pizza and drives home. People eat all the pizza before the man who ordered it can get any, which makes the man very upset, so he calls Pizza Hut again. The ad first aired on November 19, 1966, during halftime of the Notre Dame vs. Michigan State "Game of the Century", and dramatically increased sales for the franchise. "Putt-Putt to the Pizza Hut" ran on TV for eight years and was nominated for a Clio Award.[82][83]
Until early 2007, Pizza Hut's main advertising slogan was "Gather 'round the good stuff".[84] From 2008 to 2009, the advertising slogan was "Now You're Eating!"[85] From 2009 to 2012, the advertising slogan was "Your Favorites. Your Pizza Hut"[84] From 2012 to 2016, the advertising slogan was "Make it great", a variation of the 1987–1995 slogan "Makin' it great!".[84] From 1995 to 1999, the slogan was "You'll love the stuff we're made of".[86] The advertising slogan is currently "No one outpizzas the hut".[87]
Pizza Hut does not have an official international mascot, but at one time, a series of commercials in the U.S. aired, titled "The Pizza Head Show". These commercials ran from 1991 to 1999 and was created by Walter Williams, creator of the Mr. Bill sketches from Saturday Night Live in the late 1970s – upon which the ad campaign was based. The ads featured a slice of pizza with a face made out of toppings called "Pizza Head". In the 1970s, Pizza Hut used the signature red roof with a jolly man named "Pizza Hut Pete". Pete was on the bags, cups, balloons, and hand puppets for the kids. In Australia during the mid to late 1990s, the advertising mascot was a delivery boy named Dougie, with boyish good looks, who upon delivering pizza to his father, would hear the catchphrase "Here's a tip: Be good to your mother". Adding to the impact of these advertisements, the role of Dougie was played by famous Australian soap opera and police drama actor Diarmid Heidenreich.[citation needed]
Pizza Hut sponsored the film Back to the Future Part II (1989) and offered a free pair of futuristic sunglasses, known as "Solar Shades", with the purchase of Pizza Hut pizza. Pizza Hut also engaged in product placement within the film, having a futuristic version of their logo with their trademarked red hut printed on the side of a mylar dehydrated pizza wrapper in the McFly family dinner scene, and appear on a storefront in Hill Valley in the year 2015.[88]
The 1990 NES game Teenage Mutant Ninja Turtles II: The Arcade Game came with a coupon for a free pizza. The game included Pizza Hut product placement in the form of background advertisements and pizza that would refill the character's life.
In 1995, Donald Trump and his ex-wife Ivana Trump appeared in a commercial. The last scene of the commercial showed Ivana asking for the last slice, to which Donald replied, "Actually, you're only entitled to half", a play on the couple's recent divorce.[89]
In 1995, Ringo Starr appeared in a Pizza Hut commercial that teased to a Beatles reunion, but featured three members of The Monkees. A commercial with Rush Limbaugh dates from the same year, in which he boasts "nobody is more right than me," yet he states for the first time he will do something wrong, which was to participate in Pizza Hut's then "eating pizza crust first" campaign regarding their stuffed crust pizzas.[90][91]
In 1999, the announcer says, "The best pizzas under one roof" in the Big New Yorker pizza commercial seen on the PlayStation Pizza Hut Demo Disc 1. Also, in 1999, the game Crazy Taxi for Sega Dreamcast featured Pizza Hut as one of the locations to which players were able to drive and drop off customers. However, in the game's 2010 re-release for Xbox Live and PlayStation Network, all of the product placement, including the Pizza Hut locations, were removed and replaced with generic locations.[92]
Early 2007 had Pizza Hut move into several more interactive ways of marketing to the consumer. Using mobile-phone SMS technology and their MyHut ordering site, they aired several television commercials (commencing just before the Super Bowl) containing hidden words that viewers could type into their phones to receive coupons. Other innovative efforts included their "MySpace Ted" campaign, which took advantage of the popularity of social networking, and the burgeoning user-submission marketing movement via their Vice President of Pizza contest.[93]
In 1996, as part of Pizza Hut's global advertising strategy using celebrities, Formula One driver Damon Hill and BBC motorsport commentator Murray Walker advertised the stuffed crust pizza, which parodies Walker's extravagant style.[94]
Talk show host Jonathan Ross co-starred in an ad with American model Caprice Bourret. They advertised the new stuffed crust pizza, with Jonathan Ross saying "stuffed cwust" due to his rhotacism.[95]
Following England's defeat to Germany on penalties in the semifinals of Euro '96, Gareth Southgate, Stuart Pearce, and Chris Waddle featured in an advertisement, which shows Southgate wearing a paper bag over his head in shame as his penalty miss allowed England to lose the shootout. Waddle and Pearce, who both missed in a shootout vs West Germany at World Cup '90, are ridiculing him, emphasizing the word "miss" at every opportunity. After Southgate finishes his pizza, he takes off his paper bag, heads for the door, and bangs his head against the wall. Pearce responds with, "this time he's hit the post".[96]
Former Soviet Union leader Mikhail Gorbachev starred in a 1997 Pizza Hut commercial with his granddaughter Anastasia Virganskaya to raise money for the Perestroyka Archives.[97] The ad "obviously exploited the shock value of having a former world leader appear... [and] played on the fact that Gorbachev was far more popular outside Russia than inside it". It was filmed on a multi-million budget with a cinematic quality, including mounting cameras on the Kremlin and shutting down Red Square to get the establishing shots of the square, and dialogue entirely in Russian with English subtitles, to show Pizza Hut as a global brand compared to its American rivals.[98]
In recent[when?] years, Pizza Hut has had various celebrity spokespeople, including Jessica Simpson, the Muppets, Damon Hill, and Murray Walker.
In 2000, Pizza Hut paid for their logo to appear on a Russian Proton rocket, which launched the Russian Zvezda module.[99]
On April 1, 2008, Pizza Hut in America sent emails to customers advertising their pasta items. The email (and similar advertising on the company's website) stated: "Pasta so good, we changed our name to Pasta Hut!"[100] The name change was a publicity stunt held on April Fools' Day, extending through the month of April, with the company's Dallas headquarters changing its exterior logo to Pasta Hut.[101]
This name change was also used to promote the new Tuscani Pasta line and the new Pizza Hut dine-in menu. The first Pasta Hut advertisement shows the original Pizza Hut restaurant being imploded and recreated with a "Pasta Hut" sign.
A version of this stunt was re-created by Pizza Hut's UK operation later that year in October 2008, which included ten locations in London temporarily taking on new "Pasta Hut" signage. Pizza Hut UK's chief executive at the time has insisted that this was solely intended as a "PR exercise" and the chain never planned on permanently changing its name in the UK or elsewhere.[102]
Pizza Hut has sponsored the Book It! reading-incentive program since it started in January 1985.[111][112] Students who read books according to the goal set by the classroom teacher, in any month from October through March, are rewarded with a Pizza Hut certificate good for a free, one-topping Personal Pan Pizza; and the classroom whose students read the most books is rewarded with a pizza party. Book It! was conceived in 1984 during a dinner with Art Gunther, President of Pizza Hut, and Bud Gates, SVP of Marketing at Pizza Hut, as a way to help Gunther's son read more.[113]
The program has been criticized by some psychologists on the grounds it may lead to overjustification and reduce children's intrinsic interest in reading.[114] Book It! was also criticized by the Campaign for a Commercial-Free Childhood in 2007 who described it as "one of corporate America's most insidious school-based brand promotions." A pamphlet produced by the group argued the program promoted junk food to a captive market, made teachers into promoters for Pizza Hut, and undermined parents by making visits to the chain an integral part of bringing up their children to be literate.[115] However, a study of the program found participation in the program neither increased nor decreased reading motivation.[114] The program's 25th anniversary was in 2010. The Book It! program in Australia ceased in 2002.
In the United Kingdom, Pizza Hut was criticized in October 2007 for the high salt content of its meals, some of which were found to contain more than twice the daily recommended amount of salt for an adult. The toppings that consumers prefer, however, (ham, sausage, bacon, etc.) naturally contain high levels of salt.[116]
To meet the Food Standards Agency 2010 target for salt levels in foods, between 2008 and 2010, the company removed over 15% of salt across its menu.[117]
In July 2014, delivery drivers in the United States filed a class-action lawsuit over Pizza Hut "paying delivery drivers net wages below minimum wage due to unreimbursed automobile expenses" in violation of the 1938 Fair Labor Standards Act.[118] An attempt by Pizza Hut to have the case dismissed in November 2015 failed.[119] In December 2016, the case, Linkovich v. Capital Pizza Huts, Inc., et al., was decided by arbitration, in which Pizza Hut paid damages.[120][failed verification]
I never really was aspiring [to NFL coaching] when I was a young coach. It was a decision between going into coaching, going to law school, which I had interest in. And going to work for a franchise that I had worked for in college. The name of the franchise was Pizza Hut. …. We were running stores for them. … What they wanted me to be was a franchisee and expand the franchise. When they were talking to me there were only about six or eight of them.
{{cite web}}
: CS1 maint: bot: original URL status unknown (link)
| |
---|---|
Current chains |
|
Former chains |
|
People |
|
Related |
|
| |
---|---|
Baked goods/sandwich |
|
Bento take-out |
|
Casual dining |
|
Chuka (Japanese Chinese) |
|
Coffee shops/tea rooms |
|
Dairy |
|
Gyūdon/kare |
|
Hamburgers |
|
Pizza/tacos |
|
Ramen |
|
Sushi |
|
Udon |
|
Multi-brand company |
|
Food chains in South Korea
| |
---|---|
Casual dining |
|
Coffee shops and tea rooms |
|
Baked goods/sandwiches/tacos |
|
Hamburgers |
|
Pizza |
|
Fried chicken |
|
Dairy |
|
Chinese/Taiwanese |
|
Japanese |
|
Former chains |
|
| |||||||
---|---|---|---|---|---|---|---|
Coffeehouse |
| ||||||
Fast food |
| ||||||
Casual dining |
| ||||||
Baked goods / confectionery |
| ||||||
Former chains |
|
| |
---|---|
Casual dining |
|
Fast food |
|
Baked goods |
|
Coffee shops |
|
Dairy |
|
Pub chains |
|
| |
---|---|
| |
Asian |
|
Baked goods |
|
Barbecue |
|
Beverages |
|
Breakfast |
|
Chicken |
|
Frozen desserts |
|
Hamburgers |
|
Hot dogs |
|
Mexican / Tex-Mex |
|
Pizza / Italian |
|
Salads |
|
Sandwiches |
|
Seafood |
|
Other |
|
Defunct |
|
International |
|
---|---|
National |
|