A cat eating Fancy Feast
| |
| Product type | Cat food |
|---|---|
| Owner | Nestlé Purina PetCare |
| Introduced | 1982 |
| Markets | Worldwide |
| Previous owners | Friskies PetCare Company (1985–2001), Carnation Company (1982–1985) |
| Website | Fancy Feast |
Fancy Feast is a brand of cat food from Nestlé Purina PetCare. Introduced by the Carnation Company in 1982, it was originally offered in seven flavors of wet food.[1]
In 1982, Fancy Feast was introduced in 3-ounce cans of wet food in seven different varieties. It was the first "gourmet" cat food. In its original commercial, an announcer said, "Your cat give you that cold shoulder when you serve cold, leftover cat food? Watch it warm up to Fancy Feast". It also featured a white Persian cat that talked in her thoughts. It was sold along with Friskies and other pet foods in 1985 to Nestlé, and the merger became Friskies PetCare Company.
After reports about slave labor emerged from news outlets and nongovernmental organizations related to Purina pet foods, Nestlé launched an internal investigation into the matter in December 2014. Their findings revealed that slave labor was present in their supply chain in Myanmar and Cambodia, where workers got trapped working on fishing vessels under inhumane conditions and for little to no pay. Nestlé pledged to publish yearly reports and to work with suppliers to achieve a positive difference on how they source their ingredients.[2]A lawsuit was filed on October 12, 2023 against Nestlé's pets food. Nestlé Purina Pet Care were accused of false advertising. Many consumers complained that Nestlé' Purina Pet Care food packaging claims to be "all-natural" but contain many synthetic ingredients in their pet food that is not considered as "natural " ingredients Fancy Feast wet food line being one of them. The case suggests that Nestlé' Purina Pet Care food has made a difference in profit due to the false "all natural" advertisement.8
Fancy Feast annually releases a limited-edition ornament during the Christmas holiday. The first series ornament was released in 1984.[7]
Classic Type
Marinated Morsels
Roasted
Flaked
Chunky
Exclusive to China
In this commercial, a woman wakes up to a purring cat that walks with her to the kitchen waiting to be fed Fancy Feast Mornings breakfast entrees cat food.
9. https://www.nbcnews.com/select/shopping/best-wet-cat-food-ncna1303922
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