The music video for "Fire" was released on May 2.[2] The video was produced and directed by Lumpens[3] and GDW.[4] Fuse stated the cut "[felt] like an upgraded version of "Dope"" and showcased "the guys whipping out their most intense choreography to date".[5] On May 9, BTS released the dance version of the "Fire" video ahead of their promotion on music programs.[6] The dance was choreographed by Keone Madrid[7] and Vinh Nguyen.[8][9] Two copies of the music video were uploaded on YouTube: one by 1theK and the other by Hybe Labels. As of November 2021, the music video uploaded by 1theK has over 710 million views.
BTS topped the Billboard World Digital Songs chart with the single.[10] The videos for "Save Me" ranked first on the Most Viewed K-Pop Videos in America, Around the World: May 2016 list revealed by Billboard.[11]
BTS decided to promote on music shows only for a week,[12] performing on Mnet, KBS, MBC and SBS as planned to allow for individual activities, performances and overseas schedules, starting with M! Countdown on May 12.[13] The song was promoted at SBS Gayo Daejeon in December 2018.[14]
^"YOUTH - 防弾少年団". Itunes. September 7, 2016. Retrieved December 31, 2018.
^Sun, Min-kyung (May 2, 2016). [뮤비핫스팟] 감성 벗은 방탄소년단, 화끈하게 불태웠다 [[MV Hot Spot] Unsentimental BTS, burned hot]. OSEN (in Korean). Archived from the original on March 23, 2019. Retrieved December 31, 2018 – via Naver.
^Kim Dasom (May 12, 2016). "방탄소년단, 컴백 동시 '엠카' 1위 "아미 곁에 있겠다"" [Bulletproof Boy Scouts, Comeback at the same time 'MKA' 1st place]. Newsen (in Korean). Retrieved January 14, 2019.
^Kim Ji-ah (May 13, 2016). "명불허전 '넘버원 아이돌' 방탄소년단 … '뮤직뱅크'1위(종합)" [Myungbul Vanity 'Number One Idol' BTS… Ranked 1st in 'Music Bank' (General)]. HeraldPOP (in Korean). Retrieved January 14, 2019.
^Kang Seo Jung Jang (May 15, 2016). "방탄소년단, '인기가요'도1위..'컴백주 벌써3관왕'[종합]" [Bulletproof Boy Scouts, 'Popular Song' also ranked # 1 ..]. OSEN (in Korean). Retrieved January 14, 2019.
^"BTS – Fire" (in Finnish). Suomen virallinen lista. Retrieved December 31, 2018.
