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1 References  





2 External links  














Lacta (Brazilian company)






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From Wikipedia, the free encyclopedia
 


Lacta

Brazilian Lacta milk chocolate packaging and logo
Product typeConfectionery
OwnerMondelez International
CountryBrazil

Lacta is a Brazilian chocolate and confectionery maker, founded in São Paulo in 1912 as Société Anonyme des Chocolats Suisses.[1] In 1996, Lacta was purchased by Kraft Foods.

Lacta is currently owned and distributed in Brazil by Mondelez International. In August 2012, Kraft announced that it would split the business in two. The new Mondelez would house the candy business, valued at $31 billion, bringing together global brands such as Cadbury (chocolates) and Ritz (cookies). Another company would keep the Kraft Foods logo and would be responsible for the current $17 billion relating to brands sold in U.S. supermarkets, such as Kraft cheeses.[2]

References[edit]

  1. ^ Hausser, Fernando (1 April 2012). "...E que venham outros cem!". Marketing (in Portuguese). Retrieved 7 July 2015.
  • ^ "No dia do chocolate, conheça 12 curiosidades sobre a Lacta | Memória". VEJA SÃO PAULO (in Brazilian Portuguese). Retrieved 14 June 2023.
  • External links[edit]

  • t
  • e

  • Retrieved from "https://en.wikipedia.org/w/index.php?title=Lacta_(Brazilian_company)&oldid=1217632959"

    Categories: 
    Brazilian chocolate companies
    Defunct companies of Brazil
    Food and drink companies established in 1912
    Mondelez International
    1912 establishments in Brazil
    Manufacturing companies based in São Paulo
    Chocolate bars
    Brazilian brands
    Brazilian subsidiaries of foreign companies
    Brazilian cuisine stubs
    Hidden categories: 
    CS1 Portuguese-language sources (pt)
    CS1 Brazilian Portuguese-language sources (pt-br)
    Use dmy dates from October 2015
    All stub articles
     



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